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rei1440project.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

rei1440project.com

A Tribute to the REI 1440 Project - Uncommon Path – An REI Co-op Publication

Page Load Speed

6.2 sec in total

First Response

40 ms

Resources Loaded

4.1 sec

Page Rendered

2 sec

rei1440project.com screenshot

About Website

Welcome to rei1440project.com homepage info - get ready to check REI 1440 Project best content for India right away, or after learning these important things about rei1440project.com

On November 26, 2012, we launched the REI 1440 Project—a celebration of every single minute spent outside. It was our homage to outdoor adventure.

Visit rei1440project.com

Key Findings

We analyzed Rei1440project.com page load time and found that the first response time was 40 ms and then it took 6.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

rei1440project.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

12/100

10%

LCP (Largest Contentful Paint)

Value10.5 s

0/100

25%

SI (Speed Index)

Value7.9 s

23/100

10%

TBT (Total Blocking Time)

Value5,680 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value22.3 s

1/100

10%

Network Requests Diagram

rei1440project.com

40 ms

71 ms

d9b0f32743f69170b105f04be9940062f44e2a4878a

184 ms

style.min.css

36 ms

callout.css

284 ms

Our browser made a total of 127 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Rei1440project.com, 69% (88 requests) were made to Rei.com and 5% (6 requests) were made to Satchel.rei.com. The less responsive or slowest element that took the longest time to load (2.3 sec) relates to the external source Rei.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 522.5 kB (27%)

Content Size

1.9 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rei1440project.com main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 103.4 kB

  • Original 134.9 kB
  • After minification 123.7 kB
  • After compression 31.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 103.4 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 331 B

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. REI 1440 Project images are well optimized though.

JavaScript Optimization

-27%

Potential reduce by 90.2 kB

  • Original 339.0 kB
  • After minification 336.7 kB
  • After compression 248.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 90.2 kB or 27% of the original size.

CSS Optimization

-83%

Potential reduce by 328.6 kB

  • Original 394.9 kB
  • After minification 316.6 kB
  • After compression 66.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rei1440project.com needs all CSS files to be minified and compressed as it can save up to 328.6 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 65 (67%)

Requests Now

97

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 97 CSS, Javascripts, AJAX and image requests in order to completely render the main page of REI 1440 Project. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 43 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rei1440project.com

rei1440project.com

40 ms

71 ms

d9b0f32743f69170b105f04be9940062f44e2a4878a

d9b0f32743f69170b105f04be9940062f44e2a4878a

184 ms

style.min.css

style.min.css

36 ms

callout.css

callout.css

284 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

51 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

51 ms

related-posts-block-styles.min.css

related-posts-block-styles.min.css

51 ms

rate-my-post.css

rate-my-post.css

65 ms

nprogress.css

nprogress.css

82 ms

noty.css

noty.css

60 ms

global-footer.css

global-footer.css

59 ms

style.css

style.css

70 ms

css

css

66 ms

font-awesome.min.css

font-awesome.min.css

68 ms

style.css

style.css

90 ms

rei2_menu.css

rei2_menu.css

77 ms

jetpack.css

jetpack.css

76 ms

style-front-end.css

style-front-end.css

85 ms

jquery.min.js

jquery.min.js

88 ms

jquery-migrate.min.js

jquery-migrate.min.js

116 ms

reicoop.js

reicoop.js

94 ms

scrolloverflow.min.js

scrolloverflow.min.js

99 ms

jquery.fullpage.js

jquery.fullpage.js

118 ms

slick.min.js

slick.min.js

104 ms

imagesloaded.pkgd.min.js

imagesloaded.pkgd.min.js

109 ms

paulsboots.js

paulsboots.js

111 ms

jquery.validate.min.js

jquery.validate.min.js

134 ms

modernizr.custom.min.js

modernizr.custom.min.js

125 ms

utag.sync.js

utag.sync.js

80 ms

site-analytics.js

site-analytics.js

56 ms

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372 ms

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134 ms

photon.min.js

photon.min.js

266 ms

rate-my-post.js

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157 ms

nprogress.js

nprogress.js

158 ms

noty.min.js

noty.min.js

262 ms

configs.js

configs.js

263 ms

rei-comment-reply.js

rei-comment-reply.js

527 ms

global-footer.js

global-footer.js

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ajax.js

ajax.js

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cookie.min.js

cookie.min.js

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cb-ext.js

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rei2_menu.js

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wp-emoji-release.min.js

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315 ms

utag.js

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199 ms

rei-co-op-logo-black.svg

rei-co-op-logo-black.svg

593 ms

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wilderness.svg

wilderness.svg

584 ms

1440-sunset.jpg

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583 ms

zacharymartgan-image-1483566274758.jpeg

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578 ms

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572 ms

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535 ms

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578 ms

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910 ms

rachelvonhahn-image-1483566697166.jpeg

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867 ms

michaelmatti-image-1483566150293.jpeg

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866 ms

materas-image-1483566659850.jpeg

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915 ms

ibraphotog-image-1483566258575.jpeg

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616 ms

goldiehawn--image-1483566164002.jpeg

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864 ms

fjellfalck-image-1483566198202.jpeg

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915 ms

findmeoutside-image-1483566315151.jpeg

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992 ms

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1178 ms

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1028 ms

beauramsey-image-1483566182845.jpeg

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994 ms

anndriggers-image-1483566382716.jpeg

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1133 ms

alexborsuk-image-1483566408648.jpeg

alexborsuk-image-1483566408648.jpeg

994 ms

REI-Logo.jpg

REI-Logo.jpg

1245 ms

static-promo-bg.png

static-promo-bg.png

1004 ms

icon-rei-location.svg

icon-rei-location.svg

657 ms

icon-rei-hamburger-menu.svg

icon-rei-hamburger-menu.svg

762 ms

icon-rei-close.svg

icon-rei-close.svg

614 ms

the-rei-difference-banner.svg

the-rei-difference-banner.svg

641 ms

TF96BSwB

TF96BSwB

968 ms

caret-right.svg

caret-right.svg

926 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

490 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

591 ms

Graphik-RegularItalic-Web.woff

Graphik-RegularItalic-Web.woff

975 ms

Graphik-MediumItalic-Web.woff

Graphik-MediumItalic-Web.woff

1044 ms

Graphik-LightItalic-Web.woff

Graphik-LightItalic-Web.woff

1073 ms

Graphik-ExtralightItalic-Web.woff

Graphik-ExtralightItalic-Web.woff

1609 ms

Graphik-ThinItalic-Web.woff

Graphik-ThinItalic-Web.woff

1946 ms

Graphik-SemiboldItalic-Web.woff

Graphik-SemiboldItalic-Web.woff

1375 ms

Graphik-BoldItalic-Web.woff

Graphik-BoldItalic-Web.woff

1375 ms

Graphik-BlackItalic-Web.woff

Graphik-BlackItalic-Web.woff

1943 ms

Graphik-SuperItalic-Web.woff

Graphik-SuperItalic-Web.woff

1941 ms

Graphik-Regular-Web.woff

Graphik-Regular-Web.woff

1376 ms

Graphik-Medium-Web.woff

Graphik-Medium-Web.woff

1377 ms

Graphik-Light-Web.woff

Graphik-Light-Web.woff

1452 ms

Graphik-Extralight-Web.woff

Graphik-Extralight-Web.woff

1946 ms

id

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405 ms

trees.svg

trees.svg

352 ms

iframe_api

iframe_api

147 ms

utag.v.js

utag.v.js

94 ms

fbevents.js

fbevents.js

89 ms

utag.273.js

utag.273.js

119 ms

js

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240 ms

Graphik-Thin-Web.woff

Graphik-Thin-Web.woff

1779 ms

Graphik-Semibold-Web.woff

Graphik-Semibold-Web.woff

1672 ms

Graphik-Bold-Web.woff

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1546 ms

Graphik-Black-Web.woff

Graphik-Black-Web.woff

2204 ms

Graphik-Super-Web.woff

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2288 ms

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1625 ms

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128 ms

dest5.html

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263 ms

id

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274 ms

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203 ms

rei_us.js

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255 ms

rei-icons.woff

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1381 ms

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1537 ms

reply.svg

reply.svg

1337 ms

activityi;src=4362844;type=reiblog;cat=blog_000;ord=1805256717163;gtm=2od9q0;auiddc=632625691.1664384488;~oref=https%3A%2F%2Fwww.rei.com%2Fblog%2Fnews%2Frei-1440-project%2F

activityi;src=4362844;type=reiblog;cat=blog_000;ord=1805256717163;gtm=2od9q0;auiddc=632625691.1664384488;~oref=https%3A%2F%2Fwww.rei.com%2Fblog%2Fnews%2Frei-1440-project%2F

55 ms

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src=4362844;type=reiblog;cat=blog_000;ord=1805256717163;gtm=2od9q0;auiddc=632625691.1664384488;~oref=https%3A%2F%2Fwww.rei.com%2Fblog%2Fnews%2Frei-1440-project%2F

42 ms

ibs:dpid=771&dpuuid=CAESEKwqT3xfsUhJa-prdnsN-8s&google_cver=1

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136 ms

PolyfillsModule.js

PolyfillsModule.js

203 ms

Accessibility Review

rei1440project.com accessibility score

100

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

Low

No form fields have multiple labels

Best Practices

rei1440project.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

rei1440project.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rei1440project.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rei1440project.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rei1440project.com

Open Graph data is detected on the main page of REI 1440 Project. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: