Access salebmw.com. BMW of Kinston | New BMW Dealership in Kinston, NC

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

39/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value11.1 s

6/100

10%

TBT (Total Blocking Time)

Value11,900 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.07

96/100

15%

TTI (Time to Interactive)

Value38.3 s

0/100

10%

www.deaconjonesbmw.com

1169 ms

blue_white.css

88 ms

blue_white-widgets.css

35 ms

ldclient.min.js

16 ms

pix-ddc-fp.min.js

290 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Salebmw.com, 3% (2 requests) were made to Com-bmwusa.netmng.com and 1% (1 request) were made to S2.go-mpulse.net. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Deaconjonesbmw.com.

Content Size

2.2 MB

After Optimization

918.3 kB

In fact, the total size of Salebmw.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 933.3 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 291.9 kB

Original 376.9 kB
After minification 372.9 kB
After compression 85.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 291.9 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 27 B

Original 199.5 kB
After minification 199.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sale BMW images are well optimized though.

JavaScript Optimization

-43%

Potential reduce by 405.4 kB

Original 933.3 kB
After minification 933.3 kB
After compression 527.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 405.4 kB or 43% of the original size.

CSS Optimization

-84%

Potential reduce by 560.5 kB

Original 666.4 kB
After minification 666.4 kB
After compression 105.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Salebmw.com needs all CSS files to be minified and compressed as it can save up to 560.5 kB or 84% of the original size.

Requests Now

After Optimization

The browser has sent 73 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sale BMW. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 61 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

High

[aria-hidden="true"] elements contain focusable descendents

High

[role] values are not valid

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve keyboard navigation in your application.

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Image elements do not have [alt] attributes

Areas of Improvement

High

Does not use HTTPS

High

Requests the geolocation permission on page load

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

High

Serves images with low resolution

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

Search Engine Optimization Advices

Format your HTML in a way that enables crawlers to better understand your app’s content.

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

Language Detected

N/A
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Salebmw.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Salebmw.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

salebmw.com

Open Graph description is not detected on the main page of Sale BMW. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

BMW of Kinston | New BMW Dealership in Kinston, NC

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

www.deaconjonesbmw.com

blue_white.css

blue_white-widgets.css

ldclient.min.js

pix-ddc-fp.min.js

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

www.deaconjonesbmw.com

blue_white.css

blue_white-widgets.css

ldclient.min.js

pix-ddc-fp.min.js

phone-swapping.min.js

VJ3P7-J6TC7-4S2HM-D2Y2E-T2UVW

508a3c2f38c3287198e5d9ec1b764650x.jpg

blank.gif

analytics.js

com-bmwusa.netmng.com

bmw-logo-boxed-white.png

index-hero-desktop.jpg

blank.gif

blank.gif

blank.gif

ddc-logo-black.png

ad-choices-logo-11x12.png

ddc.jquery.async.each.min.js

ddc.min.js

ddc-core-js-polyfills.min.js

react.production.min.js

react-dom.production.min.js

prop-types.min.js

react-bootstrap.min.js

redux.min.js

react-redux.min.js

redux-thunk.min.js

redux-toolkit.umd.min.js

html-react-parser.min.js

umd.js

hysterics.js

loader.js

widget.min.js

data-layer-helper.min.js

widget.min.js

widget.min.js

widget.min.js

bundle.f5efc36ed08e0f89f903dcc5875aa2eb.js

bundle.a31eec9dd05f0fc6ee2d653c010e86bc.js

lib.js

pubsub.min.js

eo.min.js