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shopthematador.com screenshot

Report Summary

  • 9

    Performance

    Renders faster than
    23% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 97

    SEO

    Google-friendlier than
    91% of websites

shopthematador.com

The Matador - Official Retailer of Texas Tech - The Matador

Page Load Speed

2.5 sec in total

First Response

36 ms

Resources Loaded

1.3 sec

Page Rendered

1.1 sec

shopthematador.com screenshot

About Website

Welcome to shopthematador.com homepage info - get ready to check Shopthe Matador best content right away, or after learning these important things about shopthematador.com

The Matador is the Official Retailer of Texas Tech University. Established in 2012, The Matador has two store locations in Lubbock, Texas. We are Texas Tech al

Visit shopthematador.com

Key Findings

We analyzed Shopthematador.com page load time and found that the first response time was 36 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

shopthematador.com performance score

9

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value44.9 s

0/100

25%

SI (Speed Index)

Value7.1 s

31/100

10%

TBT (Total Blocking Time)

Value1,780 ms

10/100

30%

CLS (Cumulative Layout Shift)

Value1.095

1/100

15%

TTI (Time to Interactive)

Value12.2 s

15/100

10%

Network Requests Diagram

shopthematador.com

36 ms

www.shopthematador.com

28 ms

www.shopthematador.com

147 ms

powr.js

83 ms

js

93 ms

Our browser made a total of 116 requests to load all elements on the main page. We found that 5% of them (6 requests) were addressed to the original Shopthematador.com, 56% (65 requests) were made to Cdn.shoplightspeed.com and 16% (18 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (338 ms) relates to the external source Embed.tawk.to.

Page Optimization Overview & Recommendations

Page size can be reduced by 197.5 kB (2%)

Content Size

11.6 MB

After Optimization

11.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Shopthematador.com main page is 11.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 11.1 MB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 163.8 kB

  • Original 179.2 kB
  • After minification 107.5 kB
  • After compression 15.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 71.7 kB, which is 40% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 163.8 kB or 91% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 11.1 MB
  • After minification 11.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shopthe Matador images are well optimized though.

JavaScript Optimization

-9%

Potential reduce by 33.0 kB

  • Original 347.5 kB
  • After minification 347.5 kB
  • After compression 314.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 671 B

  • Original 19.0 kB
  • After minification 19.0 kB
  • After compression 18.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shopthematador.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 47 (53%)

Requests Now

89

After Optimization

42

  • Images
  • JavaScript
  • CSS

The browser has sent 89 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shopthe Matador. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 36 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

shopthematador.com

shopthematador.com

36 ms

www.shopthematador.com

www.shopthematador.com

28 ms

www.shopthematador.com

www.shopthematador.com

147 ms

powr.js

powr.js

83 ms

js

js

93 ms

css

css

84 ms

css

css

115 ms

css

css

117 ms

all.css

all.css

82 ms

jquery-1-9-1.js

jquery-1-9-1.js

75 ms

jquery-ui-1-10-1.js

jquery-ui-1-10-1.js

112 ms

slick.js

slick.js

164 ms

slick.css

slick.css

114 ms

slick-theme.css

slick-theme.css

114 ms

bootstrap.css

bootstrap.css

159 ms

style.css

style.css

157 ms

settings.css

settings.css

160 ms

gui-2-0.css

gui-2-0.css

162 ms

gui-responsive-2-0.css

gui-responsive-2-0.css

160 ms

custom.css

custom.css

185 ms

instafeed-min.js

instafeed-min.js

187 ms

austin-instafeed.js

austin-instafeed.js

185 ms

global.js

global.js

190 ms

bootstrap.js

bootstrap.js

191 ms

jcarousel.js

jcarousel.js

196 ms

gui.js

gui.js

187 ms

gui-responsive-2-0.js

gui-responsive-2-0.js

198 ms

jquery-countdown-min.js

jquery-countdown-min.js

199 ms

jquery-cookie.js

jquery-cookie.js

205 ms

jquery-bpopup-min.js

jquery-bpopup-min.js

201 ms

share42.js

share42.js

203 ms

platform.js

platform.js

56 ms

email-decode.min.js

email-decode.min.js

39 ms

js

js

107 ms

platform.js

platform.js

50 ms

pageview.js

pageview.js

175 ms

fbevents.js

fbevents.js

181 ms

1evb3olb2

1evb3olb2

338 ms

7c29fc59fcc7141b68925940f.js

7c29fc59fcc7141b68925940f.js

303 ms

background-main.png

background-main.png

162 ms

hamburger.png

hamburger.png

92 ms

logo.png

logo.png

163 ms

mobile-swipe.png

mobile-swipe.png

76 ms

primary-hero.jpg

primary-hero.jpg

89 ms

secondary-hero.jpg

secondary-hero.jpg

87 ms

third-hero.png

third-hero.png

206 ms

fourth-hero.png

fourth-hero.png

199 ms

alumni.jpg

alumni.jpg

162 ms

watches-jewelry-hair.jpg

watches-jewelry-hair.jpg

166 ms

drinkware.jpg

drinkware.jpg

203 ms

dorm-housewares.jpg

dorm-housewares.jpg

244 ms

hats.jpg

hats.jpg

202 ms

eyewear.jpg

eyewear.jpg

245 ms

power-of-3-adidas-x-mahomes-short-sleeve-tee.jpg

power-of-3-adidas-x-mahomes-short-sleeve-tee.jpg

208 ms

power-of-3-adidas-x-mahomes-hoodie.jpg

power-of-3-adidas-x-mahomes-hoodie.jpg

243 ms

adidas-premier-football-jersey-3-color-options.jpg

adidas-premier-football-jersey-3-color-options.jpg

271 ms

under-armour-four-line-stack-long-sleeve-training.jpg

under-armour-four-line-stack-long-sleeve-training.jpg

247 ms

comfort-colors-hub-city-icons-short-sleeve-tee.jpg

comfort-colors-hub-city-icons-short-sleeve-tee.jpg

246 ms

rally-possum-short-sleeve-tee.jpg

rally-possum-short-sleeve-tee.jpg

248 ms

adidas-pregame-short-sleeve-tee.jpg

adidas-pregame-short-sleeve-tee.jpg

248 ms

adidas-locker-room-red-practice-tee.jpg

adidas-locker-room-red-practice-tee.jpg

249 ms

under-armour-playoff-20-1-4-zip-3-color-options.jpg

under-armour-playoff-20-1-4-zip-3-color-options.jpg

252 ms

adidas-ladies-crop-mesh-jersey.jpg

adidas-ladies-crop-mesh-jersey.jpg

250 ms

under-armour-ring-of-honor-youth-long-sleeve-tee.jpg

under-armour-ring-of-honor-youth-long-sleeve-tee.jpg

251 ms

under-armour-ladies-motion-skort.jpg

under-armour-ladies-motion-skort.jpg

260 ms

under-armour-ladies-meridian-leggings.jpg

under-armour-ladies-meridian-leggings.jpg

268 ms

jasmine-wreck-em-texas-shaped-car-freshie-with-fri.jpg

jasmine-wreck-em-texas-shaped-car-freshie-with-fri.jpg

265 ms

eversole-run-smooth-touch-tech-icons-sublimated-po.jpg

eversole-run-smooth-touch-tech-icons-sublimated-po.jpg

255 ms

adidas-ladies-designed-to-train-tank.jpg

adidas-ladies-designed-to-train-tank.jpg

255 ms

goodnight-red-raiders-book.jpg

goodnight-red-raiders-book.jpg

292 ms

clear-gameday-crossbody-purse-with-fringe.jpg

clear-gameday-crossbody-purse-with-fringe.jpg

264 ms

banner-left.png

banner-left.png

299 ms

banner-right.png

banner-right.png

302 ms

icon-payment-creditcard.png

icon-payment-creditcard.png

282 ms

pxiEyp8kv8JHgFVrJJfedw.ttf

pxiEyp8kv8JHgFVrJJfedw.ttf

65 ms

pxiByp8kv8JHgFVrLGT9Z1xlEA.ttf

pxiByp8kv8JHgFVrLGT9Z1xlEA.ttf

123 ms

pxiByp8kv8JHgFVrLDz8Z1xlEA.ttf

pxiByp8kv8JHgFVrLDz8Z1xlEA.ttf

134 ms

pxiByp8kv8JHgFVrLEj6Z1xlEA.ttf

pxiByp8kv8JHgFVrLEj6Z1xlEA.ttf

138 ms

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pxiByp8kv8JHgFVrLCz7Z1xlEA.ttf

140 ms

pxiByp8kv8JHgFVrLDD4Z1xlEA.ttf

pxiByp8kv8JHgFVrLDD4Z1xlEA.ttf

141 ms

fa-solid-900.woff

fa-solid-900.woff

51 ms

fa-regular-400.woff

fa-regular-400.woff

50 ms

fC1hPYBHe23MxA7rEeV6UQ.ttf

fC1hPYBHe23MxA7rEeV6UQ.ttf

163 ms

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RAqVS43rvdw.ttf

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RAqVS43rvdw.ttf

163 ms

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RAqnS43rvdw.ttf

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163 ms

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E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RAr5S43rvdw.ttf

164 ms

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RAp5TI3rvdw.ttf

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RAp5TI3rvdw.ttf

164 ms

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RApATI3rvdw.ttf

E21x_cfngu7HiRpPX3ZpNE4kY5zKSPmJXkF0VDD2RApATI3rvdw.ttf

167 ms

pxiDyp8kv8JHgFVrJJLmr19VF9eL.ttf

pxiDyp8kv8JHgFVrJJLmr19VF9eL.ttf

166 ms

pxiDyp8kv8JHgFVrJJLmy15VF9eL.ttf

pxiDyp8kv8JHgFVrJJLmy15VF9eL.ttf

166 ms

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pxiDyp8kv8JHgFVrJJLm111VF9eL.ttf

164 ms

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pxiDyp8kv8JHgFVrJJLmg1hVF9eL.ttf

166 ms

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167 ms

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pxiDyp8kv8JHgFVrJJLm21lVF9eL.ttf

169 ms

fa-brands-400.woff

fa-brands-400.woff

50 ms

icon-payment-paypal.png

icon-payment-paypal.png

259 ms

main.js

main.js

88 ms

icon-payment-mastercard.png

icon-payment-mastercard.png

212 ms

icon-payment-visa.png

icon-payment-visa.png

218 ms

icon-payment-americanexpress.png

icon-payment-americanexpress.png

212 ms

icon-payment-discover.png

icon-payment-discover.png

172 ms

ajax-loader.gif

ajax-loader.gif

296 ms

print-min.css

print-min.css

18 ms

twk-arr-find-polyfill.js

twk-arr-find-polyfill.js

67 ms

twk-object-values-polyfill.js

twk-object-values-polyfill.js

170 ms

twk-event-polyfill.js

twk-event-polyfill.js

62 ms

twk-entries-polyfill.js

twk-entries-polyfill.js

65 ms

twk-iterator-polyfill.js

twk-iterator-polyfill.js

168 ms

twk-promise-polyfill.js

twk-promise-polyfill.js

67 ms

twk-main.js

twk-main.js

73 ms

twk-vendor.js

twk-vendor.js

86 ms

twk-chunk-vendors.js

twk-chunk-vendors.js

87 ms

twk-chunk-common.js

twk-chunk-common.js

78 ms

twk-runtime.js

twk-runtime.js

85 ms

twk-app.js

twk-app.js

165 ms

newsletter-popup-bg.jpg

newsletter-popup-bg.jpg

37 ms

Accessibility Review

shopthematador.com accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

shopthematador.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

shopthematador.com SEO score

97

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shopthematador.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Shopthematador.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

shopthematador.com

Open Graph data is detected on the main page of Shopthe Matador. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: