Tools & Wizards About Us
rare.com.au screenshot

Report Summary

  • 29

    Performance

    Renders faster than
    49% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

rare.com.au

RARE - a creative digital agency based in Melbourne Australia

Page Load Speed

6.3 sec in total

First Response

353 ms

Resources Loaded

5.4 sec

Page Rendered

539 ms

rare.com.au screenshot

About Website

Welcome to rare.com.au homepage info - get ready to check RARE best content right away, or after learning these important things about rare.com.au

Raremedia is a creative digital agency in Richmond Melbourne skilled in animation, motion graphics, software development, branding and UI/UX design. Call +613 9428 9558.

Visit rare.com.au

Key Findings

We analyzed Rare.com.au page load time and found that the first response time was 353 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

rare.com.au performance score

29

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

50/100

10%

LCP (Largest Contentful Paint)

Value10.6 s

0/100

25%

SI (Speed Index)

Value7.9 s

23/100

10%

TBT (Total Blocking Time)

Value1,220 ms

20/100

30%

CLS (Cumulative Layout Shift)

Value0.085

93/100

15%

TTI (Time to Interactive)

Value12.7 s

13/100

10%

Network Requests Diagram

rare.com.au

353 ms

debug-802ca4fb1edd71a265472c70e1d1f419bbb98ef5.css

608 ms

debug-a43f3e3f5e3e16368cb3a82a7c754a7e0d0752df.js

327 ms

api.js

39 ms

email-decode.min.js

18 ms

Our browser made a total of 75 requests to load all elements on the main page. We found that 89% of them (67 requests) were addressed to the original Rare.com.au, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Rare.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 68.4 kB (6%)

Content Size

1.1 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rare.com.au main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 651.1 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 32.7 kB

  • Original 43.5 kB
  • After minification 43.3 kB
  • After compression 10.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 32.7 kB or 75% of the original size.

Image Optimization

-0%

Potential reduce by 1.8 kB

  • Original 651.1 kB
  • After minification 649.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. RARE images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 33.9 kB

  • Original 423.0 kB
  • After minification 423.0 kB
  • After compression 389.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 37 B

  • Original 24.4 kB
  • After minification 24.4 kB
  • After compression 24.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rare.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 10 (15%)

Requests Now

66

After Optimization

56

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of RARE. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

rare.com.au

rare.com.au

353 ms

debug-802ca4fb1edd71a265472c70e1d1f419bbb98ef5.css

debug-802ca4fb1edd71a265472c70e1d1f419bbb98ef5.css

608 ms

debug-a43f3e3f5e3e16368cb3a82a7c754a7e0d0752df.js

debug-a43f3e3f5e3e16368cb3a82a7c754a7e0d0752df.js

327 ms

api.js

api.js

39 ms

email-decode.min.js

email-decode.min.js

18 ms

debug-7a9a008395ecd397bd180e0b5dd4f3339d638761.js

debug-7a9a008395ecd397bd180e0b5dd4f3339d638761.js

410 ms

js

js

63 ms

_csrf.js

_csrf.js

268 ms

hotjar-821614.js

hotjar-821614.js

204 ms

recaptcha__en.js

recaptcha__en.js

203 ms

home_icon.png

home_icon.png

337 ms

rare_logo.png

rare_logo.png

365 ms

phone.png

phone.png

351 ms

intro.jpg

intro.jpg

863 ms

who.png

who.png

364 ms

are.png

are.png

1202 ms

we.png

we.png

617 ms

aTeam.jpg

aTeam.jpg

657 ms

staff01.jpg

staff01.jpg

651 ms

staff03.jpg

staff03.jpg

887 ms

staff04.jpg

staff04.jpg

945 ms

staff05.jpg

staff05.jpg

955 ms

what.png

what.png

960 ms

we_what.png

we_what.png

1190 ms

do.png

do.png

1182 ms

card1_back.png

card1_back.png

1238 ms

card1_front.png

card1_front.png

1211 ms

card2_back.png

card2_back.png

1235 ms

card2_front.png

card2_front.png

1454 ms

card3_back.png

card3_back.png

1486 ms

card3_front.png

card3_front.png

1495 ms

card4_back.png

card4_back.png

1478 ms

card4_front.png

card4_front.png

1506 ms

card5_back.png

card5_back.png

1503 ms

card5_front.png

card5_front.png

1731 ms

card6_back.png

card6_back.png

1739 ms

card6_front.png

card6_front.png

1769 ms

card7_back.png

card7_back.png

1754 ms

card7_front.png

card7_front.png

1782 ms

card8_back.png

card8_back.png

1799 ms

card8_front.png

card8_front.png

1986 ms

card9_back.png

card9_back.png

3232 ms

card9_front.png

card9_front.png

2038 ms

card10_back.png

card10_back.png

2024 ms

card10_front.png

card10_front.png

2057 ms

gallery_bg_image.jpg

gallery_bg_image.jpg

2012 ms

js

js

58 ms

analytics.js

analytics.js

80 ms

modules.84f80a92c39bbd76564a.js

modules.84f80a92c39bbd76564a.js

55 ms

collect

collect

15 ms

roboto-300.woff

roboto-300.woff

1942 ms

montserrat-light.woff

montserrat-light.woff

2081 ms

roboto-slab-400.woff

roboto-slab-400.woff

2010 ms

AsphaltsDisplay.woff

AsphaltsDisplay.woff

2095 ms

montserrat-black.woff

montserrat-black.woff

1891 ms

montserrat-bold.woff

montserrat-bold.woff

1958 ms

montserrat-thin.woff

montserrat-thin.woff

2028 ms

agenda-black-regular.woff

agenda-black-regular.woff

1891 ms

show_me_more.png

show_me_more.png

1878 ms

heart.png

heart.png

2136 ms

it.png

it.png

1921 ms

we_do.png

we_do.png

1982 ms

how.png

how.png

1874 ms

clouds2.png

clouds2.png

1861 ms

clouds3.png

clouds3.png

1966 ms

clouds1.png

clouds1.png

2020 ms

rare.png

rare.png

2140 ms

insta.png

insta.png

2127 ms

Vimeo.png

Vimeo.png

1924 ms

Facebook.png

Facebook.png

1949 ms

Instagram.png

Instagram.png

2916 ms

LinkedIn.png

LinkedIn.png

2318 ms

logo.svg

logo.svg

2156 ms

social_media.png

social_media.png

2162 ms

roboto-slab-400.ttf

roboto-slab-400.ttf

1648 ms

Accessibility Review

rare.com.au accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

rare.com.au best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

rare.com.au SEO score

89

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rare.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rare.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rare.com.au

Open Graph data is detected on the main page of RARE. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: