Tools & Wizards About Us
purposemedia.co.uk screenshot

Report Summary

  • 83

    Performance

    Renders faster than
    87% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

purposemedia.co.uk

Purpose Media - Digital, Web, Creative & Video Agency

Page Load Speed

2.3 sec in total

First Response

46 ms

Resources Loaded

1.2 sec

Page Rendered

1 sec

purposemedia.co.uk screenshot

About Website

Visit purposemedia.co.uk now to see the best up-to-date Purpose Media content for United Kingdom and also check out these interesting facts you probably never knew about purposemedia.co.uk

We’re a strategic marketing agency, specialising in delivering comprehensive and impactful solutions across web, creative, video and digital marketing.

Visit purposemedia.co.uk

Key Findings

We analyzed Purposemedia.co.uk page load time and found that the first response time was 46 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

purposemedia.co.uk performance score

83

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

72/100

10%

LCP (Largest Contentful Paint)

Value2.9 s

81/100

25%

SI (Speed Index)

Value3.4 s

89/100

10%

TBT (Total Blocking Time)

Value300 ms

78/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.7 s

80/100

10%

Network Requests Diagram

purposemedia.co.uk

46 ms

www.purposemedia.co.uk

292 ms

master.css

223 ms

master.js

45 ms

lazyload.min.js

124 ms

Our browser made a total of 30 requests to load all elements on the main page. We found that all of those requests were addressed to Purposemedia.co.uk and no external sources were called. The less responsive or slowest element that took the longest time to load (575 ms) belongs to the original domain Purposemedia.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 95.5 kB (6%)

Content Size

1.5 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • CSS

In fact, the total size of Purposemedia.co.uk main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 95.5 kB

  • Original 113.7 kB
  • After minification 113.6 kB
  • After compression 18.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 95.5 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Purpose Media images are well optimized though.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 18.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered.

Requests Breakdown

We found no issues to fix!

Requests Now

25

After Optimization

25

  • Images
  • JavaScript
  • CSS

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Purpose Media. According to our analytics all requests are already optimized.

Network Requests Diagram

purposemedia.co.uk

purposemedia.co.uk

46 ms

www.purposemedia.co.uk

www.purposemedia.co.uk

292 ms

master.css

master.css

223 ms

master.js

master.js

45 ms

lazyload.min.js

lazyload.min.js

124 ms

dots.svg

dots.svg

129 ms

GT-Walsheim-Regular.woff

GT-Walsheim-Regular.woff

140 ms

GT-Walsheim-Bold.woff

GT-Walsheim-Bold.woff

143 ms

flUhRq6tzZclQEJ-Vdg-IuiaDsNZ.ttf

flUhRq6tzZclQEJ-Vdg-IuiaDsNZ.ttf

116 ms

Website_Homepage_Banner_Thumbnail-2500x1406.jpg

Website_Homepage_Banner_Thumbnail-2500x1406.jpg

159 ms

PM_RoyalCrownDerby_Banner2_Image-1800x1800.jpg

PM_RoyalCrownDerby_Banner2_Image-1800x1800.jpg

129 ms

PM_Skinglo_FullPackagingPink_Image-1800x1201.jpg

PM_Skinglo_FullPackagingPink_Image-1800x1201.jpg

229 ms

PM_BrindleAndGreen_Strapline_Image-1800x1272.jpg

PM_BrindleAndGreen_Strapline_Image-1800x1272.jpg

227 ms

PM_DCFC_Web_Images_MendezLaing_Optimised-1800x1008.jpg

PM_DCFC_Web_Images_MendezLaing_Optimised-1800x1008.jpg

241 ms

PM_Edgemere_CaseStudy_Images_FeaturedImage_Optimised-1800x1008.jpg

PM_Edgemere_CaseStudy_Images_FeaturedImage_Optimised-1800x1008.jpg

346 ms

True_Logo-1.svg

True_Logo-1.svg

407 ms

DCFC_Black_Logo.svg

DCFC_Black_Logo.svg

272 ms

DepartmentFor_Logo.svg

DepartmentFor_Logo.svg

347 ms

RoyalCrownDerby_Logo.svg

RoyalCrownDerby_Logo.svg

332 ms

EON_Logo.svg

EON_Logo.svg

351 ms

Incora_Logos.svg

Incora_Logos.svg

384 ms

WhitemeadowPortrait_Logo.svg

WhitemeadowPortrait_Logo.svg

449 ms

MiddlesexCricket_Logo.svg

MiddlesexCricket_Logo.svg

466 ms

Rivus_Logo.svg

Rivus_Logo.svg

450 ms

Padel_Logo.svg

Padel_Logo.svg

459 ms

Yappl_Logo.svg

Yappl_Logo.svg

500 ms

BeautyOutlet_Logo.svg

BeautyOutlet_Logo.svg

530 ms

RotherhamUnitedFC_Logos.svg

RotherhamUnitedFC_Logos.svg

554 ms

PlugMeIN_Colour_Logo.svg

PlugMeIN_Colour_Logo.svg

556 ms

DCCC_Logo.svg

DCCC_Logo.svg

575 ms

Accessibility Review

purposemedia.co.uk accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

purposemedia.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

purposemedia.co.uk SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purposemedia.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Purposemedia.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

purposemedia.co.uk

Open Graph data is detected on the main page of Purpose Media. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: