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cms.roymorgan.com screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 70

    Accessibility

    Visual factors better than
    that of 35% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 67

    SEO

    Google-friendlier than
    26% of websites

cms.roymorgan.com

Roy Morgan - Market Research & Analysis - Roy Morgan Research

Page Load Speed

12.9 sec in total

First Response

3.4 sec

Resources Loaded

8.2 sec

Page Rendered

1.3 sec

cms.roymorgan.com screenshot

About Website

Welcome to cms.roymorgan.com homepage info - get ready to check Cms Roy Morgan best content for Australia right away, or after learning these important things about cms.roymorgan.com

Australia's leading Consumer, Industry and Market Research company. Discover your edge with accurate information, analysis and new ways of thinking. We have offices in Melbourne, Sydney, Brisbane, Per...

Visit cms.roymorgan.com

Key Findings

We analyzed Cms.roymorgan.com page load time and found that the first response time was 3.4 sec and then it took 9.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

cms.roymorgan.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value14.4 s

0/100

25%

SI (Speed Index)

Value17.5 s

0/100

10%

TBT (Total Blocking Time)

Value650 ms

46/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value18.3 s

3/100

10%

Network Requests Diagram

cms.roymorgan.com

3441 ms

style.css

1599 ms

uniform.default.css

802 ms

fonts.css

426 ms

jquery.min.js

12 ms

Our browser made a total of 121 requests to load all elements on the main page. We found that 54% of them (65 requests) were addressed to the original Cms.roymorgan.com, 9% (11 requests) were made to Platform.twitter.com and 9% (11 requests) were made to D.adroll.com. The less responsive or slowest element that took the longest time to load (3.4 sec) belongs to the original domain Cms.roymorgan.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 517.2 kB (35%)

Content Size

1.5 MB

After Optimization

970.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Cms.roymorgan.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 858.0 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 117.7 kB

  • Original 134.4 kB
  • After minification 69.1 kB
  • After compression 16.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 65.3 kB, which is 49% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 117.7 kB or 88% of the original size.

Image Optimization

-12%

Potential reduce by 100.6 kB

  • Original 858.0 kB
  • After minification 757.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Cms Roy Morgan needs image optimization as it can save up to 100.6 kB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-49%

Potential reduce by 172.0 kB

  • Original 347.7 kB
  • After minification 317.7 kB
  • After compression 175.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 172.0 kB or 49% of the original size.

CSS Optimization

-86%

Potential reduce by 126.8 kB

  • Original 148.0 kB
  • After minification 115.0 kB
  • After compression 21.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Cms.roymorgan.com needs all CSS files to be minified and compressed as it can save up to 126.8 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 52 (51%)

Requests Now

101

After Optimization

49

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 101 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Cms Roy Morgan. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

cms.roymorgan.com

cms.roymorgan.com

3441 ms

style.css

style.css

1599 ms

uniform.default.css

uniform.default.css

802 ms

fonts.css

fonts.css

426 ms

jquery.min.js

jquery.min.js

12 ms

jquery-ui-1.10.1.custom.min.js

jquery-ui-1.10.1.custom.min.js

1006 ms

jquery.uniform.min.js

jquery.uniform.min.js

811 ms

modernizr.custom.js

modernizr.custom.js

640 ms

json2.js

json2.js

830 ms

slideout.js

slideout.js

1041 ms

masonry.pkgd.min.js

masonry.pkgd.min.js

1214 ms

main.js

main.js

1234 ms

VisitorIdentification.js

VisitorIdentification.js

998 ms

jquery.min.js

jquery.min.js

37 ms

linkedin.png

linkedin.png

1179 ms

twitter.png

twitter.png

1749 ms

pinterest.png

pinterest.png

1195 ms

rss.png

rss.png

775 ms

facebook.png

facebook.png

1224 ms

instagram-21a.jpg

instagram-21a.jpg

1272 ms

youtube.png

youtube.png

982 ms

roy-morgan-logo.png

roy-morgan-logo.png

1205 ms

invisible.png

invisible.png

1382 ms

risk-report-media-banner.jpg

risk-report-media-banner.jpg

2801 ms

rmr-institute.png

rmr-institute.png

1408 ms

rmr-live.png

rmr-live.png

1427 ms

rmr-consulting.png

rmr-consulting.png

1474 ms

the-future-of-media-webinar.png

the-future-of-media-webinar.png

2523 ms

arc4170roymorganbrandtrusttilerisk260x260pxv117.png

arc4170roymorganbrandtrusttilerisk260x260pxv117.png

1683 ms

media_1573103805770-wealthreportcover_october2019.jpg

media_1573103805770-wealthreportcover_october2019.jpg

1757 ms

quote-off-blue.png

quote-off-blue.png

1732 ms

quote-on-blue.png

quote-on-blue.png

1892 ms

helixpersonasrgbtransparent.png

helixpersonasrgbtransparent.png

1962 ms

asteroid-logo-small.png

asteroid-logo-small.png

1995 ms

premiumcmykpositiveeditableb.png

premiumcmykpositiveeditableb.png

2026 ms

values-segments.png

values-segments.png

2098 ms

single-source-footer.png

single-source-footer.png

2170 ms

liveaudiencescmykpositiveeditablethumb4.png

liveaudiencescmykpositiveeditablethumb4.png

2221 ms

sonelectionreportcover.png

sonelectionreportcover.png

2580 ms

rmr.png

rmr.png

2287 ms

arr_dwn_blk.png

arr_dwn_blk.png

2357 ms

view_product.png

view_product.png

2405 ms

arrow-right-thin.png

arrow-right-thin.png

2489 ms

submit.png

submit.png

2559 ms

PTS55F-webfont.woff

PTS55F-webfont.woff

2575 ms

PTS56F-webfont.woff

PTS56F-webfont.woff

2660 ms

PTS75F-webfont.woff

PTS75F-webfont.woff

2679 ms

view_product.png

view_product.png

2742 ms

vote.png

vote.png

2757 ms

circ_up.png

circ_up.png

2789 ms

widgets.js

widgets.js

48 ms

gtm.js

gtm.js

27 ms

gtm.js

gtm.js

55 ms

widget_iframe.7dae38096d06923d683a2a807172322a.html

widget_iframe.7dae38096d06923d683a2a807172322a.html

165 ms

analytics.js

analytics.js

11 ms

em_image

em_image

32 ms

conversion_async.js

conversion_async.js

25 ms

roundtrip.js

roundtrip.js

39 ms

hotjar-561172.js

hotjar-561172.js

109 ms

8489014597756ded1a1190096b009cf4.js

8489014597756ded1a1190096b009cf4.js

16 ms

em.js

em.js

29 ms

collect

collect

39 ms

42 ms

w.js

w.js

35 ms

index.js

index.js

4 ms

collect

collect

32 ms

41 ms

settings

settings

90 ms

settings.luckyorange.net

settings.luckyorange.net

12 ms

clickstream.legacy.js

clickstream.legacy.js

92 ms

2RGXSRASQFBBVO6DHTNS3M

2RGXSRASQFBBVO6DHTNS3M

19 ms

SLSBXKKUTZFLFNSI5H5NLL.js

SLSBXKKUTZFLFNSI5H5NLL.js

284 ms

horizon_timeline.a7991bb824d62c8d5038ddd875db8389.js

horizon_timeline.a7991bb824d62c8d5038ddd875db8389.js

51 ms

embeds

embeds

50 ms

roymorganonline

roymorganonline

37 ms

polyfills-57d3feabe8bfd4ee389c.js

polyfills-57d3feabe8bfd4ee389c.js

22 ms

runtime-eb61dff4a84b8f906e6b.js

runtime-eb61dff4a84b8f906e6b.js

44 ms

modules.c7def0268c66f6a548ed.js

modules.c7def0268c66f6a548ed.js

86 ms

main-e9db78f5e7b3d83edd5e.js

main-e9db78f5e7b3d83edd5e.js

79 ms

_app-446fb4a338b215deec8c.js

_app-446fb4a338b215deec8c.js

95 ms

%5BscreenName%5D-c8b4c96951cf24f547b4.js

%5BscreenName%5D-c8b4c96951cf24f547b4.js

98 ms

_buildManifest.js

_buildManifest.js

102 ms

_ssgManifest.js

_ssgManifest.js

101 ms

fbevents.js

fbevents.js

10 ms

out

out

6 ms

out

out

25 ms

out

out

42 ms

out

out

41 ms

out

out

41 ms

out

out

42 ms

out

out

49 ms

out

out

48 ms

out

out

48 ms

803540133057054

803540133057054

209 ms

tap.php

tap.php

120 ms

Pug

Pug

114 ms

sync

sync

141 ms

pixel

pixel

116 ms

circ_down_red.png

circ_down_red.png

2143 ms

rum

rum

51 ms

xuid

xuid

4 ms

in

in

3 ms

sd

sd

28 ms

bounce

bounce

10 ms

historical.png

historical.png

1961 ms

db_sync

db_sync

53 ms

popular.png

popular.png

1823 ms

cms.roymorgan.com

cms.roymorgan.com

2863 ms

twitter.png

twitter.png

1872 ms

historical.png

historical.png

1819 ms

footer_h3_products.png

footer_h3_products.png

1847 ms

footer_h3_lateststore.png

footer_h3_lateststore.png

1760 ms

pdf.png

pdf.png

1792 ms

arr_dwn_wht.png

arr_dwn_wht.png

1815 ms

tw_r.png

tw_r.png

1805 ms

fb_r.png

fb_r.png

1636 ms

linkedin.png

linkedin.png

1612 ms

yt_r.png

yt_r.png

1656 ms

sprite.png

sprite.png

1688 ms

itemnotfound

itemnotfound

698 ms

print.css

print.css

203 ms

Accessibility Review

cms.roymorgan.com accessibility score

70

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

cms.roymorgan.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

cms.roymorgan.com SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Cms.roymorgan.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Cms.roymorgan.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

cms.roymorgan.com

Open Graph description is not detected on the main page of Cms Roy Morgan. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: