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new.shipstation.com screenshot

Report Summary

  • 46

    Performance

    Renders faster than
    64% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 96

    SEO

    Google-friendlier than
    90% of websites

new.shipstation.com

Shipping Software for Ecommerce Fulfillment | ShipStation

Page Load Speed

3 sec in total

First Response

31 ms

Resources Loaded

1.2 sec

Page Rendered

1.7 sec

new.shipstation.com screenshot

About Website

Welcome to new.shipstation.com homepage info - get ready to check New Ship Station best content for United States right away, or after learning these important things about new.shipstation.com

Import, manage and ship your orders with ShipStation. Our shipping software is designed to save you time and money on eCommerce order fulfillment. With ShipStation, eCommerce shipping is easy, you'll ...

Visit new.shipstation.com

Key Findings

We analyzed New.shipstation.com page load time and found that the first response time was 31 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

new.shipstation.com performance score

46

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

12/100

10%

LCP (Largest Contentful Paint)

Value7.7 s

3/100

25%

SI (Speed Index)

Value4.8 s

68/100

10%

TBT (Total Blocking Time)

Value370 ms

70/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value13.1 s

12/100

10%

Network Requests Diagram

new.shipstation.com

31 ms

new.shipstation.com

75 ms

bootstrap.min.css

352 ms

styles.min.css

142 ms

all.css

77 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 76% of them (41 requests) were addressed to the original New.shipstation.com, 4% (2 requests) were made to Use.fontawesome.com and 4% (2 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (743 ms) belongs to the original domain New.shipstation.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (19%)

Content Size

6.3 MB

After Optimization

5.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of New.shipstation.com main page is 6.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 5.7 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 40.3 kB

  • Original 49.9 kB
  • After minification 34.5 kB
  • After compression 9.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 15.4 kB, which is 31% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 40.3 kB or 81% of the original size.

Image Optimization

-14%

Potential reduce by 815.6 kB

  • Original 5.7 MB
  • After minification 4.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, New Ship Station needs image optimization as it can save up to 815.6 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-59%

Potential reduce by 111.2 kB

  • Original 187.1 kB
  • After minification 187.1 kB
  • After compression 76.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 111.2 kB or 59% of the original size.

CSS Optimization

-81%

Potential reduce by 239.2 kB

  • Original 294.8 kB
  • After minification 294.8 kB
  • After compression 55.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. New.shipstation.com needs all CSS files to be minified and compressed as it can save up to 239.2 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (24%)

Requests Now

49

After Optimization

37

  • Images
  • JavaScript
  • CSS

The browser has sent 49 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New Ship Station. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

new.shipstation.com

new.shipstation.com

31 ms

new.shipstation.com

new.shipstation.com

75 ms

bootstrap.min.css

bootstrap.min.css

352 ms

styles.min.css

styles.min.css

142 ms

all.css

all.css

77 ms

css

css

97 ms

njk4ykx.css

njk4ykx.css

152 ms

snippet.js

snippet.js

88 ms

jquery.min.js

jquery.min.js

211 ms

bootstrap.bundle.min.js

bootstrap.bundle.min.js

136 ms

jquery.cookie.min.js

jquery.cookie.min.js

86 ms

all.min.js

all.min.js

122 ms

p.css

p.css

25 ms

j.php

j.php

200 ms

shipstation-logo-white.png

shipstation-logo-white.png

180 ms

holding-box-with-label-v3.jpg

holding-box-with-label-v3.jpg

183 ms

ssbadges.png

ssbadges.png

184 ms

stars-gold.svg

stars-gold.svg

178 ms

amazon.svg

amazon.svg

181 ms

usps.svg

usps.svg

277 ms

ebay.svg

ebay.svg

273 ms

shopify-color.svg

shopify-color.svg

398 ms

ups-color.svg

ups-color.svg

273 ms

bigCommerce-color.svg

bigCommerce-color.svg

275 ms

fedex-color.svg

fedex-color.svg

271 ms

magento-color.svg

magento-color.svg

318 ms

dhl-color.svg

dhl-color.svg

386 ms

import-more-orders-green.png

import-more-orders-green.png

327 ms

instantly-rate-shop-green.png

instantly-rate-shop-green.png

347 ms

brandedtracking-green.png

brandedtracking-green.png

368 ms

makereturnseasy-green.png

makereturnseasy-green.png

388 ms

manageinventory-green.png

manageinventory-green.png

404 ms

makebetterdecisions-green.png

makebetterdecisions-green.png

478 ms

laptopwithlogos.png

laptopwithlogos.png

471 ms

fedex.svg

fedex.svg

465 ms

ss-mobile2.png

ss-mobile2.png

476 ms

automation-rules.png

automation-rules.png

520 ms

brandedtrackingpage.jpg

brandedtrackingpage.jpg

474 ms

passport_icon-01.png

passport_icon-01.png

550 ms

connectyourcustomers.jpg

connectyourcustomers.jpg

558 ms

inventory.png

inventory.png

611 ms

hustlebrandpage-flow.png

hustlebrandpage-flow.png

619 ms

v2-overview.png

v2-overview.png

619 ms

peoplelookingatboxes.png

peoplelookingatboxes.png

680 ms

supportteamphoto-small.png

supportteamphoto-small.png

639 ms

ugmonk.png

ugmonk.png

723 ms

jaimes-spanish-village.png

jaimes-spanish-village.png

743 ms

magnolia.png

magnolia.png

725 ms

1746827.js

1746827.js

172 ms

analytics.min.js

analytics.min.js

366 ms

KFOmCnqEu92Fr1Mu4mxM.woff

KFOmCnqEu92Fr1Mu4mxM.woff

124 ms

d

d

33 ms

fa-brands-400.woff

fa-brands-400.woff

76 ms

v.gif

v.gif

50 ms

Accessibility Review

new.shipstation.com accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

new.shipstation.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

new.shipstation.com SEO score

96

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise New.shipstation.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that New.shipstation.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

new.shipstation.com

Open Graph description is not detected on the main page of New Ship Station. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: