Tools & Wizards About Us
schwa.consulting screenshot

Report Summary

  • 45

    Performance

    Renders faster than
    64% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

schwa.consulting

Brand | Definition

Page Load Speed

3.5 sec in total

First Response

51 ms

Resources Loaded

3.3 sec

Page Rendered

114 ms

schwa.consulting screenshot

About Website

Welcome to schwa.consulting homepage info - get ready to check Schwa best content right away, or after learning these important things about schwa.consulting

Brand Vista, Redhouse, Schwa, W&P and OTM have come together as Definition. Together, we define and align brilliant brands.

Visit schwa.consulting

Key Findings

We analyzed Schwa.consulting page load time and found that the first response time was 51 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

schwa.consulting performance score

45

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

23/100

10%

LCP (Largest Contentful Paint)

Value8.6 s

1/100

25%

SI (Speed Index)

Value6.5 s

39/100

10%

TBT (Total Blocking Time)

Value440 ms

64/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value7.8 s

45/100

10%

Network Requests Diagram

schwa.consulting

51 ms

schwa.consulting

133 ms

brand.thisisdefinition.com

383 ms

gtm.js

65 ms

css2

45 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 4% of them (2 requests) were addressed to the original Schwa.consulting, 47% (27 requests) were made to I0.wp.com and 37% (21 requests) were made to Brand.thisisdefinition.com. The less responsive or slowest element that took the longest time to load (2.4 sec) relates to the external source I0.wp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 56.4 kB (4%)

Content Size

1.3 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Schwa.consulting main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 55.6 kB

  • Original 67.6 kB
  • After minification 66.5 kB
  • After compression 12.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 55.6 kB or 82% of the original size.

Image Optimization

-0%

Potential reduce by 260 B

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Schwa images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 373 B

  • Original 89.9 kB
  • After minification 89.9 kB
  • After compression 89.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 205 B

  • Original 44.3 kB
  • After minification 44.3 kB
  • After compression 44.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Schwa.consulting has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (38%)

Requests Now

52

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Schwa. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

schwa.consulting

schwa.consulting

51 ms

schwa.consulting

schwa.consulting

133 ms

brand.thisisdefinition.com

brand.thisisdefinition.com

383 ms

gtm.js

gtm.js

65 ms

css2

css2

45 ms

69b514651f963a4259ee8680e56921e8.css

69b514651f963a4259ee8680e56921e8.css

80 ms

a4c71dcf32e01cad0b86bd8c7efdb9bc.css

a4c71dcf32e01cad0b86bd8c7efdb9bc.css

160 ms

cd6aa662e9603a910a250a73771d43a7.css

cd6aa662e9603a910a250a73771d43a7.css

231 ms

icons.css

icons.css

232 ms

f13c6a04a8ad69d5b4d2ba1386f8d37c.css

f13c6a04a8ad69d5b4d2ba1386f8d37c.css

242 ms

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704c3dac3c858f546ac50a52fcd37966.css

325 ms

b77e667d2fdc0c8113d4df76b40ff795.css

b77e667d2fdc0c8113d4df76b40ff795.css

248 ms

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javascript;base64,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

3 ms

dcc7f750085e4df4f076cae31e22b541.js

dcc7f750085e4df4f076cae31e22b541.js

242 ms

jquery.min.js

jquery.min.js

29 ms

763e0bafeb7bb7d13b1b4511c6668eb1.js

763e0bafeb7bb7d13b1b4511c6668eb1.js

306 ms

4b065683e135fc7bd65177b6348d0fdd.js

4b065683e135fc7bd65177b6348d0fdd.js

307 ms

a981df2ce8fab832ac89674250a0f552.js

a981df2ce8fab832ac89674250a0f552.js

316 ms

ebc39d7caad743bf636a2da1f62e5175.js

ebc39d7caad743bf636a2da1f62e5175.js

317 ms

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33cb4d744958a1c298910f79af746c0f.js

442 ms

9e7b4bd247f9f953ad612a37da92067f.js

9e7b4bd247f9f953ad612a37da92067f.js

454 ms

466a7db4b5b8d38b7a33cf6f8a68da23.js

466a7db4b5b8d38b7a33cf6f8a68da23.js

454 ms

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456f928d6a7fa4bcbc563d6579710549.js

453 ms

acb20a75f23322f12e4986ee4b92c45d.js

acb20a75f23322f12e4986ee4b92c45d.js

453 ms

511c1455931c3459c08d53af31ec4362.js

511c1455931c3459c08d53af31ec4362.js

459 ms

e-202438.js

e-202438.js

27 ms

anim1.svg

anim1.svg

348 ms

LOGOS7.jpg

LOGOS7.jpg

478 ms

definition.svg

definition.svg

111 ms

Logo_Retail_Lego.webp

Logo_Retail_Lego.webp

437 ms

Logo_Clients_Xero.jpeg

Logo_Clients_Xero.jpeg

405 ms

Logo_FinanceBusinessInsurance_DirectLineGroup.webp

Logo_FinanceBusinessInsurance_DirectLineGroup.webp

396 ms

Logo-Harry-P.webp

Logo-Harry-P.webp

395 ms

Logo_PublicSector_UKParliament.webp

Logo_PublicSector_UKParliament.webp

410 ms

Logo_Education_UCambridge.webp

Logo_Education_UCambridge.webp

690 ms

LOGOS12.jpg

LOGOS12.jpg

781 ms

Logo_Transport_Easyjet.webp

Logo_Transport_Easyjet.webp

691 ms

Logo_Transport_Honda.webp

Logo_Transport_Honda.webp

704 ms

DefinitionLogos-Brand-CO.png

DefinitionLogos-Brand-CO.png

764 ms

Logo_FinanceBusinessInsurance_HSBC.webp

Logo_FinanceBusinessInsurance_HSBC.webp

769 ms

Logo_PublicSector_HS2.webp

Logo_PublicSector_HS2.webp

978 ms

DefinitionLogos-Brand-DIT.png

DefinitionLogos-Brand-DIT.png

1030 ms

DefinitionLogos-Brand-Guinness.png

DefinitionLogos-Brand-Guinness.png

1161 ms

Logo_Media_SKY.jpeg

Logo_Media_SKY.jpeg

779 ms

Wall-art-saying-22Its-fing-fantastic.jpg

Wall-art-saying-22Its-fing-fantastic.jpg

826 ms

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1712 ms

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1475 ms

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907 ms

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947 ms

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Reading-glasses-laying-upside-down-on-a-table.jpg

1062 ms

London-Eye-close-up.jpg

London-Eye-close-up.jpg

1037 ms

Duty-Calls-header-image.jpg

Duty-Calls-header-image.jpg

1130 ms

pexels-tdcat-195029-min-scaled.jpg

pexels-tdcat-195029-min-scaled.jpg

1958 ms

pexels-aaron-kittredge-35519-129112.jpg

pexels-aaron-kittredge-35519-129112.jpg

1895 ms

Screenshot-2024-07-18-at-14.53.58-min.png

Screenshot-2024-07-18-at-14.53.58-min.png

2381 ms

font

font

33 ms

icomoon.ttf

icomoon.ttf

95 ms

Accessibility Review

schwa.consulting accessibility score

93

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

button, link, and menuitem elements do not have accessible names.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<object> elements do not have alternate text

Best Practices

schwa.consulting best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

schwa.consulting SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Schwa.consulting can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Schwa.consulting main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

schwa.consulting

Open Graph data is detected on the main page of Schwa. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: