Tools & Wizards About Us
sad.co.uk screenshot

Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

sad.co.uk

Webtogs - BrandAlley

Page Load Speed

2.8 sec in total

First Response

34 ms

Resources Loaded

2.4 sec

Page Rendered

278 ms

sad.co.uk screenshot

About Website

Visit sad.co.uk now to see the best up-to-date Sad content for United Kingdom and also check out these interesting facts you probably never knew about sad.co.uk

Daily designer sales. Up to 80% off designer clothes, designer bags, homeware and beauty brands. Register free today for exclusive sales and discounts.

Visit sad.co.uk

Key Findings

We analyzed Sad.co.uk page load time and found that the first response time was 34 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

sad.co.uk performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

14/100

10%

LCP (Largest Contentful Paint)

Value9.0 s

1/100

25%

SI (Speed Index)

Value6.6 s

37/100

10%

TBT (Total Blocking Time)

Value5,070 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.662

8/100

15%

TTI (Time to Interactive)

Value22.4 s

1/100

10%

Network Requests Diagram

sad.co.uk

34 ms

webtogs

88 ms

webtogs

318 ms

570d390752d4008b0b60efc14b0845e6.min.js

30 ms

styles.css

61 ms

Our browser made a total of 166 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Sad.co.uk, 39% (65 requests) were made to Skin.brandalley.co.uk and 27% (45 requests) were made to Brandalley.co.uk. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Google.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 322.6 kB (12%)

Content Size

2.7 MB

After Optimization

2.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sad.co.uk main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 276.1 kB

  • Original 335.3 kB
  • After minification 335.0 kB
  • After compression 59.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 276.1 kB or 82% of the original size.

Image Optimization

-0%

Potential reduce by 187 B

  • Original 1.7 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sad images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 44.3 kB

  • Original 545.8 kB
  • After minification 544.2 kB
  • After compression 501.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 2.1 kB

  • Original 92.1 kB
  • After minification 92.1 kB
  • After compression 90.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sad.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 103 (65%)

Requests Now

158

After Optimization

55

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 158 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sad. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 65 to 1 for JavaScripts and from 40 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

sad.co.uk

sad.co.uk

34 ms

webtogs

webtogs

88 ms

webtogs

webtogs

318 ms

570d390752d4008b0b60efc14b0845e6.min.js

570d390752d4008b0b60efc14b0845e6.min.js

30 ms

styles.css

styles.css

61 ms

widgets.css

widgets.css

81 ms

amshopby.css

amshopby.css

113 ms

clearpay.css

clearpay.css

105 ms

jquery.fancybox.css

jquery.fancybox.css

123 ms

default-popup.css

default-popup.css

96 ms

generic-nav.css

generic-nav.css

100 ms

brands.css

brands.css

103 ms

ultra-slideshow.css

ultra-slideshow.css

120 ms

accordion.css

accordion.css

124 ms

menu.css

menu.css

124 ms

menu-accordion.css

menu-accordion.css

129 ms

menu-dropdown.css

menu-dropdown.css

148 ms

menu-sidebar.css

menu-sidebar.css

143 ms

additional.css

additional.css

143 ms

baskettimer.css

baskettimer.css

141 ms

styles.css

styles.css

149 ms

paymentfont.min.css

paymentfont.min.css

155 ms

express.css

express.css

166 ms

styles-infortis.css

styles-infortis.css

166 ms

font-awesome.min.css

font-awesome.min.css

167 ms

generic-cck.css

generic-cck.css

167 ms

dropdown.css

dropdown.css

183 ms

itemgrid.css

itemgrid.css

173 ms

tabs.css

tabs.css

197 ms

owl.carousel.min.css

owl.carousel.min.css

193 ms

owl.theme.default.min.css

owl.theme.default.min.css

184 ms

common.css

common.css

191 ms

override-components.css

override-components.css

196 ms

override-theme.css

override-theme.css

212 ms

grid12.css

grid12.css

208 ms

design_default.css

design_default.css

219 ms

grid_default.css

grid_default.css

212 ms

layout_default.css

layout_default.css

215 ms

override-config.css

override-config.css

227 ms

track_source.js

track_source.js

40 ms

prototype.js

prototype.js

40 ms

ccard.js

ccard.js

45 ms

validation.js

validation.js

39 ms

builder.js

builder.js

46 ms

effects.js

effects.js

46 ms

dragdrop.js

dragdrop.js

61 ms

controls.js

controls.js

67 ms

slider.js

slider.js

58 ms

js.js

js.js

69 ms

form.js

form.js

81 ms

translate.js

translate.js

66 ms

cookies.js

cookies.js

78 ms

jquery-1.8.3.min.js

jquery-1.8.3.min.js

81 ms

jquery-noconflict.js

jquery-noconflict.js

89 ms

jquery.easing.min.js

jquery.easing.min.js

84 ms

jquery.accordion.min.js

jquery.accordion.min.js

85 ms

ie8-console-fix.js

ie8-console-fix.js

106 ms

jquery.main.js

jquery.main.js

109 ms

ba-1.1.js

ba-1.1.js

101 ms

jquery.fancybox.pack.js

jquery.fancybox.pack.js

103 ms

resize.min.js

resize.min.js

101 ms

product.js

product.js

109 ms

modernizr.custom.min.js

modernizr.custom.min.js

122 ms

matchMedia.js

matchMedia.js

133 ms

matchMedia.addListener.js

matchMedia.addListener.js

122 ms

enquire.js

enquire.js

125 ms

jquery.tabs.min.js

jquery.tabs.min.js

127 ms

imagesloaded.js

imagesloaded.js

131 ms

moment.js

moment.js

151 ms

moment-timezone.js

moment-timezone.js

145 ms

jquery.countdown.min.js

jquery.countdown.min.js

149 ms

Function.prototype.bind.js

Function.prototype.bind.js

145 ms

algoliaBundle.min.js

algoliaBundle.min.js

158 ms

common.js

common.js

175 ms

afterpay-1.x.js

afterpay-1.x.js

47 ms

vef91dfe02fce4ee0ad053f6de4f175db1715022073587

vef91dfe02fce4ee0ad053f6de4f175db1715022073587

64 ms

instantsearch.js

instantsearch.js

159 ms

j.php

j.php

44 ms

bundle.tracing.replay.min.js

bundle.tracing.replay.min.js

22 ms

autocomplete.js

autocomplete.js

132 ms

search-insights.js

search-insights.js

138 ms

click_conversion_analytics.js

click_conversion_analytics.js

144 ms

moment.js

moment.js

150 ms

moment-timezone.js

moment-timezone.js

166 ms

jquery.countdown.min.js

jquery.countdown.min.js

148 ms

custom.css

custom.css

175 ms

email-decode.min.js

email-decode.min.js

122 ms

login.css

login.css

165 ms

algoliasearch.css

algoliasearch.css

140 ms

scripts.js

scripts.js

146 ms

rudderstack.js

rudderstack.js

154 ms

catalogevent.js

catalogevent.js

161 ms

wishlist.js

wishlist.js

142 ms

stripe_payments.js

stripe_payments.js

140 ms

cctype.js

cctype.js

143 ms

express.js

express.js

142 ms

owl.carousel.min.js

owl.carousel.min.js

255 ms

jquery.lazyload.js

jquery.lazyload.js

249 ms

app.js

app.js

241 ms

login-overlay.js

login-overlay.js

242 ms

brandalley.js

brandalley.js

239 ms

css2

css2

31 ms

gtm.js

gtm.js

120 ms

analytics.js

analytics.js

90 ms

Womens_140x290px.jpg

Womens_140x290px.jpg

116 ms

Mens_140x290px.jpg

Mens_140x290px.jpg

179 ms

Home_140x290px.jpg

Home_140x290px.jpg

327 ms

Kids_140x290px.jpg

Kids_140x290px.jpg

331 ms

Beauty_140x290px.jpg

Beauty_140x290px.jpg

329 ms

BANKHOL20-Website-Large-Strip-Mobile-750x254px.jpg

BANKHOL20-Website-Large-Strip-Mobile-750x254px.jpg

352 ms

BANKHOL20-Website-Large-Strip-Desktop-1900x200px.jpg

BANKHOL20-Website-Large-Strip-Desktop-1900x200px.jpg

351 ms

webtogs-logo.svg

webtogs-logo.svg

328 ms

16012024_Jack-Wolfskin-Womens_Home.jpg

16012024_Jack-Wolfskin-Womens_Home.jpg

358 ms

16012024_Jack-Wolfskin-Mens_Home.jpg

16012024_Jack-Wolfskin-Mens_Home.jpg

358 ms

27012024_HEAD-TO-THE-MOUNTAINS-MEN_Home.jpg

27012024_HEAD-TO-THE-MOUNTAINS-MEN_Home.jpg

356 ms

27012024_HEAD-TO-THE-MOUNTAINS-WOMEN_Home.jpg

27012024_HEAD-TO-THE-MOUNTAINS-WOMEN_Home.jpg

356 ms

21012024_OUTDOOR-SHOP-Women_Home.jpg

21012024_OUTDOOR-SHOP-Women_Home.jpg

379 ms

21012024_OUTDOOR-SHOP_Home.jpg

21012024_OUTDOOR-SHOP_Home.jpg

379 ms

10052024_Boss-Mens_Home.jpg

10052024_Boss-Mens_Home.jpg

381 ms

25052024_US-POLO-ASSN-Men_Home.jpg

25052024_US-POLO-ASSN-Men_Home.jpg

380 ms

25052024_US-POLO-ASSN-Women_Home.jpg

25052024_US-POLO-ASSN-Women_Home.jpg

378 ms

25052024_US-POLO-ASSN-Kids_Home.jpg

25052024_US-POLO-ASSN-Kids_Home.jpg

383 ms

25052024_LK-Bennett-RTW_Home.jpg

25052024_LK-Bennett-RTW_Home.jpg

398 ms

25052024_LK-Bennett-Accessories_Home.jpg

25052024_LK-Bennett-Accessories_Home.jpg

391 ms

21052024_Radley_Home.jpg

21052024_Radley_Home.jpg

398 ms

23052024_Hackett-London-Menswear_Home.jpg

23052024_Hackett-London-Menswear_Home.jpg

393 ms

23052024_Ted-Baker-Women_Home2.jpg

23052024_Ted-Baker-Women_Home2.jpg

397 ms

23052024_Ted-Baker-Men_Home2.jpg

23052024_Ted-Baker-Men_Home2.jpg

408 ms

10052024_TEMPUR_Home.jpg

10052024_TEMPUR_Home.jpg

404 ms

11052024_Premium-Casualwear-Women_Home.jpg

11052024_Premium-Casualwear-Women_Home.jpg

417 ms

11052024_Premium-Casualwear-Men_Home.jpg

11052024_Premium-Casualwear-Men_Home.jpg

417 ms

16052024_Luxury-Outdoor-and-Garden-Furniture_Home.jpg

16052024_Luxury-Outdoor-and-Garden-Furniture_Home.jpg

417 ms

22052024_Whistles_Home.jpg

22052024_Whistles_Home.jpg

420 ms

22052024_Whistles-Girlswear_Home.jpg

22052024_Whistles-Girlswear_Home.jpg

422 ms

17052024_Emma-Mattresses_Home.jpg

17052024_Emma-Mattresses_Home.jpg

433 ms

23052024_Melissa-Odabash_Home.jpg

23052024_Melissa-Odabash_Home.jpg

452 ms

25052024_RayBan_Home1.jpg

25052024_RayBan_Home1.jpg

438 ms

23052024_Crew-Clothing-Women_Home.jpg

23052024_Crew-Clothing-Women_Home.jpg

434 ms

paymane_logo.png

paymane_logo.png

448 ms

payment_logo_mobile.png

payment_logo_mobile.png

444 ms

logo.svg

logo.svg

57 ms

logo-mobile.svg

logo-mobile.svg

84 ms

sectigo-ssl.png

sectigo-ssl.png

55 ms

pp-credit-logo-150.png

pp-credit-logo-150.png

55 ms

Google-logo.png

Google-logo.png

58 ms

Facebook_Logo.webp

Facebook_Logo.webp

56 ms

social-login-mail-2x.png

social-login-mail-2x.png

81 ms

achica-logo.jpg

achica-logo.jpg

83 ms

cocosa.png

cocosa.png

85 ms

chester.png

chester.png

80 ms

BA-new-logo-desktop.svg

BA-new-logo-desktop.svg

81 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuI6fMZg.ttf

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuI6fMZg.ttf

182 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyfMZg.ttf

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyfMZg.ttf

294 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuGKYMZg.ttf

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuGKYMZg.ttf

321 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

117 ms

bullet.png

bullet.png

92 ms

linkid.js

linkid.js

76 ms

afterpay_logo_small-c21f624e13e513b83e729c61fa161b4d75643a4e62d4dcd3df62e1c5d3ed7326.svg

afterpay_logo_small-c21f624e13e513b83e729c61fa161b4d75643a4e62d4dcd3df62e1c5d3ed7326.svg

231 ms

polyfill.min.js

polyfill.min.js

472 ms

Facebook_Logo.webp

Facebook_Logo.webp

160 ms

collect

collect

138 ms

collect

collect

172 ms

print.css

print.css

55 ms

ga-audiences

ga-audiences

1239 ms

webcomponents-bundle.js

webcomponents-bundle.js

35 ms

webcomponents-bundle.js

webcomponents-bundle.js

20 ms

Accessibility Review

sad.co.uk accessibility score

78

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

sad.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

sad.co.uk SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sad.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Sad.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sad.co.uk

Open Graph description is not detected on the main page of Sad. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: