Tools & Wizards About Us
insights.strategicabm.com screenshot

Report Summary

  • 10

    Performance

    Renders faster than
    23% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

insights.strategicabm.com

Account-based Marketing insights on what's new and trending in the world of ABM

Page Load Speed

2.5 sec in total

First Response

150 ms

Resources Loaded

2 sec

Page Rendered

353 ms

insights.strategicabm.com screenshot

About Website

Click here to check amazing Insights Strategic ABM content for United States. Otherwise, check out these important facts you probably never knew about insights.strategicabm.com

strategicabm Insights brings you the latest thinking and analysis on the fascinating world of Account-based Marketing (ABM).

Visit insights.strategicabm.com

Key Findings

We analyzed Insights.strategicabm.com page load time and found that the first response time was 150 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

insights.strategicabm.com performance score

10

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.2 s

8/100

10%

LCP (Largest Contentful Paint)

Value19.2 s

0/100

25%

SI (Speed Index)

Value11.9 s

4/100

10%

TBT (Total Blocking Time)

Value5,390 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.218

57/100

15%

TTI (Time to Interactive)

Value25.0 s

0/100

10%

Network Requests Diagram

insights.strategicabm.com

150 ms

jquery-1.11.2.js

36 ms

module_38159846559_main-menu.css

260 ms

module_38905187597_header--with-search.min.css

241 ms

module_47013256522_2021-section--subscribe.min.css

239 ms

Our browser made a total of 95 requests to load all elements on the main page. We found that 19% of them (18 requests) were addressed to the original Insights.strategicabm.com, 16% (15 requests) were made to D.adroll.com and 8% (8 requests) were made to Static.hsappstatic.net. The less responsive or slowest element that took the longest time to load (711 ms) relates to the external source App.clearbit.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 196.2 kB (15%)

Content Size

1.3 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Insights.strategicabm.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 697.5 kB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 187.9 kB

  • Original 207.1 kB
  • After minification 156.1 kB
  • After compression 19.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 51.1 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 187.9 kB or 91% of the original size.

Image Optimization

-0%

Potential reduce by 258 B

  • Original 398.5 kB
  • After minification 398.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Insights Strategic ABM images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 6.6 kB

  • Original 697.5 kB
  • After minification 697.5 kB
  • After compression 690.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 1.5 kB

  • Original 42.0 kB
  • After minification 42.0 kB
  • After compression 40.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Insights.strategicabm.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 67 (84%)

Requests Now

80

After Optimization

13

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 80 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Insights Strategic ABM. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

insights.strategicabm.com

insights.strategicabm.com

150 ms

jquery-1.11.2.js

jquery-1.11.2.js

36 ms

module_38159846559_main-menu.css

module_38159846559_main-menu.css

260 ms

module_38905187597_header--with-search.min.css

module_38905187597_header--with-search.min.css

241 ms

module_47013256522_2021-section--subscribe.min.css

module_47013256522_2021-section--subscribe.min.css

239 ms

slick.min.css

slick.min.css

47 ms

module_121576961089_footer-2023.min.css

module_121576961089_footer-2023.min.css

226 ms

module_38905700067_2021-search--full-screen.min.css

module_38905700067_2021-search--full-screen.min.css

59 ms

js

js

82 ms

js

js

112 ms

tags.js

tags.js

125 ms

in.js

in.js

549 ms

bootstrap.min.css

bootstrap.min.css

52 ms

styles.min.css

styles.min.css

74 ms

blog.min.css

blog.min.css

94 ms

current.js

current.js

99 ms

MeetingsEmbedCode.js

MeetingsEmbedCode.js

57 ms

jquery-3.5.1.min.js

jquery-3.5.1.min.js

49 ms

bootstrap.bundle.min.js

bootstrap.bundle.min.js

48 ms

blazy.min.js

blazy.min.js

119 ms

slick.min.js

slick.min.js

45 ms

mousewheel.min.js

mousewheel.min.js

127 ms

embed.js

embed.js

64 ms

project.js

project.js

144 ms

project.js

project.js

151 ms

v2.js

v2.js

190 ms

429918.js

429918.js

197 ms

index.js

index.js

218 ms

app.min.js

app.min.js

423 ms

hotjar-2385310.js

hotjar-2385310.js

180 ms

roundtrip.js

roundtrip.js

105 ms

tracking.min.js

tracking.min.js

351 ms

lftracker_v1_3P1w24dnp3P8mY5n.js

lftracker_v1_3P1w24dnp3P8mY5n.js

90 ms

87 ms

28 ms

modules.478d49d6cc21ec95d184.js

modules.478d49d6cc21ec95d184.js

15 ms

RLFT6O547NBYZFZ2ODMYU4

RLFT6O547NBYZFZ2ODMYU4

11 ms

out

out

9 ms

AF4WVAUY5VEMTCDPYZSSHC

AF4WVAUY5VEMTCDPYZSSHC

7 ms

out

out

18 ms

out

out

21 ms

out

out

23 ms

out

out

25 ms

out

out

19 ms

out

out

25 ms

out

out

27 ms

out

out

30 ms

out

out

29 ms

out

out

33 ms

out

out

34 ms

tr-rc.lfeeder.com

tr-rc.lfeeder.com

172 ms

sd

sd

129 ms

tap.php

tap.php

114 ms

Pug

Pug

120 ms

global.min.css

global.min.css

99 ms

helpers.min.css

helpers.min.css

114 ms

css2

css2

90 ms

typography.min.css

typography.min.css

146 ms

colours.min.css

colours.min.css

140 ms

buttons.min.css

buttons.min.css

178 ms

forms.min.css

forms.min.css

151 ms

navigation.min.css

navigation.min.css

129 ms

components.min.css

components.min.css

135 ms

d308ca52-02ca-4fcf-8ae2-b25af72ad44f.png

d308ca52-02ca-4fcf-8ae2-b25af72ad44f.png

102 ms

in

in

16 ms

sync

sync

42 ms

xuid

xuid

38 ms

p

p

711 ms

rum

rum

20 ms

bounce

bounce

15 ms

img-sprite.png

img-sprite.png

466 ms

d1c97a6b-afed-4980-9c33-d3763cccef2d.png

d1c97a6b-afed-4980-9c33-d3763cccef2d.png

87 ms

d308ca52-02ca-4fcf-8ae2-b25af72ad44f.png

d308ca52-02ca-4fcf-8ae2-b25af72ad44f.png

121 ms

CSR94z5ZnPydRjlCCwl6bA.ttf

CSR94z5ZnPydRjlCCwl6bA.ttf

468 ms

CSR44z5ZnPydRjlCCwlC0OIKSA.ttf

CSR44z5ZnPydRjlCCwlC0OIKSA.ttf

635 ms

img-sprite.png

img-sprite.png

397 ms

abm-programme-consultation

abm-programme-consultation

368 ms

insight.min.js

insight.min.js

352 ms

429918.js

429918.js

495 ms

fb.js

fb.js

344 ms

conversations-embed.js

conversations-embed.js

344 ms

429918.js

429918.js

495 ms

all.js

all.js

349 ms

widgets.js

widgets.js

507 ms

STR%20_%20LTABM%20_%2062%20-%20Katrine%20Rasmussen%20_%20blog%20header%20Pixelz%20c.png

STR%20_%20LTABM%20_%2062%20-%20Katrine%20Rasmussen%20_%20blog%20header%20Pixelz%20c.png

224 ms

bundle.production.js

bundle.production.js

61 ms

book-info-early-requester.js

book-info-early-requester.js

170 ms

project_with_deps.css

project_with_deps.css

169 ms

configure-monitoring.js

configure-monitoring.js

169 ms

bundle.production.js

bundle.production.js

200 ms

project.js

project.js

220 ms

all.js

all.js

14 ms

insight_tag_errors.gif

insight_tag_errors.gif

265 ms

widget_iframe.2f70fb173b9000da126c79afe2098f02.html

widget_iframe.2f70fb173b9000da126c79afe2098f02.html

94 ms

settings

settings

100 ms

Accessibility Review

insights.strategicabm.com accessibility score

81

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA progressbar elements do not have accessible names.

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Form elements do not have associated labels

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

insights.strategicabm.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

insights.strategicabm.com SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Insights.strategicabm.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Insights.strategicabm.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

insights.strategicabm.com

Open Graph data is detected on the main page of Insights Strategic ABM. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: