Tools & Wizards About Us
shepherdexpress.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

shepherdexpress.com

Shepherd Express - Shepherd Express

Page Load Speed

4.4 sec in total

First Response

29 ms

Resources Loaded

3.4 sec

Page Rendered

931 ms

shepherdexpress.com screenshot

About Website

Visit shepherdexpress.com now to see the best up-to-date Shepherd Express content for United States and also check out these interesting facts you probably never knew about shepherdexpress.com

Smart, Informed, Opinionated: The Shepherd Express is Milwaukee's alternative news source covering arts & entertainment, culture and dining.

Visit shepherdexpress.com

Key Findings

We analyzed Shepherdexpress.com page load time and found that the first response time was 29 ms and then it took 4.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

shepherdexpress.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

17/100

10%

LCP (Largest Contentful Paint)

Value21.7 s

0/100

25%

SI (Speed Index)

Value13.7 s

2/100

10%

TBT (Total Blocking Time)

Value11,780 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.095

91/100

15%

TTI (Time to Interactive)

Value45.2 s

0/100

10%

Network Requests Diagram

shepherdexpress.com

29 ms

shepherdexpress.com

27 ms

require-jquery.bbdcab34b563441ac2b91d548bf4ab20.js

52 ms

theme-openly.0d7facbc9f69f4a4f59cfdc9868e2668.css

77 ms

screen.css

30 ms

Our browser made a total of 154 requests to load all elements on the main page. We found that 38% of them (58 requests) were addressed to the original Shepherdexpress.com, 16% (24 requests) were made to Fonts.gstatic.com and 9% (14 requests) were made to Tpc.googlesyndication.com. The less responsive or slowest element that took the longest time to load (1.3 sec) relates to the external source Securepubads.g.doubleclick.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (25%)

Content Size

5.7 MB

After Optimization

4.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Shepherdexpress.com main page is 5.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 4.0 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 172.8 kB

  • Original 213.6 kB
  • After minification 207.0 kB
  • After compression 40.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 172.8 kB or 81% of the original size.

Image Optimization

-16%

Potential reduce by 648.7 kB

  • Original 4.0 MB
  • After minification 3.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Shepherd Express needs image optimization as it can save up to 648.7 kB or 16% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-40%

Potential reduce by 584.6 kB

  • Original 1.4 MB
  • After minification 1.4 MB
  • After compression 862.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 584.6 kB or 40% of the original size.

CSS Optimization

-1%

Potential reduce by 219 B

  • Original 23.4 kB
  • After minification 23.4 kB
  • After compression 23.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shepherdexpress.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 48 (41%)

Requests Now

117

After Optimization

69

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 117 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shepherd Express. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

shepherdexpress.com

shepherdexpress.com

29 ms

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shepherdexpress.com

27 ms

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Accessibility Review

shepherdexpress.com accessibility score

96

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

shepherdexpress.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

shepherdexpress.com SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shepherdexpress.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Shepherdexpress.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

shepherdexpress.com

Open Graph data is detected on the main page of Shepherd Express. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: