Tools & Wizards About Us
ranchhand.com screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

ranchhand.com

Home page

Page Load Speed

4.6 sec in total

First Response

236 ms

Resources Loaded

3.8 sec

Page Rendered

554 ms

ranchhand.com screenshot

About Website

Visit ranchhand.com now to see the best up-to-date Ranchhand content for United States and also check out these interesting facts you probably never knew about ranchhand.com

Ranch Hand Truck Accessories

Visit ranchhand.com

Key Findings

We analyzed Ranchhand.com page load time and found that the first response time was 236 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

ranchhand.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value12.6 s

0/100

10%

LCP (Largest Contentful Paint)

Value21.8 s

0/100

25%

SI (Speed Index)

Value13.9 s

1/100

10%

TBT (Total Blocking Time)

Value1,220 ms

20/100

30%

CLS (Cumulative Layout Shift)

Value0.004

100/100

15%

TTI (Time to Interactive)

Value25.3 s

0/100

10%

Network Requests Diagram

ranchhand.com

236 ms

www.ranchhand.com

583 ms

plugins,_system,_rokbox,_assets,_styles,_rokbox.css+templates,_rt_leviathan,_css-compiled,_menu-9d0c555c38c5a9a5200416b914d634a7.css+libraries,_gantry,_css,_grid-responsive.css+templates,_rt_leviathan,_css-compiled,_bootstrap.css+templates,_rt_leviathan,_css-compiled,_master-39a7a04cacf916a86465e87fe40ef5db.css+templates,_rt_leviathan,_css-compiled,_mediaqueries.css+templates,_rt_leviathan,_css,_rt_leviathan-custom.css+components,_com_jreviews,_jreviews,_views,_themes,_default,_theme_css,_jquery_ui_theme,_jquery-ui-1.9.2.custom.min.css,qv==12+components,_com_jreviews,_jreviews,_views,_themes,_default,_theme_css,_theme.min.css,qv==12+components,_com_jreviews_addons,_geomaps,_views,_themes,_geomaps,_theme_css,_geomaps.min.css,qv==12+modules,_mod_rokgallery,_templates,_slideshow,_slideshow.css+modules,_mod_rokgallery,_templates,_slideshow,_dark,_style.css.pagespeed.cc.UK31G7bRRz.css

356 ms

mootools-core.js+core.js.pagespeed.jc.x86XZnoZG0.js

255 ms

mootools-more.js.pagespeed.jm.-6O1zP2hFm.js

348 ms

Our browser made a total of 170 requests to load all elements on the main page. We found that 12% of them (21 requests) were addressed to the original Ranchhand.com, 24% (40 requests) were made to Media.ranchhand.com and 14% (23 requests) were made to Static.xx.fbcdn.net. The less responsive or slowest element that took the longest time to load (725 ms) belongs to the original domain Ranchhand.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (33%)

Content Size

4.3 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ranchhand.com main page is 4.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.4 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 75.8 kB

  • Original 92.3 kB
  • After minification 90.7 kB
  • After compression 16.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 75.8 kB or 82% of the original size.

Image Optimization

-1%

Potential reduce by 18.7 kB

  • Original 2.4 MB
  • After minification 2.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ranchhand images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 927.9 kB

  • Original 1.3 MB
  • After minification 1.3 MB
  • After compression 420.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 927.9 kB or 69% of the original size.

CSS Optimization

-83%

Potential reduce by 399.4 kB

  • Original 483.0 kB
  • After minification 474.4 kB
  • After compression 83.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ranchhand.com needs all CSS files to be minified and compressed as it can save up to 399.4 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 75 (52%)

Requests Now

145

After Optimization

70

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 145 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ranchhand. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

ranchhand.com

ranchhand.com

236 ms

www.ranchhand.com

www.ranchhand.com

583 ms

plugins,_system,_rokbox,_assets,_styles,_rokbox.css+templates,_rt_leviathan,_css-compiled,_menu-9d0c555c38c5a9a5200416b914d634a7.css+libraries,_gantry,_css,_grid-responsive.css+templates,_rt_leviathan,_css-compiled,_bootstrap.css+templates,_rt_leviathan,_css-compiled,_master-39a7a04cacf916a86465e87fe40ef5db.css+templates,_rt_leviathan,_css-compiled,_mediaqueries.css+templates,_rt_leviathan,_css,_rt_leviathan-custom.css+components,_com_jreviews,_jreviews,_views,_themes,_default,_theme_css,_jquery_ui_theme,_jquery-ui-1.9.2.custom.min.css,qv==12+components,_com_jreviews,_jreviews,_views,_themes,_default,_theme_css,_theme.min.css,qv==12+components,_com_jreviews_addons,_geomaps,_views,_themes,_geomaps,_theme_css,_geomaps.min.css,qv==12+modules,_mod_rokgallery,_templates,_slideshow,_slideshow.css+modules,_mod_rokgallery,_templates,_slideshow,_dark,_style.css.pagespeed.cc.UK31G7bRRz.css

plugins,_system,_rokbox,_assets,_styles,_rokbox.css+templates,_rt_leviathan,_css-compiled,_menu-9d0c555c38c5a9a5200416b914d634a7.css+libraries,_gantry,_css,_grid-responsive.css+templates,_rt_leviathan,_css-compiled,_bootstrap.css+templates,_rt_leviathan,_css-compiled,_master-39a7a04cacf916a86465e87fe40ef5db.css+templates,_rt_leviathan,_css-compiled,_mediaqueries.css+templates,_rt_leviathan,_css,_rt_leviathan-custom.css+components,_com_jreviews,_jreviews,_views,_themes,_default,_theme_css,_jquery_ui_theme,_jquery-ui-1.9.2.custom.min.css,qv==12+components,_com_jreviews,_jreviews,_views,_themes,_default,_theme_css,_theme.min.css,qv==12+components,_com_jreviews_addons,_geomaps,_views,_themes,_geomaps,_theme_css,_geomaps.min.css,qv==12+modules,_mod_rokgallery,_templates,_slideshow,_slideshow.css+modules,_mod_rokgallery,_templates,_slideshow,_dark,_style.css.pagespeed.cc.UK31G7bRRz.css

356 ms

mootools-core.js+core.js.pagespeed.jc.x86XZnoZG0.js

mootools-core.js+core.js.pagespeed.jc.x86XZnoZG0.js

255 ms

mootools-more.js.pagespeed.jm.-6O1zP2hFm.js

mootools-more.js.pagespeed.jm.-6O1zP2hFm.js

348 ms

plugins,_system,_rokbox,_assets,_js,_rokbox.js+libraries,_gantry,_js,_browser-engines.js+templates,_rt_leviathan,_js,_rokmediaqueries.js+modules,_mod_roknavmenu,_themes,_default,_js,_rokmediaqueries.js+modules,_mod_roknavmenu,_themes,_default,_js,_responsive.js+modules,_mod_roknavmenu,_themes,_default,_js,_responsive-selectbox.js.pagespeed.jc.SkGx8yQk7g.js

plugins,_system,_rokbox,_assets,_js,_rokbox.js+libraries,_gantry,_js,_browser-engines.js+templates,_rt_leviathan,_js,_rokmediaqueries.js+modules,_mod_roknavmenu,_themes,_default,_js,_rokmediaqueries.js+modules,_mod_roknavmenu,_themes,_default,_js,_responsive.js+modules,_mod_roknavmenu,_themes,_default,_js,_responsive-selectbox.js.pagespeed.jc.SkGx8yQk7g.js

262 ms

jquery.min.js.pagespeed.jm.iDyG3vc4gw.js

jquery.min.js.pagespeed.jm.iDyG3vc4gw.js

259 ms

media,_jui,_js,_jquery-noconflict.js+media,_jui,_js,_jquery-migrate.min.js+components,_com_s2framework,_tmp,_cache,_core,_locale-en_GB.js,qv==12.pagespeed.jc.qfNAQOedNK.js

media,_jui,_js,_jquery-noconflict.js+media,_jui,_js,_jquery-migrate.min.js+components,_com_s2framework,_tmp,_cache,_core,_locale-en_GB.js,qv==12.pagespeed.jc.qfNAQOedNK.js

179 ms

jquery-ui-1.9.2.custom.min.js,qv=12.pagespeed.jm.DUR6N-5Rbi.js

jquery-ui-1.9.2.custom.min.js,qv=12.pagespeed.jm.DUR6N-5Rbi.js

454 ms

jreviews-all.min.js

jreviews-all.min.js

453 ms

jquery.bxslider.min.js,qv=12.pagespeed.ce.VNwYRZEL-U.js

jquery.bxslider.min.js,qv=12.pagespeed.ce.VNwYRZEL-U.js

347 ms

js

js

49 ms

components,_com_jreviews_addons,_geomaps,_views,_js,_geomaps.min.js,qv==12+components,_com_jreviews,_jreviews,_views,_js,_hogan,_hogan-3.0.2.min.js,qv==12+modules,_mod_rokgallery,_templates,_slideshow,_slideshow.js.pagespeed.jc.XlaAB8Mo70.js

components,_com_jreviews_addons,_geomaps,_views,_js,_geomaps.min.js,qv==12+components,_com_jreviews,_jreviews,_views,_js,_hogan,_hogan-3.0.2.min.js,qv==12+modules,_mod_rokgallery,_templates,_slideshow,_slideshow.js.pagespeed.jc.XlaAB8Mo70.js

349 ms

moofx.js+rokmediaqueries.js+mootools-mobile.js.pagespeed.jc.bGip6KjWH1.js

moofx.js+rokmediaqueries.js+mootools-mobile.js.pagespeed.jc.bGip6KjWH1.js

451 ms

js

js

6 ms

ga.js

ga.js

44 ms

1.JiBnMqyl6S.gif

1.JiBnMqyl6S.gif

122 ms

logo.png

logo.png

42 ms

bg-new-1600.jpg

bg-new-1600.jpg

725 ms

slideshow-arrows.png

slideshow-arrows.png

111 ms

light-pages.png

light-pages.png

110 ms

13c2f378-df2a-404c-b889-9244a9525217.jpg

13c2f378-df2a-404c-b889-9244a9525217.jpg

67 ms

logo-small.jpg

logo-small.jpg

23 ms

sdk.js

sdk.js

331 ms

NATDA2015-cropped-97-1454160484.jpg

NATDA2015-cropped-97-1454160484.jpg

47 ms

Joe-Condit-1-1454160252.jpg

Joe-Condit-1-1454160252.jpg

46 ms

Michael-Kane-65-1454160363.jpg

Michael-Kane-65-1454160363.jpg

46 ms

RH-TREY-84-1436996689.jpg

RH-TREY-84-1436996689.jpg

48 ms

RH-HOUSTON-RODEO-92-1436996980.jpg

RH-HOUSTON-RODEO-92-1436996980.jpg

47 ms

image-28-1424113284.jpg

image-28-1424113284.jpg

47 ms

image-36-1424113210.jpg

image-36-1424113210.jpg

48 ms

image-39-1424113189.jpg

image-39-1424113189.jpg

48 ms

image-49-1424113149.jpg

image-49-1424113149.jpg

49 ms

image-2-1424113145.jpg

image-2-1424113145.jpg

50 ms

1422218540780-87-1422218613.jpg

1422218540780-87-1422218613.jpg

53 ms

image-93-1420749784.jpg

image-93-1420749784.jpg

49 ms

image-4-1420749785.jpg

image-4-1420749785.jpg

50 ms

image-1-1420749786.jpg

image-1-1420749786.jpg

50 ms

image-71-1418309337.jpg

image-71-1418309337.jpg

51 ms

IMG-1899-68-1418086909.jpg

IMG-1899-68-1418086909.jpg

53 ms

2014-11-22-11xedited-51-1416879541.jpg

2014-11-22-11xedited-51-1416879541.jpg

52 ms

2014-11-22-11x-94-1416879471.jpg

2014-11-22-11x-94-1416879471.jpg

53 ms

image-10-1414243725.jpg

image-10-1414243725.jpg

54 ms

my-truck-65-1404100353.jpg

my-truck-65-1404100353.jpg

56 ms

image-90-1401151402.jpg

image-90-1401151402.jpg

55 ms

1780584-765894306773725-1189961373-o-79-1399252956.jpg

1780584-765894306773725-1189961373-o-79-1399252956.jpg

53 ms

1092857-755056444524178-364560167-o-1-93-1399252842.jpg

1092857-755056444524178-364560167-o-1-93-1399252842.jpg

54 ms

unnamed-90-1399246068.jpg

unnamed-90-1399246068.jpg

77 ms

image-85-1399135275.jpg

image-85-1399135275.jpg

75 ms

image-75-1399135276.jpg

image-75-1399135276.jpg

76 ms

20140411-174558-62-1397273875.jpg

20140411-174558-62-1397273875.jpg

78 ms

20140218-New-Bumper-1-5-1396199243.jpg

20140218-New-Bumper-1-5-1396199243.jpg

78 ms

20140218-New-Bumper-2-100-1396199246.jpg

20140218-New-Bumper-2-100-1396199246.jpg

79 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

86 ms

widgets.js

widgets.js

31 ms

__utm.gif

__utm.gif

48 ms

collect

collect

58 ms

in.php

in.php

232 ms

srbeacon.js

srbeacon.js

47 ms

ad

ad

33 ms

dpx.js

dpx.js

128 ms

5447

5447

129 ms

index.php

index.php

334 ms

NATDA2015-cropped-97-1454160484.jpg

NATDA2015-cropped-97-1454160484.jpg

65 ms

timeline.1b43d11859b7663a2225b885f87704a5.js

timeline.1b43d11859b7663a2225b885f87704a5.js

58 ms

Joe-Condit-1-1454160252.jpg

Joe-Condit-1-1454160252.jpg

39 ms

Michael-Kane-65-1454160363.jpg

Michael-Kane-65-1454160363.jpg

43 ms

image-28-1424113284.jpg

image-28-1424113284.jpg

38 ms

image-36-1424113210.jpg

image-36-1424113210.jpg

42 ms

image-39-1424113189.jpg

image-39-1424113189.jpg

38 ms

image-49-1424113149.jpg

image-49-1424113149.jpg

42 ms

image-2-1424113145.jpg

image-2-1424113145.jpg

44 ms

1422218540780-87-1422218613.jpg

1422218540780-87-1422218613.jpg

44 ms

image-93-1420749784.jpg

image-93-1420749784.jpg

52 ms

image-4-1420749785.jpg

image-4-1420749785.jpg

53 ms

bx_loader.gif

bx_loader.gif

126 ms

arrows.png

arrows.png

126 ms

common.js

common.js

72 ms

util.js

util.js

96 ms

controls.js

controls.js

95 ms

places_impl.js

places_impl.js

52 ms

rand=1470

rand=1470

34 ms

400966.gif

400966.gif

32 ms

p

p

63 ms

261 ms

xd_arbiter.php

xd_arbiter.php

235 ms

xd_arbiter.php

xd_arbiter.php

443 ms

syndication

syndication

106 ms

447068570833281024

447068570833281024

146 ms

dpx

dpx

14 ms

match_redirect

match_redirect

26 ms

powered-by-google-on-white3.png

powered-by-google-on-white3.png

44 ms

autocomplete-icons.png

autocomplete-icons.png

67 ms

29931

29931

18 ms

match_redirect

match_redirect

10 ms

tpid=CE29559E68D9D456B4235E38028BF978

tpid=CE29559E68D9D456B4235E38028BF978

5 ms

lr

lr

3 ms

lr.gif

lr.gif

9 ms

match_redirect

match_redirect

4 ms

sync

sync

5 ms

match_redirect

match_redirect

8 ms

CE29559E68D9D456B4235E38028BF978

CE29559E68D9D456B4235E38028BF978

64 ms

timeline.4d087f49a21e27038d9769d7c976b8fa.default.css

timeline.4d087f49a21e27038d9769d7c976b8fa.default.css

3 ms

timeline.4d087f49a21e27038d9769d7c976b8fa.default.css

timeline.4d087f49a21e27038d9769d7c976b8fa.default.css

5 ms

q1YbB1hP_normal.jpeg

q1YbB1hP_normal.jpeg

65 ms

Cbk4UF3UcAAPWa2.jpg:small

Cbk4UF3UcAAPWa2.jpg:small

71 ms

CVEQIfNVAAA3ILg.jpg

CVEQIfNVAAA3ILg.jpg

65 ms

CTphmH5UcAAGYfC.jpg

CTphmH5UcAAGYfC.jpg

65 ms

exelate

exelate

4 ms

match_redirect

match_redirect

5 ms

engine

engine

95 ms

jot

jot

34 ms

7c56e701-1a9d-4a87-a8ac-b61579c598aa.jpg

7c56e701-1a9d-4a87-a8ac-b61579c598aa.jpg

17 ms

270e6f53-a246-4c61-f94e-ea4f273e0792.jpg

270e6f53-a246-4c61-f94e-ea4f273e0792.jpg

18 ms

298b42fd-7adb-424a-88f3-acdd0b7b9a76.jpg

298b42fd-7adb-424a-88f3-acdd0b7b9a76.jpg

18 ms

894c982c-e266-47ef-b801-2c033a198b74.jpg

894c982c-e266-47ef-b801-2c033a198b74.jpg

33 ms

36ddcbe8-a38a-46c5-fab2-54912a777312.jpg

36ddcbe8-a38a-46c5-fab2-54912a777312.jpg

23 ms

eefb8411-b3e3-4199-c09a-bfa41b8efa5d.jpg

eefb8411-b3e3-4199-c09a-bfa41b8efa5d.jpg

24 ms

us-flag-icon.gif

us-flag-icon.gif

16 ms

16 ms

16 ms

20 ms

spotx_match

spotx_match

3 ms

fb_match

fb_match

3 ms

u.php

u.php

156 ms

page.php

page.php

191 ms

an

an

4 ms

xYm_UD1pmAz.css

xYm_UD1pmAz.css

286 ms

TGpOWuX6Pv8.css

TGpOWuX6Pv8.css

355 ms

5IbuNoOZgHx.css

5IbuNoOZgHx.css

422 ms

_rx8naC75Dy.js

_rx8naC75Dy.js

621 ms

x5F9OMjKyLw.js

x5F9OMjKyLw.js

644 ms

ICDbTSzjQEg.js

ICDbTSzjQEg.js

492 ms

rFmE1g6Dkoz.js

rFmE1g6Dkoz.js

690 ms

7cm7D75Y0Sf.js

7cm7D75Y0Sf.js

559 ms

NPuyGQIfUx-.js

NPuyGQIfUx-.js

557 ms

JMI5tmJvZMw.js

JMI5tmJvZMw.js

558 ms

lbnyQhD5B8P.js

lbnyQhD5B8P.js

653 ms

Q4A0UyjU8W2.js

Q4A0UyjU8W2.js

652 ms

TTCre3391I0.js

TTCre3391I0.js

653 ms

lj_match

lj_match

4 ms

merge

merge

39 ms

cw_match

cw_match

4 ms

rtset

rtset

35 ms

rb_match

rb_match

8 ms

ox_match

ox_match

4 ms

pm_match

pm_match

4 ms

sd

sd

4 ms

Pug

Pug

56 ms

pixel

pixel

23 ms

g_match

g_match

4 ms

match_redirect

match_redirect

5 ms

pixel

pixel

33 ms

aa_px

aa_px

6 ms

tap.php

tap.php

466 ms

12243302_10153128829996402_475299975604528265_n.jpg

12243302_10153128829996402_475299975604528265_n.jpg

413 ms

12011196_10153105580726402_6704796569475291001_n.jpg

12011196_10153105580726402_6704796569475291001_n.jpg

479 ms

wL6VQj7Ab77.png

wL6VQj7Ab77.png

75 ms

s7jcwEQH7Sx.png

s7jcwEQH7Sx.png

75 ms

305 ms

271 ms

t-wz8gw1xG1.png

t-wz8gw1xG1.png

75 ms

css;base64,

css;base64,

3 ms

7kdskVxkCNz.css

7kdskVxkCNz.css

69 ms

4bFiQ5zDJys.css

4bFiQ5zDJys.css

70 ms

xPdT2kQG4vz.css

xPdT2kQG4vz.css

81 ms

kCqR6fITdsR.css

kCqR6fITdsR.css

80 ms

njO1TPvGzoR.js

njO1TPvGzoR.js

91 ms

b_6HNn_J2BZ.js

b_6HNn_J2BZ.js

91 ms

336JejShbZp.js

336JejShbZp.js

136 ms

Accessibility Review

ranchhand.com accessibility score

76

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

ranchhand.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

ranchhand.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ranchhand.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ranchhand.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ranchhand.com

Open Graph description is not detected on the main page of Ranchhand. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: