Tools & Wizards About Us
identityshifters.rpa.com screenshot

Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

identityshifters.rpa.com

Identity Shifters: Gen Z Exploration | RPA Marketing Report

Page Load Speed

15.3 sec in total

First Response

4.6 sec

Resources Loaded

10 sec

Page Rendered

728 ms

identityshifters.rpa.com screenshot

About Website

Visit identityshifters.rpa.com now to see the best up-to-date Identity Shifters RPA content for United States and also check out these interesting facts you probably never knew about identityshifters.rpa.com

Get to know the #identityshifters by checking out @RPA_advertising’s innovative exploration of Gen Z, from Gen Z.

Visit identityshifters.rpa.com

Key Findings

We analyzed Identityshifters.rpa.com page load time and found that the first response time was 4.6 sec and then it took 10.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

identityshifters.rpa.com performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.6 s

0/100

10%

LCP (Largest Contentful Paint)

Value14.9 s

0/100

25%

SI (Speed Index)

Value16.0 s

0/100

10%

TBT (Total Blocking Time)

Value520 ms

56/100

30%

CLS (Cumulative Layout Shift)

Value0.26

47/100

15%

TTI (Time to Interactive)

Value17.7 s

4/100

10%

Network Requests Diagram

identityshifters.rpa.com

4550 ms

identityshifters.rpa.com

3871 ms

vendor.min.css

171 ms

main.css

243 ms

font-awesome.min.css

58 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 66% of them (35 requests) were addressed to the original Identityshifters.rpa.com, 4% (2 requests) were made to Stackpath.bootstrapcdn.com and 4% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (4.6 sec) belongs to the original domain Identityshifters.rpa.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 210.5 kB (6%)

Content Size

3.3 MB

After Optimization

3.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Identityshifters.rpa.com main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 2.8 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 58.3 kB

  • Original 73.3 kB
  • After minification 54.4 kB
  • After compression 15.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.9 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 58.3 kB or 79% of the original size.

Image Optimization

-1%

Potential reduce by 15.2 kB

  • Original 2.8 MB
  • After minification 2.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Identity Shifters RPA images are well optimized though.

JavaScript Optimization

-26%

Potential reduce by 118.2 kB

  • Original 448.4 kB
  • After minification 443.9 kB
  • After compression 330.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 118.2 kB or 26% of the original size.

CSS Optimization

-36%

Potential reduce by 18.8 kB

  • Original 51.6 kB
  • After minification 51.6 kB
  • After compression 32.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Identityshifters.rpa.com needs all CSS files to be minified and compressed as it can save up to 18.8 kB or 36% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (53%)

Requests Now

40

After Optimization

19

  • Images
  • JavaScript
  • CSS

The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Identity Shifters RPA. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

identityshifters.rpa.com

identityshifters.rpa.com

4550 ms

identityshifters.rpa.com

identityshifters.rpa.com

3871 ms

vendor.min.css

vendor.min.css

171 ms

main.css

main.css

243 ms

font-awesome.min.css

font-awesome.min.css

58 ms

fonts.css

fonts.css

283 ms

js

js

92 ms

classic-10_7.css

classic-10_7.css

48 ms

mc-validate.js

mc-validate.js

70 ms

vendor.js

vendor.js

553 ms

main.js

main.js

369 ms

conversion.js

conversion.js

71 ms

gtm.js

gtm.js

108 ms

fbevents.js

fbevents.js

108 ms

rpa-logo.png

rpa-logo.png

152 ms

intro-header.png

intro-header.png

481 ms

scrolling.gif

scrolling.gif

152 ms

lockup.png

lockup.png

151 ms

relationships-ror.png

relationships-ror.png

535 ms

phone.png

phone.png

208 ms

gender-ror.png

gender-ror.png

541 ms

gender.jpg

gender.jpg

352 ms

bisexual.png

bisexual.png

351 ms

diversity-ror.png

diversity-ror.png

800 ms

diversity-instagram.png

diversity-instagram.png

559 ms

beliefs-ror.png

beliefs-ror.png

622 ms

social-ror.png

social-ror.png

616 ms

takeaways.jpeg

takeaways.jpeg

983 ms

x.png

x.png

612 ms

mia.png

mia.png

697 ms

jess.png

jess.png

685 ms

method.png

method.png

1300 ms

cc19831d-e4b6-40fa-b009-45b1365dde5d.woff

cc19831d-e4b6-40fa-b009-45b1365dde5d.woff

604 ms

6cf5eb52-bda1-4506-b101-1cb1cb9ac146.woff

6cf5eb52-bda1-4506-b101-1cb1cb9ac146.woff

668 ms

2c50f982-bb73-4891-8d0e-587c1136c2e5.woff

2c50f982-bb73-4891-8d0e-587c1136c2e5.woff

676 ms

29cf02ec-9cbf-449b-abff-06b4ab9b1cc0.woff

29cf02ec-9cbf-449b-abff-06b4ab9b1cc0.woff

676 ms

af007af5-dcfa-465a-a278-47ab3eb9a589.woff

af007af5-dcfa-465a-a278-47ab3eb9a589.woff

735 ms

9ef89e17-47a9-4782-a31e-d514570edf8d.woff

9ef89e17-47a9-4782-a31e-d514570edf8d.woff

744 ms

0bf5c922-45db-471a-bd44-f23d0fc87e4b.woff

0bf5c922-45db-471a-bd44-f23d0fc87e4b.woff

744 ms

c572b82b-fbac-43aa-8f6b-181305f2c230.woff

c572b82b-fbac-43aa-8f6b-181305f2c230.woff

781 ms

a4129a71-13e0-42e5-b6a6-624dd9f55d96.woff

a4129a71-13e0-42e5-b6a6-624dd9f55d96.woff

805 ms

69fdedf5-3ddd-4815-99d0-4f04ec6c5443.woff

69fdedf5-3ddd-4815-99d0-4f04ec6c5443.woff

804 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

45 ms

src=8992474;type=rpa-i0;cat=gen_z00;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;ord=1

src=8992474;type=rpa-i0;cat=gen_z00;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;ord=1

88 ms

62 ms

hotjar-1125218.js

hotjar-1125218.js

112 ms

87 ms

insight.min.js

insight.min.js

79 ms

EKR8ijAcA0-5d601ec9.js

EKR8ijAcA0-5d601ec9.js

139 ms

container.js

container.js

202 ms

insight_tag_errors.gif

insight_tag_errors.gif

21 ms

34 ms

auryc.lib.js

auryc.lib.js

12 ms

Accessibility Review

identityshifters.rpa.com accessibility score

78

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

identityshifters.rpa.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

identityshifters.rpa.com SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Identityshifters.rpa.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Identityshifters.rpa.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

identityshifters.rpa.com

Open Graph data is detected on the main page of Identity Shifters RPA. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: