Tools & Wizards About Us
rapidcampaign.com screenshot

Report Summary

  • 100

    Performance

    Renders faster than
    97% of other websites

  • 64

    Accessibility

    Visual factors better than
    that of 30% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 58

    SEO

    Google-friendlier than
    20% of websites

rapidcampaign.com

rapidcampaign.com

Page Load Speed

5.8 sec in total

First Response

219 ms

Resources Loaded

4.7 sec

Page Rendered

833 ms

rapidcampaign.com screenshot

About Website

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Key Findings

We analyzed Rapidcampaign.com page load time and found that the first response time was 219 ms and then it took 5.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

rapidcampaign.com performance score

100

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.6 s

100/100

10%

LCP (Largest Contentful Paint)

Value0.6 s

100/100

25%

SI (Speed Index)

Value0.6 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value0.6 s

100/100

10%

Network Requests Diagram

rapidcampaign.com

219 ms

073a64b1.main.css

328 ms

32fa189c.modernizr.js

161 ms

fe40747eb809d19c1db35ae70c57296979a59782.js

71 ms

2817c20a.vendor.js

414 ms

Our browser made a total of 103 requests to load all elements on the main page. We found that 31% of them (32 requests) were addressed to the original Rapidcampaign.com, 16% (16 requests) were made to S3.amazonaws.com and 11% (11 requests) were made to Assets.rpd.mobi. The less responsive or slowest element that took the longest time to load (2.2 sec) relates to the external source Stats.rapidcampaign.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 831.7 kB (32%)

Content Size

2.6 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rapidcampaign.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 24.5 kB

  • Original 34.1 kB
  • After minification 33.4 kB
  • After compression 9.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 24.5 kB or 72% of the original size.

Image Optimization

-3%

Potential reduce by 41.5 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rapidcampaign images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 366.3 kB

  • Original 546.7 kB
  • After minification 546.6 kB
  • After compression 180.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 366.3 kB or 67% of the original size.

CSS Optimization

-84%

Potential reduce by 399.5 kB

  • Original 475.2 kB
  • After minification 474.9 kB
  • After compression 75.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rapidcampaign.com needs all CSS files to be minified and compressed as it can save up to 399.5 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 51 (54%)

Requests Now

94

After Optimization

43

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 94 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rapidcampaign. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rapidcampaign.com

rapidcampaign.com

219 ms

073a64b1.main.css

073a64b1.main.css

328 ms

32fa189c.modernizr.js

32fa189c.modernizr.js

161 ms

fe40747eb809d19c1db35ae70c57296979a59782.js

fe40747eb809d19c1db35ae70c57296979a59782.js

71 ms

2817c20a.vendor.js

2817c20a.vendor.js

414 ms

4583e06d.main.js

4583e06d.main.js

173 ms

9f680d20.header-logo.svg

9f680d20.header-logo.svg

157 ms

device.png

device.png

558 ms

1dc4b8cd.Stay-magnet.svg

1dc4b8cd.Stay-magnet.svg

158 ms

35df1670.Buy-cash.svg

35df1670.Buy-cash.svg

154 ms

4feadd30.Return-arrows1.svg

4feadd30.Return-arrows1.svg

327 ms

8cec6ca4.Join-tick.svg

8cec6ca4.Join-tick.svg

222 ms

3b7e9c17.effective2.png

3b7e9c17.effective2.png

328 ms

b2fcb9fd.Promotional-Tool.svg

b2fcb9fd.Promotional-Tool.svg

222 ms

2627cd9d.icon-arrow-1-right-white.svg

2627cd9d.icon-arrow-1-right-white.svg

328 ms

scandinavianoutdoor.png

scandinavianoutdoor.png

711 ms

ntec.png

ntec.png

336 ms

Vallila_black.png

Vallila_black.png

556 ms

tokmanni.svg

tokmanni.svg

553 ms

c0328b09.brands.png

c0328b09.brands.png

523 ms

42807cc1.topurchase.png

42807cc1.topurchase.png

555 ms

5740967a.loveandbuy2.png

5740967a.loveandbuy2.png

603 ms

8aa42f85.footer-logo.svg

8aa42f85.footer-logo.svg

555 ms

3373cf49.icon-social-twitter-solid.svg

3373cf49.icon-social-twitter-solid.svg

709 ms

8306afc4.icon-social-linkedin-solid.svg

8306afc4.icon-social-linkedin-solid.svg

711 ms

a27297f8.icon-social-mail-solid.svg

a27297f8.icon-social-mail-solid.svg

712 ms

4eef1fd5.red-herring.png

4eef1fd5.red-herring.png

711 ms

gtm.js

gtm.js

136 ms

sp-9.rpd.mobi

sp-9.rpd.mobi

256 ms

sp-11.rpd.mobi

sp-11.rpd.mobi

254 ms

fa-7.rpd.mobi

fa-7.rpd.mobi

313 ms

fa-11.rpd.mobi

fa-11.rpd.mobi

250 ms

f49d37b0.arrowblue.svg

f49d37b0.arrowblue.svg

822 ms

d8dd320c.arroworange.svg

d8dd320c.arroworange.svg

735 ms

d923c1ba.list-bullet-white.svg

d923c1ba.list-bullet-white.svg

882 ms

b7f3408c.speech-bubbles.svg

b7f3408c.speech-bubbles.svg

735 ms

V_mT6Kgrnag

V_mT6Kgrnag

190 ms

gVLIdkMrYbE

gVLIdkMrYbE

261 ms

analytics.js

analytics.js

79 ms

modal.js

modal.js

304 ms

index

index

1130 ms

index

index

915 ms

index

index

1143 ms

index

index

1140 ms

www-embed-player-vflfNyN_r.css

www-embed-player-vflfNyN_r.css

108 ms

www-embed-player.js

www-embed-player.js

140 ms

collect

collect

119 ms

fBnyGA8Aionz5086-mElmoOSPUuyQ1M9Un647_EjucU.js

fBnyGA8Aionz5086-mElmoOSPUuyQ1M9Un647_EjucU.js

99 ms

ad_status.js

ad_status.js

75 ms

collect

collect

111 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

66 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

67 ms

ga-audiences

ga-audiences

76 ms

visitor.gif

visitor.gif

211 ms

webfont.js

webfont.js

50 ms

loader0.js

loader0.js

133 ms

dce3e172.icon-arrow-2-left.svg

dce3e172.icon-arrow-2-left.svg

92 ms

da5dec85.icon-arrow-2-right.svg

da5dec85.icon-arrow-2-right.svg

168 ms

1929-823-10-9768.js

1929-823-10-9768.js

108 ms

c

c

100 ms

app.316f5aab.css

app.316f5aab.css

133 ms

jquery.8dc163c8.js

jquery.8dc163c8.js

391 ms

r2render.20b2f036.js

r2render.20b2f036.js

237 ms

app.eed6fcea.css

app.eed6fcea.css

13 ms

app.662f6480.js

app.662f6480.js

365 ms

app.2dbc449c.css

app.2dbc449c.css

106 ms

app.6b3e3a07.css

app.6b3e3a07.css

357 ms

app.dc5bb2bd.js

app.dc5bb2bd.js

474 ms

app.ad761960.js

app.ad761960.js

409 ms

555afc73c47a4.png

555afc73c47a4.png

170 ms

555afce6799b9.png

555afce6799b9.png

194 ms

555af3cb7efdc.png

555af3cb7efdc.png

136 ms

55ffe0ad593f4.png

55ffe0ad593f4.png

73 ms

555ae90d0bc1f.png

555ae90d0bc1f.png

180 ms

555ae93a668ee.png

555ae93a668ee.png

207 ms

555ae91a3e2cd.png

555ae91a3e2cd.png

100 ms

555af8a00dcb1.png

555af8a00dcb1.png

133 ms

555af8ac60360.png

555af8ac60360.png

154 ms

index

index

747 ms

555c302fab14b.png

555c302fab14b.png

196 ms

piwik.js

piwik.js

304 ms

analytics.js

analytics.js

406 ms

555afcbb93397.png

555afcbb93397.png

53 ms

555afc81b8e95.png

555afc81b8e95.png

18 ms

555b324b0f646.png

555b324b0f646.png

18 ms

555b32807b947.png

555b32807b947.png

37 ms

555b3283dda4b.png

555b3283dda4b.png

71 ms

555b30ae10d64.png

555b30ae10d64.png

49 ms

application2.js

application2.js

112 ms

piwik.php

piwik.php

2165 ms

piwik.php

piwik.php

456 ms

piwik.php

piwik.php

462 ms

piwik.php

piwik.php

464 ms

collect

collect

383 ms

collect

collect

377 ms

collect

collect

373 ms

collect

collect

378 ms

storage.html

storage.html

122 ms

storage.js

storage.js

29 ms

visits

visits

188 ms

jquery.js

jquery.js

58 ms

17d9f25460dad9127e7965a35b2c5875.css

17d9f25460dad9127e7965a35b2c5875.css

57 ms

buttons-light.png

buttons-light.png

42 ms

Accessibility Review

rapidcampaign.com accessibility score

64

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

rapidcampaign.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

SEO Factors

rapidcampaign.com SEO score

58

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rapidcampaign.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Rapidcampaign.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rapidcampaign.com

Open Graph data is detected on the main page of Rapidcampaign. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: