Tools & Wizards About Us
russellhobbs.co.za screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    54% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

russellhobbs.co.za

Russell Hobbs SA | Buy Kettles, Toasters, Irons & More Online

Page Load Speed

9.3 sec in total

First Response

2.1 sec

Resources Loaded

6.7 sec

Page Rendered

583 ms

russellhobbs.co.za screenshot

About Website

Click here to check amazing Russell Hobbs content for South Africa. Otherwise, check out these important facts you probably never knew about russellhobbs.co.za

At the heart of homes, Russell Hobbs provides high quality and affordable home & kitchen appliances - from kettles to irons, toasters to cookware.

Visit russellhobbs.co.za

Key Findings

We analyzed Russellhobbs.co.za page load time and found that the first response time was 2.1 sec and then it took 7.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

russellhobbs.co.za performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value11.3 s

0/100

25%

SI (Speed Index)

Value11.6 s

5/100

10%

TBT (Total Blocking Time)

Value450 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0.066

97/100

15%

TTI (Time to Interactive)

Value14.8 s

8/100

10%

Network Requests Diagram

russellhobbs.co.za

2057 ms

styles.css

1201 ms

russellhobbs.css

918 ms

smoothscroll.js

41 ms

alpine3.min.js

625 ms

Our browser made a total of 32 requests to load all elements on the main page. We found that 94% of them (30 requests) were addressed to the original Russellhobbs.co.za, 3% (1 request) were made to Unpkg.com and 3% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2.9 sec) belongs to the original domain Russellhobbs.co.za.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.8 MB (84%)

Content Size

3.3 MB

After Optimization

548.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Russellhobbs.co.za main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 3.0 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 282.0 kB

  • Original 324.9 kB
  • After minification 253.4 kB
  • After compression 42.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 71.5 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 282.0 kB or 87% of the original size.

Image Optimization

-84%

Potential reduce by 2.5 MB

  • Original 3.0 MB
  • After minification 475.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Russell Hobbs needs image optimization as it can save up to 2.5 MB or 84% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 12 B

  • Original 15.3 kB
  • After minification 15.3 kB
  • After compression 15.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-33%

Potential reduce by 7.2 kB

  • Original 22.1 kB
  • After minification 15.8 kB
  • After compression 14.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Russellhobbs.co.za needs all CSS files to be minified and compressed as it can save up to 7.2 kB or 33% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

29

After Optimization

29

  • Images
  • JavaScript
  • CSS

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Russell Hobbs. According to our analytics all requests are already optimized.

Network Requests Diagram

russellhobbs.co.za

russellhobbs.co.za

2057 ms

styles.css

styles.css

1201 ms

russellhobbs.css

russellhobbs.css

918 ms

smoothscroll.js

smoothscroll.js

41 ms

alpine3.min.js

alpine3.min.js

625 ms

gtm.js

gtm.js

82 ms

russellhobbslogo.svg

russellhobbslogo.svg

314 ms

9L_Super_Nova_Air_Fryer_V1.png

9L_Super_Nova_Air_Fryer_V1.png

1808 ms

Luna_Grey_Toaster_Kettle_v3.png

Luna_Grey_Toaster_Kettle_v3.png

1884 ms

RH_Mirror-microwave_Website-banner_V1C.gif

RH_Mirror-microwave_Website-banner_V1C.gif

1240 ms

winter_banner.png

winter_banner.png

2732 ms

rhafp09-1000x1000.jpg

rhafp09-1000x1000.jpg

1220 ms

rhem31l-black_1.jpg

rhem31l-black_1.jpg

931 ms

1-7l-luna-moonlight-grey-kettle.jpg

1-7l-luna-moonlight-grey-kettle.jpg

1239 ms

26970-70sa_1_.jpg

26970-70sa_1_.jpg

1525 ms

862778.jpg

862778.jpg

1546 ms

cc1a2018bac9a2eab09675da70e18a5c_loordcwqlch4c0do.jpg

cc1a2018bac9a2eab09675da70e18a5c_loordcwqlch4c0do.jpg

1545 ms

7c91c758912d83164a8c8bf147819aaf_17_9ocdrtaqu0vao9gh.jpg

7c91c758912d83164a8c8bf147819aaf_17_9ocdrtaqu0vao9gh.jpg

1828 ms

e4bbb35b47f9babff9a8818794c7281b_1cibxtwk1mbimcp4.jpg

e4bbb35b47f9babff9a8818794c7281b_1cibxtwk1mbimcp4.jpg

1852 ms

rhem31l-black_1.jpg

rhem31l-black_1.jpg

1855 ms

862778.jpg

862778.jpg

2105 ms

26970-70sa_1_.jpg

26970-70sa_1_.jpg

2145 ms

1-7l-luna-moonlight-grey-kettle.jpg

1-7l-luna-moonlight-grey-kettle.jpg

2192 ms

payment%20methods.jpg

payment%20methods.jpg

2469 ms

OktaNeue-Normal.woff

OktaNeue-Normal.woff

2171 ms

OktaNeue-Black.woff

OktaNeue-Black.woff

2346 ms

home_kitchen_sink.jpg

home_kitchen_sink.jpg

2911 ms

home_cooking.jpg

home_cooking.jpg

2354 ms

RusselHobs_category_2_Water%26amp%3BIce_Web_1160x350.jpg

RusselHobs_category_2_Water%26amp%3BIce_Web_1160x350.jpg

2353 ms

Rechargeable-Fan-Website-Banner.gif

Rechargeable-Fan-Website-Banner.gif

2585 ms

RusselHobs_category_2_Garments_Web_1160x350.jpg

RusselHobs_category_2_Garments_Web_1160x350.jpg

2938 ms

RusselHobs_category_2_HairProducts_Web_1160x350.jpg

RusselHobs_category_2_HairProducts_Web_1160x350.jpg

2662 ms

Accessibility Review

russellhobbs.co.za accessibility score

89

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Best Practices

russellhobbs.co.za best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

russellhobbs.co.za SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Russellhobbs.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Russellhobbs.co.za main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

russellhobbs.co.za

Open Graph description is not detected on the main page of Russell Hobbs. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: