Tools & Wizards About Us
purefreefrom.co.uk screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

purefreefrom.co.uk

Free From Dairy and Gluten Spreads | Pure Free From

Page Load Speed

13.8 sec in total

First Response

5.2 sec

Resources Loaded

7.6 sec

Page Rendered

1 sec

purefreefrom.co.uk screenshot

About Website

Click here to check amazing Pure Free From content. Otherwise, check out these important facts you probably never knew about purefreefrom.co.uk

Pure free from spread range is perfect for your dairy free and gluten free dietary needs. Browse the Pure free from collection of healthy recipes and products.

Visit purefreefrom.co.uk

Key Findings

We analyzed Purefreefrom.co.uk page load time and found that the first response time was 5.2 sec and then it took 8.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

purefreefrom.co.uk performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.2 s

8/100

10%

LCP (Largest Contentful Paint)

Value12.6 s

0/100

25%

SI (Speed Index)

Value12.8 s

2/100

10%

TBT (Total Blocking Time)

Value25,640 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.092

92/100

15%

TTI (Time to Interactive)

Value38.1 s

0/100

10%

Network Requests Diagram

purefreefrom.co.uk

5224 ms

fbevents.js

40 ms

wp-emoji-release.min.js

108 ms

style.min.css

245 ms

classic-themes.min.css

286 ms

Our browser made a total of 103 requests to load all elements on the main page. We found that 82% of them (84 requests) were addressed to the original Purefreefrom.co.uk, 6% (6 requests) were made to Youtube.com and 4% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (5.2 sec) belongs to the original domain Purefreefrom.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.3 MB (14%)

Content Size

16.8 MB

After Optimization

14.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Purefreefrom.co.uk main page is 16.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 15.1 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 61.2 kB

  • Original 76.6 kB
  • After minification 71.9 kB
  • After compression 15.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.2 kB or 80% of the original size.

Image Optimization

-8%

Potential reduce by 1.2 MB

  • Original 15.1 MB
  • After minification 13.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pure Free From images are well optimized though.

JavaScript Optimization

-58%

Potential reduce by 558.8 kB

  • Original 957.1 kB
  • After minification 957.0 kB
  • After compression 398.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 558.8 kB or 58% of the original size.

CSS Optimization

-78%

Potential reduce by 544.8 kB

  • Original 697.1 kB
  • After minification 612.8 kB
  • After compression 152.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Purefreefrom.co.uk needs all CSS files to be minified and compressed as it can save up to 544.8 kB or 78% of the original size.

Requests Breakdown

Number of requests can be reduced by 43 (45%)

Requests Now

95

After Optimization

52

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 95 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pure Free From. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

purefreefrom.co.uk

purefreefrom.co.uk

5224 ms

fbevents.js

fbevents.js

40 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

108 ms

style.min.css

style.min.css

245 ms

classic-themes.min.css

classic-themes.min.css

286 ms

essentials.min.css

essentials.min.css

287 ms

icons.min.css

icons.min.css

295 ms

style.min.css

style.min.css

364 ms

add-recipe.min.css

add-recipe.min.css

364 ms

dropzone.min.css

dropzone.min.css

318 ms

interactions.min.css

interactions.min.css

357 ms

list-styles.min.css

list-styles.min.css

358 ms

pagination.min.css

pagination.min.css

364 ms

profiles.min.css

profiles.min.css

389 ms

general.min.css

general.min.css

428 ms

chartist.min.css

chartist.min.css

429 ms

styles.css

styles.css

703 ms

style.css

style.css

435 ms

smartslider.min.css

smartslider.min.css

470 ms

jquery.min.js

jquery.min.js

544 ms

jquery-migrate.min.js

jquery-migrate.min.js

498 ms

chartist.min.js

chartist.min.js

506 ms

n2.min.js

n2.min.js

637 ms

smartslider-frontend.min.js

smartslider-frontend.min.js

836 ms

ss-showcase.min.js

ss-showcase.min.js

591 ms

w-bullet.min.js

w-bullet.min.js

617 ms

core.min.js

core.min.js

592 ms

mouse.min.js

mouse.min.js

642 ms

draggable.min.js

draggable.min.js

661 ms

resizable.min.js

resizable.min.js

663 ms

sortable.min.js

sortable.min.js

683 ms

dropzone.min.js

dropzone.min.js

713 ms

interactions.min.js

interactions.min.js

796 ms

main.js

main.js

813 ms

main.js

main.js

804 ms

cooked-functions.min.js

cooked-functions.min.js

804 ms

css

css

43 ms

gtm.js

gtm.js

120 ms

videoseries

videoseries

250 ms

header-bg.jpg

header-bg.jpg

217 ms

homepage-hero-logo.png

homepage-hero-logo.png

151 ms

instagram-icon.png

instagram-icon.png

146 ms

facebook-icon.png

facebook-icon.png

146 ms

twitter-icon.png

twitter-icon.png

149 ms

instagram-icon-alt.png

instagram-icon-alt.png

153 ms

facebook-icon-alt.png

facebook-icon-alt.png

219 ms

twitter-icon-alt.png

twitter-icon-alt.png

217 ms

KF-PURE-RANGE-SHOT-2022-OPTN3-V1-scaled.jpg

KF-PURE-RANGE-SHOT-2022-OPTN3-V1-scaled.jpg

507 ms

New-plant-based-grated-2.png

New-plant-based-grated-2.png

290 ms

seeds-trio.png

seeds-trio.png

268 ms

Pure-website-carousel-2-cropped.png

Pure-website-carousel-2-cropped.png

695 ms

Pure-website-carousel-3-cropped.png

Pure-website-carousel-3-cropped.png

770 ms

Pure-website-carousel-5-cropped.png

Pure-website-carousel-5-cropped.png

694 ms

Pure-website-carousel-6.png

Pure-website-carousel-6.png

772 ms

tick-alt.png

tick-alt.png

508 ms

vegan-logo.png

vegan-logo.png

555 ms

rspo-logo.png

rspo-logo.png

544 ms

Seeds-trio-row.png

Seeds-trio-row.png

693 ms

HEARSAY_Pure_GratedCheese_160g_front-lr.png

HEARSAY_Pure_GratedCheese_160g_front-lr.png

792 ms

BUTTERY-FRONT-HOME.png

BUTTERY-FRONT-HOME.png

793 ms

SUNFLOWER-ALTERNATIVE-HOME.png

SUNFLOWER-ALTERNATIVE-HOME.png

812 ms

OLIVE-SPREAD-HOME.png

OLIVE-SPREAD-HOME.png

847 ms

seeds-pattern.png

seeds-pattern.png

864 ms

homepage--slogan--bg.jpg

homepage--slogan--bg.jpg

816 ms

Pure_22-177_1.jpg

Pure_22-177_1.jpg

981 ms

Pure_22-036_1.jpg

Pure_22-036_1.jpg

955 ms

Pure_22-074_1.jpg

Pure_22-074_1.jpg

1084 ms

lo-res_Pure21-183.jpg

lo-res_Pure21-183.jpg

1101 ms

lo-res_Pure21-207.jpg

lo-res_Pure21-207.jpg

1075 ms

line.svg

line.svg

1086 ms

blog-intro-flecks.svg

blog-intro-flecks.svg

1056 ms

LDI1apSQOAYtSuYWp8ZhfYe8XsLO.ttf

LDI1apSQOAYtSuYWp8ZhfYe8XsLO.ttf

55 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

62 ms

futura-condensed-pt-medium.woff

futura-condensed-pt-medium.woff

1059 ms

futura-pt-cond-book.otf

futura-pt-cond-book.otf

1100 ms

futura-pt-cond-bold.otf

futura-pt-cond-bold.otf

1114 ms

lo-res_Pure21-286-e1668591744227.jpg

lo-res_Pure21-286-e1668591744227.jpg

1109 ms

lo-res_Pure21-383.jpg

lo-res_Pure21-383.jpg

1099 ms

tesco-wtb.png

tesco-wtb.png

1111 ms

sainsburys-wtb.png

sainsburys-wtb.png

1050 ms

FINAL.png

FINAL.png

1100 ms

Untitled-design-7.png

Untitled-design-7.png

1115 ms

Untitled-design-8.png

Untitled-design-8.png

1073 ms

footer-bg.jpg

footer-bg.jpg

1076 ms

envelope.png

envelope.png

1097 ms

www-player.css

www-player.css

8 ms

www-embed-player.js

www-embed-player.js

23 ms

base.js

base.js

47 ms

pinterest-icon-alt.png

pinterest-icon-alt.png

1032 ms

youtube-icon-alt.png

youtube-icon-alt.png

1036 ms

ad_status.js

ad_status.js

143 ms

asmjs.js

asmjs.js

119 ms

xmnuRLFIB2aI6qbGS483SdTuOq1a1O-XNl-4_rBMxeo.js

xmnuRLFIB2aI6qbGS483SdTuOq1a1O-XNl-4_rBMxeo.js

146 ms

embed.js

embed.js

48 ms

7KAcrcqpogUfYKyXdlcmuW95n9g8yLfTSRS5HAKZTPgDyiXUOFgke5F94bGUW9AaF43uvfVk7Ew=s68-c-k-c0x00ffffff-no-rj

7KAcrcqpogUfYKyXdlcmuW95n9g8yLfTSRS5HAKZTPgDyiXUOFgke5F94bGUW9AaF43uvfVk7Ew=s68-c-k-c0x00ffffff-no-rj

188 ms

back-to-top.svg

back-to-top.svg

827 ms

kerry-logo-new-122px.png

kerry-logo-new-122px.png

849 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

50 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

58 ms

id

id

53 ms

Create

Create

83 ms

GenerateIT

GenerateIT

15 ms

print.css

print.css

72 ms

Accessibility Review

purefreefrom.co.uk accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

purefreefrom.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

purefreefrom.co.uk SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purefreefrom.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Purefreefrom.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

purefreefrom.co.uk

Open Graph data is detected on the main page of Pure Free From. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: