Report Summary

  • 88

    Performance

    Renders faster than
    90% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

redlipsmedia.com.au

Red Lips Media

Page Load Speed

2.7 sec in total

First Response

84 ms

Resources Loaded

1.5 sec

Page Rendered

1.1 sec

redlipsmedia.com.au screenshot

About Website

Click here to check amazing Red Lips Media content. Otherwise, check out these important facts you probably never knew about redlipsmedia.com.au

We don’t fit the agency stereotype in Perth. We’re creative thinkers first and digital marketers second. From organic social media management to website development, we take care of it all.

Visit redlipsmedia.com.au

Key Findings

We analyzed Redlipsmedia.com.au page load time and found that the first response time was 84 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

redlipsmedia.com.au performance score

88

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

55/100

10%

LCP (Largest Contentful Paint)

Value2.8 s

82/100

25%

SI (Speed Index)

Value3.0 s

94/100

10%

TBT (Total Blocking Time)

Value120 ms

97/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value4.4 s

83/100

10%

Network Requests Diagram

redlipsmedia.com.au

84 ms

redlipsmedia.com.au

55 ms

www.redlipsmedia.com.au

920 ms

rlm-2024.webflow.15239abd0.css

45 ms

jquery-3.5.1.min.dc5e7f18c8.js

23 ms

Our browser made a total of 46 requests to load all elements on the main page. We found that 7% of them (3 requests) were addressed to the original Redlipsmedia.com.au, 89% (41 requests) were made to Cdn.prod.website-files.com and 2% (1 request) were made to D3e54v103j8qbb.cloudfront.net. The less responsive or slowest element that took the longest time to load (920 ms) belongs to the original domain Redlipsmedia.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 404.7 kB (4%)

Content Size

11.4 MB

After Optimization

11.0 MB

In fact, the total size of Redlipsmedia.com.au main page is 11.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 11.1 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 40.5 kB

  • Original 49.7 kB
  • After minification 49.6 kB
  • After compression 9.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 40.5 kB or 81% of the original size.

Image Optimization

-3%

Potential reduce by 362.7 kB

  • Original 11.1 MB
  • After minification 10.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Red Lips Media images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 0 B

  • Original 153.1 kB
  • After minification 153.1 kB
  • After compression 153.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-6%

Potential reduce by 1.6 kB

  • Original 26.3 kB
  • After minification 26.3 kB
  • After compression 24.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Redlipsmedia.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 8 (19%)

Requests Now

42

After Optimization

34

The browser has sent 42 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Red Lips Media. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Accessibility Review

redlipsmedia.com.au accessibility score

98

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

redlipsmedia.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

redlipsmedia.com.au SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Redlipsmedia.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Redlipsmedia.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Red Lips Media. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: