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rainbowchild.co.nz screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

rainbowchild.co.nz

Rainbow Child | Organic & Modern Toys + Teethers

Page Load Speed

8.4 sec in total

First Response

2.8 sec

Resources Loaded

5.2 sec

Page Rendered

354 ms

rainbowchild.co.nz screenshot

About Website

Visit rainbowchild.co.nz now to see the best up-to-date Rainbow Child content and also check out these interesting facts you probably never knew about rainbowchild.co.nz

Rainbow Child is a Kiwi brand providing unique and trending Toys and Teethers for conscious Mamas & Minis. Our gorgeous collection is Hand-crafted and Organic and comes in colours inspired by Nature. ...

Visit rainbowchild.co.nz

Key Findings

We analyzed Rainbowchild.co.nz page load time and found that the first response time was 2.8 sec and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

rainbowchild.co.nz performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

19/100

10%

LCP (Largest Contentful Paint)

Value31.3 s

0/100

25%

SI (Speed Index)

Value38.1 s

0/100

10%

TBT (Total Blocking Time)

Value10,850 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value32.6 s

0/100

10%

Network Requests Diagram

www.rainbowchild.co.nz

2834 ms

minified.js

196 ms

focus-within-polyfill.js

187 ms

polyfill.min.js

446 ms

bootstrap-features.88016560.bundle.min.js

192 ms

Our browser made a total of 58 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Rainbowchild.co.nz, 48% (28 requests) were made to Static.wixstatic.com and 24% (14 requests) were made to Static.parastorage.com. The less responsive or slowest element that took the longest time to load (2.8 sec) belongs to the original domain Rainbowchild.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (73%)

Content Size

1.6 MB

After Optimization

435.4 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Rainbowchild.co.nz main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. HTML takes 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 1.1 MB

  • Original 1.4 MB
  • After minification 1.4 MB
  • After compression 223.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.1 MB or 84% of the original size.

Image Optimization

-19%

Potential reduce by 22.5 kB

  • Original 121.4 kB
  • After minification 98.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Rainbow Child needs image optimization as it can save up to 22.5 kB or 19% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-6%

Potential reduce by 7.3 kB

  • Original 120.3 kB
  • After minification 120.3 kB
  • After compression 113.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 18 (35%)

Requests Now

52

After Optimization

34

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rainbow Child. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.rainbowchild.co.nz

www.rainbowchild.co.nz

2834 ms

minified.js

minified.js

196 ms

focus-within-polyfill.js

focus-within-polyfill.js

187 ms

polyfill.min.js

polyfill.min.js

446 ms

bootstrap-features.88016560.bundle.min.js

bootstrap-features.88016560.bundle.min.js

192 ms

main.dca78a96.bundle.min.js

main.dca78a96.bundle.min.js

191 ms

lodash.min.js

lodash.min.js

588 ms

react.production.min.js

react.production.min.js

628 ms

siteTags.bundle.min.js

siteTags.bundle.min.js

593 ms

gtm.js

gtm.js

1213 ms

js

js

1388 ms

fbevents.js

fbevents.js

1205 ms

wix-perf-measure.bundle.min.js

wix-perf-measure.bundle.min.js

890 ms

react-dom.production.min.js

react-dom.production.min.js

889 ms

thunderbolt

thunderbolt

1315 ms

Untitled%20design%20-%202022-03-11T204430_603.png

Untitled%20design%20-%202022-03-11T204430_603.png

1525 ms

Rainbow%20Child_Logo_Primary_Red.png

Rainbow%20Child_Logo_Primary_Red.png

1436 ms

23dc9a_7a529593561b4e679b5e5aeb115e531c~mv2.png

23dc9a_7a529593561b4e679b5e5aeb115e531c~mv2.png

1304 ms

23dc9a_9e17dc3231ea4f2196ac0fadf2f6c169~mv2.jpg

23dc9a_9e17dc3231ea4f2196ac0fadf2f6c169~mv2.jpg

1311 ms

23dc9a_acb236b303254198a3fcfb9518e93eb5~mv2.png

23dc9a_acb236b303254198a3fcfb9518e93eb5~mv2.png

1304 ms

23dc9a_4380aa07acb84ccca6bfa86c1750a902~mv2.png

23dc9a_4380aa07acb84ccca6bfa86c1750a902~mv2.png

1434 ms

23dc9a_866490cb84e04a139d5139f7ffc0900d~mv2.png

23dc9a_866490cb84e04a139d5139f7ffc0900d~mv2.png

1485 ms

23dc9a_a876e011c1144f69adcd3ca1d08059ea~mv2.png

23dc9a_a876e011c1144f69adcd3ca1d08059ea~mv2.png

1435 ms

23dc9a_9e97ab249c234fe0b0517f71d92e79d4~mv2.png

23dc9a_9e97ab249c234fe0b0517f71d92e79d4~mv2.png

1487 ms

23dc9a_831c95c9e8824f34ad90e69282c2eefc~mv2.png

23dc9a_831c95c9e8824f34ad90e69282c2eefc~mv2.png

1436 ms

23dc9a_19b3b2b656d34a0cbc4c616f9716f404~mv2.jpg

23dc9a_19b3b2b656d34a0cbc4c616f9716f404~mv2.jpg

1636 ms

23dc9a_b083924db3264347b01a39f0eae9e93e~mv2.jpg

23dc9a_b083924db3264347b01a39f0eae9e93e~mv2.jpg

1601 ms

23dc9a_d4de6374db7144559fb3ee60da65cad4~mv2.png

23dc9a_d4de6374db7144559fb3ee60da65cad4~mv2.png

1635 ms

23dc9a_2d2ecd8e94544e4488bcd5af33ea3358~mv2.jpg

23dc9a_2d2ecd8e94544e4488bcd5af33ea3358~mv2.jpg

1633 ms

23dc9a_f46a515296a8400e94404e60ef6d02b4~mv2.jpg

23dc9a_f46a515296a8400e94404e60ef6d02b4~mv2.jpg

1694 ms

23dc9a_1afaff8c49814345be7a213d41cb28b7~mv2.jpg

23dc9a_1afaff8c49814345be7a213d41cb28b7~mv2.jpg

1705 ms

620779_515980b7a8ab4428bd0838b6c5c63b5f~mv2.png

620779_515980b7a8ab4428bd0838b6c5c63b5f~mv2.png

1705 ms

620779_82b00b61d6294c1db91d424a4c45aa8f~mv2.png

620779_82b00b61d6294c1db91d424a4c45aa8f~mv2.png

1734 ms

23dc9a_ade3fafb71d54d95ba7ab0bdf0a0cdc9~mv2.jpg

23dc9a_ade3fafb71d54d95ba7ab0bdf0a0cdc9~mv2.jpg

1715 ms

23dc9a_1cedcd5403d24c67aa3c2cba47614638~mv2.jpg

23dc9a_1cedcd5403d24c67aa3c2cba47614638~mv2.jpg

1787 ms

23dc9a_f8a5a0ccec2045f0b3de89a265c87f4e~mv2.jpg

23dc9a_f8a5a0ccec2045f0b3de89a265c87f4e~mv2.jpg

1793 ms

23dc9a_88d8c58379444f08b91a8aedb095ccff~mv2.jpg

23dc9a_88d8c58379444f08b91a8aedb095ccff~mv2.jpg

1768 ms

Launch-Guide-Merchant-Assets-eDM-Header-680x350.png

Launch-Guide-Merchant-Assets-eDM-Header-680x350.png

1822 ms

Rainbow%20Child_Teaser%201.png

Rainbow%20Child_Teaser%201.png

1856 ms

Rainbow%20Child_Illustrations_Group_Sand_p.png

Rainbow%20Child_Illustrations_Group_Sand_p.png

1890 ms

file.woff

file.woff

1603 ms

file.woff

file.woff

1595 ms

file.woff

file.woff

1417 ms

9362bca5-b362-4543-a051-2129e2def911.woff

9362bca5-b362-4543-a051-2129e2def911.woff

264 ms

BrandonGrotesqueCondW05-Lt.woff

BrandonGrotesqueCondW05-Lt.woff

263 ms

1116206482277210

1116206482277210

367 ms

thunderbolt

thunderbolt

479 ms

js

js

465 ms

conversion_async.js

conversion_async.js

346 ms

2054312998068855

2054312998068855

224 ms

247 ms

76 ms

211 ms

19 ms

deprecation-en.v5.html

deprecation-en.v5.html

75 ms

bolt-performance

bolt-performance

65 ms

deprecation-style.v5.css

deprecation-style.v5.css

58 ms

right-arrow.svg

right-arrow.svg

29 ms

Accessibility Review

rainbowchild.co.nz accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

rainbowchild.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

rainbowchild.co.nz SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rainbowchild.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rainbowchild.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rainbowchild.co.nz

Open Graph data is detected on the main page of Rainbow Child. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: