Tools & Wizards About Us
shippo.co.uk screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 76

    SEO

    Google-friendlier than
    35% of websites

shippo.co.uk

UK Shipping Company for Small Businesses including from China to UK - Shippo

Page Load Speed

7 sec in total

First Response

280 ms

Resources Loaded

6 sec

Page Rendered

644 ms

shippo.co.uk screenshot

About Website

Visit shippo.co.uk now to see the best up-to-date Shippo content for United Kingdom and also check out these interesting facts you probably never knew about shippo.co.uk

Shippo specialises in importing ✅ Less Than Container Load (LCL) shipments via sea freight from China ✅ into the UK ✅ for small to medium-sized businesses ✅ For more information or to get a quote for ...

Visit shippo.co.uk

Key Findings

We analyzed Shippo.co.uk page load time and found that the first response time was 280 ms and then it took 6.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

shippo.co.uk performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

31/100

10%

LCP (Largest Contentful Paint)

Value8.9 s

1/100

25%

SI (Speed Index)

Value8.0 s

22/100

10%

TBT (Total Blocking Time)

Value380 ms

70/100

30%

CLS (Cumulative Layout Shift)

Value0.434

22/100

15%

TTI (Time to Interactive)

Value9.5 s

30/100

10%

Network Requests Diagram

shippo.co.uk

280 ms

shippo.co.uk

326 ms

www.shippo.co.uk

1578 ms

style.min.css

249 ms

links-shortcode.css

244 ms

Our browser made a total of 49 requests to load all elements on the main page. We found that 51% of them (25 requests) were addressed to the original Shippo.co.uk, 12% (6 requests) were made to Apis.google.com and 12% (6 requests) were made to Mli9vg178kev.i.optimole.com. The less responsive or slowest element that took the longest time to load (3.6 sec) relates to the external source Mli9vg178kev.i.optimole.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 80.0 kB (12%)

Content Size

674.4 kB

After Optimization

594.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Shippo.co.uk main page is 674.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 251.8 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 73.4 kB

  • Original 95.6 kB
  • After minification 92.5 kB
  • After compression 22.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 73.4 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 1.9 kB

  • Original 251.8 kB
  • After minification 249.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shippo images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.0 kB

  • Original 251.0 kB
  • After minification 251.0 kB
  • After compression 249.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 2.7 kB

  • Original 76.0 kB
  • After minification 76.0 kB
  • After compression 73.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shippo.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 23 (58%)

Requests Now

40

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shippo. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

shippo.co.uk

shippo.co.uk

280 ms

shippo.co.uk

shippo.co.uk

326 ms

www.shippo.co.uk

www.shippo.co.uk

1578 ms

style.min.css

style.min.css

249 ms

links-shortcode.css

links-shortcode.css

244 ms

dashicons.min.css

dashicons.min.css

325 ms

style.css

style.css

245 ms

jquery.min.js

jquery.min.js

335 ms

jquery-migrate.min.js

jquery-migrate.min.js

311 ms

js

js

73 ms

platform.js

platform.js

21 ms

include.js

include.js

397 ms

noncritical.min.css

noncritical.min.css

563 ms

bj-lazy-load.min.js

bj-lazy-load.min.js

553 ms

hoverIntent.min.js

hoverIntent.min.js

552 ms

maxmegamenu.js

maxmegamenu.js

664 ms

what-input.min.js

what-input.min.js

662 ms

foundation.min.js

foundation.min.js

713 ms

scripts.min.js

scripts.min.js

849 ms

social-likes.min.js

social-likes.min.js

908 ms

optimole_lib.min.js

optimole_lib.min.js

135 ms

egf3kml.js

egf3kml.js

175 ms

gtm.js

gtm.js

120 ms

tick-icon.svg

tick-icon.svg

602 ms

videooverlay.png

videooverlay.png

245 ms

how-it-works-shippo.gif

how-it-works-shippo.gif

3553 ms

Shippo_Awards_small.jpg

Shippo_Awards_small.jpg

145 ms

About-Shippo.jpg

About-Shippo.jpg

143 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

44 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

67 ms

follow

follow

62 ms

postmessageRelay

postmessageRelay

212 ms

developers.google.com

developers.google.com

1007 ms

hero-bg-1.jpg

hero-bg-1.jpg

511 ms

shippo-green-artwork.svg

shippo-green-artwork.svg

423 ms

shippo-pattern-light_grey.jpg

shippo-pattern-light_grey.jpg

432 ms

world-map.svg

world-map.svg

516 ms

why-shippo-bg.jpg

why-shippo-bg.jpg

839 ms

shippo-footer-bg.jpg

shippo-footer-bg.jpg

677 ms

d

d

7 ms

d

d

21 ms

d

d

21 ms

how-it-works-mobile-shippo.gif

how-it-works-mobile-shippo.gif

1271 ms

p.gif

p.gif

60 ms

1413334672-postmessagerelay.js

1413334672-postmessagerelay.js

47 ms

rpc:shindig_random.js

rpc:shindig_random.js

31 ms

Shippo_Awards_small.jpg

Shippo_Awards_small.jpg

183 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

8 ms

fql

fql

34 ms

Accessibility Review

shippo.co.uk accessibility score

84

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[role]s are not contained by their required parent element

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

shippo.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

shippo.co.uk SEO score

76

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shippo.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Shippo.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

shippo.co.uk

Open Graph data is detected on the main page of Shippo. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: