Tools & Wizards About Us
shopcoolroc.com screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

shopcoolroc.com

Shop Local Rochester and Beyond! Directory for Best local Small Businesses! | Shop Cool Roc, Shop Local Rochester NY

Page Load Speed

6.6 sec in total

First Response

220 ms

Resources Loaded

5.8 sec

Page Rendered

574 ms

shopcoolroc.com screenshot

About Website

Click here to check amazing Shop Cool Roc content. Otherwise, check out these important facts you probably never knew about shopcoolroc.com

Rochester NY's best local businesses & services. Shop Small Shop Local Rochester & surrounding areas directory to find everything from a...

Visit shopcoolroc.com

Key Findings

We analyzed Shopcoolroc.com page load time and found that the first response time was 220 ms and then it took 6.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

shopcoolroc.com performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value39.3 s

0/100

25%

SI (Speed Index)

Value18.0 s

0/100

10%

TBT (Total Blocking Time)

Value2,550 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.038

100/100

15%

TTI (Time to Interactive)

Value36.5 s

0/100

10%

Network Requests Diagram

shopcoolroc.com

220 ms

shopcoolroc.com

629 ms

gtm.js

72 ms

fontawesome.min.css

90 ms

style.min.css

312 ms

Our browser made a total of 62 requests to load all elements on the main page. We found that 84% of them (52 requests) were addressed to the original Shopcoolroc.com, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (3.7 sec) belongs to the original domain Shopcoolroc.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 628.1 kB (12%)

Content Size

5.3 MB

After Optimization

4.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Shopcoolroc.com main page is 5.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 5.0 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 65.4 kB

  • Original 77.4 kB
  • After minification 54.8 kB
  • After compression 12.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 22.6 kB, which is 29% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.4 kB or 85% of the original size.

Image Optimization

-10%

Potential reduce by 505.1 kB

  • Original 5.0 MB
  • After minification 4.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shop Cool Roc images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 1.8 kB

  • Original 126.3 kB
  • After minification 126.3 kB
  • After compression 124.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-73%

Potential reduce by 55.7 kB

  • Original 76.8 kB
  • After minification 76.8 kB
  • After compression 21.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shopcoolroc.com needs all CSS files to be minified and compressed as it can save up to 55.7 kB or 73% of the original size.

Requests Breakdown

Number of requests can be reduced by 17 (29%)

Requests Now

59

After Optimization

42

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 59 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shop Cool Roc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

shopcoolroc.com

shopcoolroc.com

220 ms

shopcoolroc.com

shopcoolroc.com

629 ms

gtm.js

gtm.js

72 ms

fontawesome.min.css

fontawesome.min.css

90 ms

style.min.css

style.min.css

312 ms

css

css

48 ms

css

css

59 ms

csseditor.css

csseditor.css

283 ms

shareScript.js

shareScript.js

155 ms

sdk.js

sdk.js

30 ms

router.js

router.js

387 ms

routing

routing

410 ms

main.min.js

main.min.js

609 ms

typeahead.bundle.min.js

typeahead.bundle.min.js

583 ms

utility.js

utility.js

679 ms

suggest.js

suggest.js

778 ms

flickity.pkgd.min.js

flickity.pkgd.min.js

880 ms

slider-searchbox.js

slider-searchbox.js

980 ms

analytics.js

analytics.js

46 ms

img_logo.png

img_logo.png

789 ms

sitemgr_photo_23.jpg

sitemgr_photo_23.jpg

1074 ms

sitemgr_photo_24.jpg

sitemgr_photo_24.jpg

1182 ms

sitemgr_photo_25.jpg

sitemgr_photo_25.jpg

1334 ms

sitemgr_photo_26.jpg

sitemgr_photo_26.jpg

1493 ms

sitemgr_photo_2097.png

sitemgr_photo_2097.png

1707 ms

sitemgr_photo_3912.jpg

sitemgr_photo_3912.jpg

1510 ms

sitemgr_photo_3805.jpg

sitemgr_photo_3805.jpg

1428 ms

sitemgr_photo_4016.jpg

sitemgr_photo_4016.jpg

1593 ms

sitemgr_photo_2840.png

sitemgr_photo_2840.png

1809 ms

sitemgr_photo_4065.png

sitemgr_photo_4065.png

1790 ms

sitemgr_photo_132.jpg

sitemgr_photo_132.jpg

1889 ms

sitemgr_photo_2210.jpg

sitemgr_photo_2210.jpg

1986 ms

sitemgr_photo_405.jpg

sitemgr_photo_405.jpg

2089 ms

sitemgr_photo_393.jpg

sitemgr_photo_393.jpg

2127 ms

sitemgr_photo_331.jpg

sitemgr_photo_331.jpg

2226 ms

sitemgr_photo_102.png

sitemgr_photo_102.png

2506 ms

sitemgr_photo_104.png

sitemgr_photo_104.png

2549 ms

sitemgr_photo_2333.jpg

sitemgr_photo_2333.jpg

2647 ms

sitemgr_photo_242.jpg

sitemgr_photo_242.jpg

2746 ms

sitemgr_photo_401.jpg

sitemgr_photo_401.jpg

2785 ms

sitemgr_photo_106.png

sitemgr_photo_106.png

2884 ms

sitemgr_photo_2838.jpg

sitemgr_photo_2838.jpg

2985 ms

sitemgr_photo_34.jpg

sitemgr_photo_34.jpg

3085 ms

sitemgr_photo_2928.jpg

sitemgr_photo_2928.jpg

3184 ms

sitemgr_photo_2969.jpg

sitemgr_photo_2969.jpg

3288 ms

sitemgr_photo_80.jpg

sitemgr_photo_80.jpg

3383 ms

sitemgr_photo_2966.png

sitemgr_photo_2966.png

3586 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

3618 ms

sdk.js

sdk.js

17 ms

collect

collect

27 ms

sitemgr_photo_299.jpg

sitemgr_photo_299.jpg

3629 ms

collect

collect

31 ms

js

js

47 ms

sitemgr_photo_122.png

sitemgr_photo_122.png

3739 ms

sitemgr_photo_706.jpg

sitemgr_photo_706.jpg

3602 ms

sitemgr_photo_387.jpg

sitemgr_photo_387.jpg

3718 ms

sitemgr_photo_3998.jpg

sitemgr_photo_3998.jpg

3601 ms

27_photo_3991.png

27_photo_3991.png

3595 ms

sitemgr_photo_227.png

sitemgr_photo_227.png

3651 ms

sitemgr_photo_3975.png

sitemgr_photo_3975.png

3660 ms

sitemgr_photo_3957.jpg

sitemgr_photo_3957.jpg

3416 ms

sitemgr_photo_3953.jpg

sitemgr_photo_3953.jpg

3405 ms

Accessibility Review

shopcoolroc.com accessibility score

91

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Best Practices

shopcoolroc.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

shopcoolroc.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shopcoolroc.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Shopcoolroc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

shopcoolroc.com

Open Graph data is detected on the main page of Shop Cool Roc. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: