Tools & Wizards About Us
revel.marketing screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

revel.marketing

B2B Marketing Agency | Revel | Muskegon, Michigan

Page Load Speed

3.9 sec in total

First Response

33 ms

Resources Loaded

3.2 sec

Page Rendered

668 ms

revel.marketing screenshot

About Website

Welcome to revel.marketing homepage info - get ready to check Revel best content right away, or after learning these important things about revel.marketing

Revel is a B2B marketing agency specializing in marketing strategy, brand building, website development, lead generation, and employer branding campaigns.

Visit revel.marketing

Key Findings

We analyzed Revel.marketing page load time and found that the first response time was 33 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

revel.marketing performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.6 s

5/100

10%

LCP (Largest Contentful Paint)

Value12.2 s

0/100

25%

SI (Speed Index)

Value9.5 s

11/100

10%

TBT (Total Blocking Time)

Value1,410 ms

15/100

30%

CLS (Cumulative Layout Shift)

Value0.004

100/100

15%

TTI (Time to Interactive)

Value16.9 s

5/100

10%

Network Requests Diagram

revel.marketing

33 ms

revel.in

115 ms

revelmarketing.com

1155 ms

main.min.css

20 ms

frontend.css

22 ms

Our browser made a total of 104 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Revel.marketing, 78% (81 requests) were made to Revelmarketing.com and 8% (8 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Revelmarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 470.6 kB (30%)

Content Size

1.6 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Revel.marketing main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 656.4 kB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 445.1 kB

  • Original 503.0 kB
  • After minification 496.3 kB
  • After compression 57.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 445.1 kB or 89% of the original size.

Image Optimization

-2%

Potential reduce by 10.1 kB

  • Original 656.4 kB
  • After minification 646.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Revel images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 12.0 kB

  • Original 277.2 kB
  • After minification 277.2 kB
  • After compression 265.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 3.3 kB

  • Original 146.3 kB
  • After minification 145.6 kB
  • After compression 143.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Revel.marketing has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 73 (81%)

Requests Now

90

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 90 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Revel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and from 30 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

revel.marketing

revel.marketing

33 ms

revel.in

revel.in

115 ms

revelmarketing.com

revelmarketing.com

1155 ms

main.min.css

main.min.css

20 ms

frontend.css

frontend.css

22 ms

header-footer-elementor.css

header-footer-elementor.css

53 ms

elementor-icons.min.css

elementor-icons.min.css

20 ms

frontend.min.css

frontend.min.css

47 ms

swiper.min.css

swiper.min.css

23 ms

e-swiper.min.css

e-swiper.min.css

26 ms

frontend.min.css

frontend.min.css

21 ms

uael-frontend.min.css

uael-frontend.min.css

42 ms

widget-heading.min.css

widget-heading.min.css

23 ms

widget-text-editor.min.css

widget-text-editor.min.css

24 ms

widget-icon-box.min.css

widget-icon-box.min.css

27 ms

widget-image.min.css

widget-image.min.css

27 ms

astra-addon-66e6e20588b653-03024268.css

astra-addon-66e6e20588b653-03024268.css

28 ms

widget-nav-menu.min.css

widget-nav-menu.min.css

28 ms

widget-theme-elements.min.css

widget-theme-elements.min.css

38 ms

fontawesome.min.css

fontawesome.min.css

77 ms

solid.min.css

solid.min.css

75 ms

widget-social-icons.min.css

widget-social-icons.min.css

75 ms

apple-webkit.min.css

apple-webkit.min.css

79 ms

style.css

style.css

81 ms

ecs-style.css

ecs-style.css

81 ms

css

css

80 ms

regular.min.css

regular.min.css

82 ms

brands.min.css

brands.min.css

81 ms

jquery.min.js

jquery.min.js

89 ms

jquery-migrate.min.js

jquery-migrate.min.js

88 ms

ecs_ajax_pagination.js

ecs_ajax_pagination.js

100 ms

ecs.js

ecs.js

101 ms

js

js

150 ms

source-sans-3.css

source-sans-3.css

103 ms

js

js

253 ms

basic.min.css

basic.min.css

128 ms

theme-ie11.min.css

theme-ie11.min.css

133 ms

theme.min.css

theme.min.css

130 ms

gravity-forms.min.css

gravity-forms.min.css

147 ms

frontend.min.js

frontend.min.js

133 ms

1810059.js

1810059.js

167 ms

imagesloaded.min.js

imagesloaded.min.js

144 ms

slick.min.js

slick.min.js

146 ms

isotope.min.js

isotope.min.js

145 ms

uael-posts.min.js

uael-posts.min.js

154 ms

jquery_resize.min.js

jquery_resize.min.js

155 ms

dom-ready.min.js

dom-ready.min.js

153 ms

main.js

main.js

151 ms

astra-addon-66e6e20588cf98-05198706.js

astra-addon-66e6e20588cf98-05198706.js

150 ms

purify.min.js

purify.min.js

151 ms

jquery.smartmenus.min.js

jquery.smartmenus.min.js

150 ms

jquery.sticky.min.js

jquery.sticky.min.js

150 ms

uael-frontend.min.js

uael-frontend.min.js

149 ms

frontend.js

frontend.js

146 ms

hooks.min.js

hooks.min.js

145 ms

i18n.min.js

i18n.min.js

201 ms

a11y.min.js

a11y.min.js

137 ms

jquery.json.min.js

jquery.json.min.js

157 ms

gravityforms.min.js

gravityforms.min.js

156 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

153 ms

utils.min.js

utils.min.js

153 ms

vendor-theme.min.js

vendor-theme.min.js

152 ms

scripts-theme.min.js

scripts-theme.min.js

151 ms

webpack.runtime.min.js

webpack.runtime.min.js

151 ms

frontend-modules.min.js

frontend-modules.min.js

164 ms

core.min.js

core.min.js

164 ms

frontend.min.js

frontend.min.js

152 ms

ecspro.js

ecspro.js

152 ms

embed.js

embed.js

264 ms

insight.min.js

insight.min.js

251 ms

fbevents.js

fbevents.js

182 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

148 ms

gtm.js

gtm.js

225 ms

1810059.js

1810059.js

303 ms

frontend.min.js

frontend.min.js

152 ms

elements-handlers.min.js

elements-handlers.min.js

151 ms

Revel-logo-RGB-e1559930568928.png

Revel-logo-RGB-e1559930568928.png

150 ms

revel-website-video-screencap-scaled.jpg

revel-website-video-screencap-scaled.jpg

194 ms

hungerford-logo-door.jpg

hungerford-logo-door.jpg

194 ms

Kit-8-web-safe.jpg

Kit-8-web-safe.jpg

296 ms

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nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8Ky462EK9C0Ym4fA5Tg.woff

229 ms

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8KyK62EK9C0Ym4fA5Tg.woff

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8KyK62EK9C0Ym4fA5Tg.woff

288 ms

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8Kzm62EK9C0Ym4fA5Tg.woff

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8Kzm62EK9C0Ym4fA5Tg.woff

496 ms

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8Kw462EK9C0Ym4fA5Tg.woff

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8Kw462EK9C0Ym4fA5Tg.woff

412 ms

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413 ms

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254 ms

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8Kw47GEK9C0Ym4fA5Tg.woff

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266 ms

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8KwR7GEK9C0Ym4fA5Tg.woff

nwpBtKy2OAdR1K-IwhWudF-R9QMylBJAV3Bo8KwR7GEK9C0Ym4fA5Tg.woff

424 ms

455-LIGHTCORP-5-11-23-web-safe-scaled.jpg

455-LIGHTCORP-5-11-23-web-safe-scaled.jpg

322 ms

specs-blog.jpg

specs-blog.jpg

248 ms

meteor-blog.jpg

meteor-blog.jpg

312 ms

bed-making-blog.jpg

bed-making-blog.jpg

329 ms

revel-build-something-greater.png

revel-build-something-greater.png

199 ms

best-and-brightest.png

best-and-brightest.png

222 ms

michigan-manufacturers-association.png

michigan-manufacturers-association.png

230 ms

We-Run-On-EOS-Grey.png

We-Run-On-EOS-Grey.png

266 ms

watch-muskegon.png

watch-muskegon.png

266 ms

banner.js

banner.js

192 ms

fa-solid-900.woff

fa-solid-900.woff

291 ms

fa-regular-400.woff

fa-regular-400.woff

280 ms

fa-brands-400.woff

fa-brands-400.woff

292 ms

insight_tag_errors.gif

insight_tag_errors.gif

143 ms

mix-manifest.json

mix-manifest.json

17 ms

polyfill.min.js

polyfill.min.js

875 ms

Accessibility Review

revel.marketing accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

revel.marketing best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

revel.marketing SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Revel.marketing can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Revel.marketing main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

revel.marketing

Open Graph data is detected on the main page of Revel. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: