Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

scentstore.com

Online Perfume Store & Fragrance Shop in UK | Scentstore

Page Load Speed

3 sec in total

First Response

232 ms

Resources Loaded

1.9 sec

Page Rendered

845 ms

scentstore.com screenshot

About Website

Click here to check amazing Scentstore content. Otherwise, check out these important facts you probably never knew about scentstore.com

Shop for perfumes and fragrances online at Scentstore, an independent authorised UK perfumery. ✓ FREE Delivery on Orders Over £30

Visit scentstore.com

Key Findings

We analyzed Scentstore.com page load time and found that the first response time was 232 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

scentstore.com performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value5.5 s

19/100

25%

SI (Speed Index)

Value6.1 s

45/100

10%

TBT (Total Blocking Time)

Value670 ms

45/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value8.2 s

40/100

10%

Network Requests Diagram

scentstore.com

232 ms

www.scentstore.com

457 ms

main.min.css

52 ms

css

28 ms

cleantalk-public.min.css

44 ms

Our browser made a total of 79 requests to load all elements on the main page. We found that 99% of them (78 requests) were addressed to the original Scentstore.com, 1% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (522 ms) belongs to the original domain Scentstore.com.

Page Optimization Overview & Recommendations

Page size can be reduced by -8 B (-0%)

Content Size

323.2 kB

After Optimization

323.2 kB

In fact, the total size of Scentstore.com main page is 323.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 323.2 kB which makes up the majority of the site volume.

HTML Optimization

-0%

Potential reduce by -8 B

  • Original 0 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This web page is already compressed.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 323.2 kB
  • After minification 323.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Scentstore images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 45 (60%)

Requests Now

75

After Optimization

30

The browser has sent 75 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Scentstore. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 29 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

scentstore.com accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

scentstore.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

scentstore.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Scentstore.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Scentstore.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Scentstore. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: