Tools & Wizards About Us
sephora.hk screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

sephora.hk

Sephora HK 絲芙蘭 香港

Page Load Speed

5.4 sec in total

First Response

291 ms

Resources Loaded

4.5 sec

Page Rendered

655 ms

sephora.hk screenshot

About Website

Visit sephora.hk now to see the best up-to-date Sephora content for Hong Kong and also check out these interesting facts you probably never knew about sephora.hk

Discover the best in beauty from top global brands at Sephora. Shop online now to redeem free samples and earn exciting rewards. Free shipping above $350!

Visit sephora.hk

Key Findings

We analyzed Sephora.hk page load time and found that the first response time was 291 ms and then it took 5.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

sephora.hk performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value29.9 s

0/100

25%

SI (Speed Index)

Value23.4 s

0/100

10%

TBT (Total Blocking Time)

Value31,030 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.031

100/100

15%

TTI (Time to Interactive)

Value46.5 s

0/100

10%

Network Requests Diagram

www.sephora.hk

291 ms

application_sephora-6d11c5e7381c11acb6ab1a3659b020f272b86cf915a56924354dbb98291c583e.css

101 ms

jquery.min.js

49 ms

application-110606b2e45c797310b9b0660c5b6696ac9fbe9960f38a61618af41be37e5563.js

76 ms

gtm.js

150 ms

Our browser made a total of 114 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Sephora.hk, 15% (17 requests) were made to D2ni914xopmsh5.cloudfront.net and 7% (8 requests) were made to Ap-sonar.sociomantic.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source D2ni914xopmsh5.cloudfront.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.9 MB (58%)

Content Size

5.0 MB

After Optimization

2.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sephora.hk main page is 5.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. CSS take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 94.0 kB

  • Original 118.1 kB
  • After minification 118.0 kB
  • After compression 24.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 94.0 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 4.9 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sephora images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 722.5 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 394.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 722.5 kB or 65% of the original size.

CSS Optimization

-89%

Potential reduce by 2.1 MB

  • Original 2.3 MB
  • After minification 2.3 MB
  • After compression 246.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sephora.hk needs all CSS files to be minified and compressed as it can save up to 2.1 MB or 89% of the original size.

Requests Breakdown

Number of requests can be reduced by 61 (61%)

Requests Now

100

After Optimization

39

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 100 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sephora. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.sephora.hk

www.sephora.hk

291 ms

application_sephora-6d11c5e7381c11acb6ab1a3659b020f272b86cf915a56924354dbb98291c583e.css

application_sephora-6d11c5e7381c11acb6ab1a3659b020f272b86cf915a56924354dbb98291c583e.css

101 ms

jquery.min.js

jquery.min.js

49 ms

application-110606b2e45c797310b9b0660c5b6696ac9fbe9960f38a61618af41be37e5563.js

application-110606b2e45c797310b9b0660c5b6696ac9fbe9960f38a61618af41be37e5563.js

76 ms

gtm.js

gtm.js

150 ms

MonthlyShop_HomePage_Thumbnail_NZ-PH-HK_50ec9ecad6b18a7d114f475e3821c472b2d25fec_1454259880.jpg

MonthlyShop_HomePage_Thumbnail_NZ-PH-HK_50ec9ecad6b18a7d114f475e3821c472b2d25fec_1454259880.jpg

318 ms

default_372c5b022dc178573be775c5ce31e6ff78427d13_1423637784_ALpha_LiquidGold_100ml.jpg

default_372c5b022dc178573be775c5ce31e6ff78427d13_1423637784_ALpha_LiquidGold_100ml.jpg

294 ms

default_47850c277db0a417319f26ae38713b8096eb5078_1442466585_IB179_STAY-DON_T-STRAY-LIGHT-MEDIUM_WEB.jpg

default_47850c277db0a417319f26ae38713b8096eb5078_1442466585_IB179_STAY-DON_T-STRAY-LIGHT-MEDIUM_WEB.jpg

313 ms

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GlowGiver_CB1_568734f48c2827fec8ae6579239231bce6e853c2_1456128646.jpg

371 ms

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12555990_234405866892723_759627829_n.jpg

315 ms

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MaskMadness_CB_202_6c7a4207e40757b5af8878a106129d589e5d89e3_1456129729.jpg

313 ms

default_42ef4e32c758a98dfa00041226fa68f4e46fcd6d_1410933853_Claymation_20on_20White_2.jpg

default_42ef4e32c758a98dfa00041226fa68f4e46fcd6d_1410933853_Claymation_20on_20White_2.jpg

284 ms

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default_49294182121e45033f8bb03476846257005ac42d_1409219628_closeup_6bebaafd10e6eb6d62e02313a80c812cf785eb7a_WEB_P_Heather.png

295 ms

default_c6a3f51135428b362210c126b909b5ba40ceedce_1424163955_ZOEVA_129-Luxe_20Fan.jpg

default_c6a3f51135428b362210c126b909b5ba40ceedce_1424163955_ZOEVA_129-Luxe_20Fan.jpg

115 ms

default_cd4543894600ef9fd1b3f9b02b060dd3f78b1d0a_1443527002_Contour-Duo-Deep_WEB.jpg

default_cd4543894600ef9fd1b3f9b02b060dd3f78b1d0a_1443527002_Contour-Duo-Deep_WEB.jpg

116 ms

Sephoralaunch_VideoBanner_6743c230527f88184c6316ba5948035a65e11e1b_1454225151.jpg

Sephoralaunch_VideoBanner_6743c230527f88184c6316ba5948035a65e11e1b_1454225151.jpg

293 ms

LAUNCH-CB_LOVER-no-frag2_4e3fec3b882deea56abb328ca20cb94e48923aa9_1456129665.jpg

LAUNCH-CB_LOVER-no-frag2_4e3fec3b882deea56abb328ca20cb94e48923aa9_1456129665.jpg

314 ms

default_203f4ca51275e85c370b19e19eca5515f1d9a457_sleek_idivine_badgirl.jpg

default_203f4ca51275e85c370b19e19eca5515f1d9a457_sleek_idivine_badgirl.jpg

311 ms

default_849d16c2b11fdd8ca5fbccf2a72ce0f0db1d6085_1412045486_drying-lotion.jpg

default_849d16c2b11fdd8ca5fbccf2a72ce0f0db1d6085_1412045486_drying-lotion.jpg

309 ms

default_a84119ae17b9b89bd3ed7d522c1dc5730bd8c1d3_1436252491_Naturally-Yours-Palette.jpg

default_a84119ae17b9b89bd3ed7d522c1dc5730bd8c1d3_1436252491_Naturally-Yours-Palette.jpg

308 ms

default_73a8c5840b377b494c7de0cce15eab4f6b68db69_1442475899_IB202_THEY_RE-REAL-MASCARA_WEB.jpg

default_73a8c5840b377b494c7de0cce15eab4f6b68db69_1442475899_IB202_THEY_RE-REAL-MASCARA_WEB.jpg

308 ms

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312 ms

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358 ms

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12424855_107012493016861_33283054_n.jpg

311 ms

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12145202_433087990217373_1241442508_n.jpg

359 ms

sprite_web-5c948bc19b23c5d5518707e625287d17f625b1e6461b4a8c4fdbcbc777813085.png

sprite_web-5c948bc19b23c5d5518707e625287d17f625b1e6461b4a8c4fdbcbc777813085.png

112 ms

sephora_logo-a879b456aacf5505cfb1367977bc27c16c816d18ba3520c0b5b63dc24c03fa6b.png

sephora_logo-a879b456aacf5505cfb1367977bc27c16c816d18ba3520c0b5b63dc24c03fa6b.png

111 ms

shared_sephora_icons_v2-e7ce71ea5c51cdd500753c9f2be2bafd889d4c44108d2a1d9b44b61701b2e2d6.png

shared_sephora_icons_v2-e7ce71ea5c51cdd500753c9f2be2bafd889d4c44108d2a1d9b44b61701b2e2d6.png

289 ms

search-icon-a124ca9bc4d7572d190cc0074620aba5c89f8e46967720e4cf70ac5616f3b007.png

search-icon-a124ca9bc4d7572d190cc0074620aba5c89f8e46967720e4cf70ac5616f3b007.png

289 ms

ajax-loader-f8c1bb3db38dcd17540aea9cbd79422192958ecc1b5c18873941b63f99678924.gif

ajax-loader-f8c1bb3db38dcd17540aea9cbd79422192958ecc1b5c18873941b63f99678924.gif

290 ms

arrows_sephora-9effde4c85a8fa1370344023498ad3c3a77dd1da380e18ce25d0b11fbc92f9ce.png

arrows_sephora-9effde4c85a8fa1370344023498ad3c3a77dd1da380e18ce25d0b11fbc92f9ce.png

288 ms

shared_icons_v34-2b20aaf7aa3bd3eeb3aa3e106698f0c8ccf8edab41f12538f8ab842d143980f1.png

shared_icons_v34-2b20aaf7aa3bd3eeb3aa3e106698f0c8ccf8edab41f12538f8ab842d143980f1.png

360 ms

avalon-book-webfont-2aaf5fe81f19aef22b6f97da2ce39518d2cca263da6909b9dbc4a1c0e02b5339.woff

avalon-book-webfont-2aaf5fe81f19aef22b6f97da2ce39518d2cca263da6909b9dbc4a1c0e02b5339.woff

304 ms

avalon-demi-webfont-0f2d224240f8fae37f6e5210e7d107833a24f299343bb63e0cf60e485ae0ddca.woff

avalon-demi-webfont-0f2d224240f8fae37f6e5210e7d107833a24f299343bb63e0cf60e485ae0ddca.woff

1134 ms

avalon-bold-webfont-149401a760bc57caaf5a9d30216213b2788a0f097f17daf417d923d8ff8a1a81.woff

avalon-bold-webfont-149401a760bc57caaf5a9d30216213b2788a0f097f17daf417d923d8ff8a1a81.woff

249 ms

SephoraSerifWeb-Book-ed6dd6ecb039a26c5262f76eb11632c55c7312b92cd85e4a4dca8723a670083c.woff

SephoraSerifWeb-Book-ed6dd6ecb039a26c5262f76eb11632c55c7312b92cd85e4a4dca8723a670083c.woff

251 ms

iframe_api

iframe_api

293 ms

conversion_async.js

conversion_async.js

123 ms

ld.js

ld.js

120 ms

ematic.load.min.js

ematic.load.min.js

592 ms

fbds.js

fbds.js

296 ms

analytics.js

analytics.js

113 ms

fbevents.js

fbevents.js

347 ms

i.js

i.js

174 ms

luxola-hk

luxola-hk

582 ms

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Sprite_web_Jan16-4adc34d314165251a8fbdba27869be66ecd50983deb1482b74057c6f41a713fe.png

99 ms

delete.gif

delete.gif

94 ms

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96 ms

star-black.gif

star-black.gif

96 ms

46Jlwi8zdJQ

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319 ms

widget_v2.132.js

widget_v2.132.js

67 ms

linkid.js

linkid.js

15 ms

ec.js

ec.js

130 ms

180 ms

event

event

175 ms

www-widgetapi.js

www-widgetapi.js

104 ms

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53 ms

www-embed-player-vflZsBgOl.css

www-embed-player-vflZsBgOl.css

84 ms

www-embed-player.js

www-embed-player.js

104 ms

base.js

base.js

141 ms

event

event

361 ms

96 ms

collect

collect

26 ms

collect

collect

103 ms

80 ms

collect

collect

23 ms

ga-audiences

ga-audiences

108 ms

yrK4EqpSRdoujKQmsJoZ5WaLgeULvcWnibQMQSxOOnM.js

yrK4EqpSRdoujKQmsJoZ5WaLgeULvcWnibQMQSxOOnM.js

13 ms

ad_status.js

ad_status.js

66 ms

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2UX7WLTfW3W8TclTUvlFyQ.woff

88 ms

RxZJdnzeo3R5zSexge8UUT8E0i7KZn-EPnyo3HZu7kw.woff

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97 ms

view

view

226 ms

cs

cs

724 ms

sync

sync

727 ms

rum

rum

18 ms

u.php

u.php

122 ms

serve

serve

22 ms

pixel

pixel

40 ms

18 ms

usersync

usersync

18 ms

Pug

Pug

33 ms

rum

rum

13 ms

merge

merge

9 ms

24 ms

sd

sd

16 ms

match

match

912 ms

match

match

224 ms

match

match

655 ms

match

match

634 ms

cm.gif

cm.gif

21 ms

sd

sd

72 ms

match

match

531 ms

avatar_simple_visitor.png

avatar_simple_visitor.png

100 ms

match

match

223 ms

tap.php

tap.php

1003 ms

aL63HcygAAVYuCCsAAA==

aL63HcygAAVYuCCsAAA==

2 ms

collect

collect

12 ms

init1.js

init1.js

303 ms

ematic.min.js

ematic.min.js

791 ms

dis.aspx

dis.aspx

355 ms

3 ms

bouncev2.cc0069615a.css

bouncev2.cc0069615a.css

19 ms

225986

225986

42 ms

jquery.min.js

jquery.min.js

8 ms

overlay.js

overlay.js

6 ms

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112 ms

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41 ms

report.gif

report.gif

27 ms

eligible

eligible

30 ms

collect

collect

9 ms

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close-black.png

7 ms

report.gif

report.gif

41 ms

pop

pop

21 ms

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3zsHvZVu.png

9 ms

Accessibility Review

sephora.hk accessibility score

84

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

sephora.hk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

sephora.hk SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sephora.hk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Sephora.hk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sephora.hk

Open Graph description is not detected on the main page of Sephora. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: