Tools & Wizards About Us
rjm.marketing screenshot

Report Summary

  • 52

    Performance

    Renders faster than
    69% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

rjm.marketing

RJM | Marketing & Advertising Agency Focused on Community Businesses

Page Load Speed

2.3 sec in total

First Response

551 ms

Resources Loaded

1.4 sec

Page Rendered

392 ms

rjm.marketing screenshot

About Website

Click here to check amazing RJM content. Otherwise, check out these important facts you probably never knew about rjm.marketing

RJM is a marketing and advertising agency focused on industries where community matters - banking, senior living, tourism and K-12 schools.

Visit rjm.marketing

Key Findings

We analyzed Rjm.marketing page load time and found that the first response time was 551 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

rjm.marketing performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

23/100

10%

LCP (Largest Contentful Paint)

Value8.4 s

2/100

25%

SI (Speed Index)

Value5.8 s

49/100

10%

TBT (Total Blocking Time)

Value240 ms

85/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value9.0 s

33/100

10%

Network Requests Diagram

rjm.marketing

551 ms

js

131 ms

bootstrap.min.css

107 ms

all.css

128 ms

css

143 ms

Our browser made a total of 42 requests to load all elements on the main page. We found that 40% of them (17 requests) were addressed to the original Rjm.marketing, 19% (8 requests) were made to Fonts.gstatic.com and 12% (5 requests) were made to Pro.fontawesome.com. The less responsive or slowest element that took the longest time to load (551 ms) belongs to the original domain Rjm.marketing.

Page Optimization Overview & Recommendations

Page size can be reduced by 38.0 kB (2%)

Content Size

1.5 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rjm.marketing main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 11.2 kB

  • Original 15.0 kB
  • After minification 12.7 kB
  • After compression 3.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.4 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.2 kB or 74% of the original size.

Image Optimization

-2%

Potential reduce by 26.8 kB

  • Original 1.5 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. RJM images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 50 B

  • Original 32.0 kB
  • After minification 32.0 kB
  • After compression 31.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 32.1 kB
  • After minification 32.1 kB
  • After compression 32.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rjm.marketing has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 9 (32%)

Requests Now

28

After Optimization

19

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of RJM. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

rjm.marketing

rjm.marketing

551 ms

js

js

131 ms

bootstrap.min.css

bootstrap.min.css

107 ms

all.css

all.css

128 ms

css

css

143 ms

style

style

301 ms

jquery-3.4.1.slim.min.js

jquery-3.4.1.slim.min.js

92 ms

popper.min.js

popper.min.js

90 ms

bootstrap.min.js

bootstrap.min.js

171 ms

overlay-logo.png

overlay-logo.png

97 ms

rjm-logo.png

rjm-logo.png

121 ms

rjm-interior-head-logo.png

rjm-interior-head-logo.png

92 ms

desktop-image.jpg

desktop-image.jpg

409 ms

person-typing.jpg

person-typing.jpg

440 ms

erica-home.jpg

erica-home.jpg

407 ms

kate-home.jpg

kate-home.jpg

408 ms

daVinci_Flyer-cs.jpg

daVinci_Flyer-cs.jpg

519 ms

broadmead.jpg

broadmead.jpg

519 ms

CB7_Billboard.jpg

CB7_Billboard.jpg

475 ms

footer-logo.png

footer-logo.png

119 ms

js

js

56 ms

analytics.js

analytics.js

220 ms

lftracker_v1_YEgkB8lPBlJ8ep3Z.js

lftracker_v1_YEgkB8lPBlJ8ep3Z.js

492 ms

kristian-strand-p8gzCnZf39k-unsplash.png

kristian-strand-p8gzCnZf39k-unsplash.png

265 ms

brad-neathery-mGH253KbfaY-unsplash.png

brad-neathery-mGH253KbfaY-unsplash.png

180 ms

ampersand-bkg.png

ampersand-bkg.png

211 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFnOkEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFnOkEk30e0.ttf

126 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFn8kEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFn8kEk30e0.ttf

149 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFmQkEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFmQkEk30e0.ttf

163 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFlOkEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFlOkEk30e0.ttf

171 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFkQl0k30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFkQl0k30e0.ttf

185 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFkpl0k30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFkpl0k30e0.ttf

184 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFlOl0k30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFlOl0k30e0.ttf

181 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFlnl0k30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFlnl0k30e0.ttf

183 ms

fa-solid-900.woff

fa-solid-900.woff

64 ms

fa-regular-400.woff

fa-regular-400.woff

78 ms

fa-light-300.woff

fa-light-300.woff

79 ms

Quincy_CF_Black_Italic.ttf

Quincy_CF_Black_Italic.ttf

126 ms

fa-brands-400.woff

fa-brands-400.woff

79 ms

collect

collect

82 ms

collect

collect

75 ms

ga-audiences

ga-audiences

27 ms

Accessibility Review

rjm.marketing accessibility score

82

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

rjm.marketing best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

rjm.marketing SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rjm.marketing can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rjm.marketing main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rjm.marketing

Open Graph data is detected on the main page of RJM. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: