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purefitnessandsports.co.uk screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

purefitnessandsports.co.uk

Fitness Equipment, Gym Equipment, Boxing and more at PureFitness & Sports - No.1 For All Things Active!

Page Load Speed

2.2 sec in total

First Response

387 ms

Resources Loaded

1.5 sec

Page Rendered

384 ms

purefitnessandsports.co.uk screenshot

About Website

Click here to check amazing Pure Fitness And Sports content for United Kingdom. Otherwise, check out these important facts you probably never knew about purefitnessandsports.co.uk

Low prices on fitness equipment and gym equipment with free express delivery and free 30 day returns on treadmills, cross trainers, exercise bikes, rowers, gym, benches, boxing and more.

Visit purefitnessandsports.co.uk

Key Findings

We analyzed Purefitnessandsports.co.uk page load time and found that the first response time was 387 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

purefitnessandsports.co.uk performance score

0

Network Requests Diagram

www.purefitnessandsports.co.uk

387 ms

css

22 ms

css

37 ms

tp.widget.sync.bootstrap.min.js

29 ms

styles.css

23 ms

Our browser made a total of 98 requests to load all elements on the main page. We found that 20% of them (20 requests) were addressed to the original Purefitnessandsports.co.uk, 31% (30 requests) were made to Cdn2.bigcommerce.com and 24% (24 requests) were made to Cdn4.bigcommerce.com. The less responsive or slowest element that took the longest time to load (505 ms) relates to the external source Cdn2.bigcommerce.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 473.6 kB (20%)

Content Size

2.4 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Purefitnessandsports.co.uk main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 61.3 kB

  • Original 74.5 kB
  • After minification 69.9 kB
  • After compression 13.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.3 kB or 82% of the original size.

Image Optimization

-1%

Potential reduce by 13.9 kB

  • Original 1.7 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pure Fitness And Sports images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 354.0 kB

  • Original 563.9 kB
  • After minification 503.2 kB
  • After compression 209.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 354.0 kB or 63% of the original size.

CSS Optimization

-80%

Potential reduce by 44.4 kB

  • Original 55.6 kB
  • After minification 47.9 kB
  • After compression 11.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Purefitnessandsports.co.uk needs all CSS files to be minified and compressed as it can save up to 44.4 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 46 (50%)

Requests Now

92

After Optimization

46

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 92 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pure Fitness And Sports. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.purefitnessandsports.co.uk

www.purefitnessandsports.co.uk

387 ms

css

css

22 ms

css

css

37 ms

tp.widget.sync.bootstrap.min.js

tp.widget.sync.bootstrap.min.js

29 ms

styles.css

styles.css

23 ms

styles.css

styles.css

90 ms

iselector.css

iselector.css

26 ms

flexslider.css

flexslider.css

25 ms

slide-show.css

slide-show.css

131 ms

styles-slide-show.css

styles-slide-show.css

26 ms

social.css

social.css

25 ms

dark.css

dark.css

132 ms

product.attributes.css

product.attributes.css

24 ms

ui.all.css

ui.all.css

26 ms

product.quickview.css

product.quickview.css

119 ms

store.css

store.css

27 ms

imodal.css

imodal.css

93 ms

jquery.min.js

jquery.min.js

42 ms

menudrop.js

menudrop.js

46 ms

iselector.js

iselector.js

43 ms

jquery.flexslider.js

jquery.flexslider.js

43 ms

common.js

common.js

46 ms

jquery.autobox.js

jquery.autobox.js

46 ms

init.js

init.js

46 ms

jquery.uniform.min.js

jquery.uniform.min.js

90 ms

main.js

main.js

94 ms

jquery-ui.min.js

jquery-ui.min.js

24 ms

quickview.js

quickview.js

24 ms

jquery.form.js

jquery.form.js

90 ms

imodal.js

imodal.js

93 ms

quicksearch.js

quicksearch.js

27 ms

si.js

si.js

72 ms

bc_pinstrumentation.min.js

bc_pinstrumentation.min.js

25 ms

jquery.bgiframe.min.js

jquery.bgiframe.min.js

26 ms

superfish.js

superfish.js

36 ms

visitor.js

visitor.js

28 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

12 ms

analytics.js

analytics.js

119 ms

beacon_api.js

beacon_api.js

104 ms

analytics.min.js

analytics.min.js

89 ms

ajax-loader.gif

ajax-loader.gif

123 ms

smarticon

smarticon

84 ms

index.html

index.html

79 ms

side-gradient-background-image-2.png

side-gradient-background-image-2.png

116 ms

grey-jean-background-image.png

grey-jean-background-image.png

115 ms

icontemplate.png

icontemplate.png

116 ms

searchIcon.png

searchIcon.png

54 ms

icon_arrow_down.png

icon_arrow_down.png

54 ms

blank.gif

blank.gif

55 ms

free-delivery-2pm.png

free-delivery-2pm.png

220 ms

50kg-vinyl-weight-package-small-banner.jpg

50kg-vinyl-weight-package-small-banner.jpg

160 ms

tunturi-pure-strength-small-banner.jpg

tunturi-pure-strength-small-banner.jpg

336 ms

marcy-cl803-deluxe-bike-main-small-banner.jpg

marcy-cl803-deluxe-bike-main-small-banner.jpg

414 ms

yowza-main-small-banner.jpg

yowza-main-small-banner.jpg

321 ms

iconsnotactive.png

iconsnotactive.png

169 ms

index.php

index.php

265 ms

delivery-flags.png

delivery-flags.png

44 ms

PureFitness_Sports.png

PureFitness_Sports.png

43 ms

gb.gif

gb.gif

50 ms

eu.gif

eu.gif

50 ms

header-phone-number-0345.png

header-phone-number-0345.png

44 ms

free-returns.png

free-returns.png

45 ms

secure-shopping.png

secure-shopping.png

45 ms

Tunturi-Pure-Treadmills.jpg

Tunturi-Pure-Treadmills.jpg

47 ms

Marcy-Azure-Lifestyle-Promotional-Banner.jpg

Marcy-Azure-Lifestyle-Promotional-Banner.jpg

492 ms

SteelBody-Range.jpg

SteelBody-Range.jpg

46 ms

Marcy-Onyx-Range.jpg

Marcy-Onyx-Range.jpg

48 ms

free-standing-punch-bags-main-small-banner.jpg

free-standing-punch-bags-main-small-banner.jpg

160 ms

marcy-bruce-lee-main-small-banner.jpg

marcy-bruce-lee-main-small-banner.jpg

324 ms

Marcy_MD_9010G_Smith_Machine_Gym_with_125kg_Weight_Set__02397.1417689965.185.185.jpg

Marcy_MD_9010G_Smith_Machine_Gym_with_125kg_Weight_Set__02397.1417689965.185.185.jpg

505 ms

IcoRating5.png

IcoRating5.png

50 ms

Gym_Floor_Matting_Black__04920.1381227978.185.185.jpg

Gym_Floor_Matting_Black__04920.1381227978.185.185.jpg

114 ms

IcoRating4.png

IcoRating4.png

51 ms

Marcy-R800-Rowing-Machine__33109.1479131042.185.185.jpg

Marcy-R800-Rowing-Machine__33109.1479131042.185.185.jpg

115 ms

Marcy_SM600_Smith_Machine__59768.1368798369.185.185.jpg

Marcy_SM600_Smith_Machine__59768.1368798369.185.185.jpg

134 ms

2226B_Punch_Bag__99537.1380641145.185.185.jpg

2226B_Punch_Bag__99537.1380641145.185.185.jpg

116 ms

IcoRating0.png

IcoRating0.png

131 ms

RSS.gif

RSS.gif

132 ms

Marcy-SM-4231-Folding-Power-Cage_Model__74998.1503409215.185.185.jpg

Marcy-SM-4231-Folding-Power-Cage_Model__74998.1503409215.185.185.jpg

134 ms

Marcy-SM-3551-Power-Cage-Home-Gym_Model__02129.1503408815.185.185.jpg

Marcy-SM-3551-Power-Cage-Home-Gym_Model__02129.1503408815.185.185.jpg

414 ms

Marcy-Pro-Crossfit-MWM-8070-Power-Cage_Model__97050.1503407997.185.185.jpg

Marcy-Pro-Crossfit-MWM-8070-Power-Cage_Model__97050.1503407997.185.185.jpg

136 ms

Marcy-MD-8851R-Power-Cage-Gym--Bench_Model__64629.1503407615.185.185.jpg

Marcy-MD-8851R-Power-Cage-Gym--Bench_Model__64629.1503407615.185.185.jpg

137 ms

Marcy-SM-3283-Power-Cage--Bench_with-Model__42024.1503407124.185.185.jpg

Marcy-SM-3283-Power-Cage--Bench_with-Model__42024.1503407124.185.185.jpg

449 ms

footer-payment-cards.png

footer-payment-cards.png

162 ms

footer-transaction-systems.png

footer-transaction-systems.png

165 ms

arrows-ffffff.png

arrows-ffffff.png

37 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

48 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

78 ms

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

108 ms

main.js

main.js

36 ms

sprite_star.png

sprite_star.png

34 ms

sprite_arrow.svg

sprite_arrow.svg

35 ms

collect

collect

29 ms

fornax.min.js

fornax.min.js

43 ms

collect

collect

89 ms

a

a

320 ms

Carousel-Navigation-L.png

Carousel-Navigation-L.png

89 ms

Carousel-Navigation-R.png

Carousel-Navigation-R.png

122 ms

SEO Factors

purefitnessandsports.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purefitnessandsports.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Purefitnessandsports.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

purefitnessandsports.co.uk

Open Graph description is not detected on the main page of Pure Fitness And Sports. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: