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simonsmarketing.com screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

simonsmarketing.com

B2B Marketing Services | Planning + Strategy | Simons Marketing

Page Load Speed

3.5 sec in total

First Response

91 ms

Resources Loaded

2.6 sec

Page Rendered

781 ms

simonsmarketing.com screenshot

About Website

Click here to check amazing Simons Marketing content. Otherwise, check out these important facts you probably never knew about simonsmarketing.com

Simons Marketing is a B2B marketing services firm, focusing on marketing planning + strategy for Boston based B2B firms with an emphasis on maximizing ROI.

Visit simonsmarketing.com

Key Findings

We analyzed Simonsmarketing.com page load time and found that the first response time was 91 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

simonsmarketing.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

34/100

10%

LCP (Largest Contentful Paint)

Value5.3 s

22/100

25%

SI (Speed Index)

Value7.1 s

31/100

10%

TBT (Total Blocking Time)

Value3,430 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.188

65/100

15%

TTI (Time to Interactive)

Value22.6 s

1/100

10%

Network Requests Diagram

simonsmarketing.com

91 ms

simonsmarketing.com

442 ms

owl.carousel.css

41 ms

bootstrap.min.css

50 ms

bootstrap.min.css

646 ms

Our browser made a total of 118 requests to load all elements on the main page. We found that 49% of them (58 requests) were addressed to the original Simonsmarketing.com, 25% (29 requests) were made to Fonts.gstatic.com and 4% (5 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Simonsmarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 219.5 kB (6%)

Content Size

3.7 MB

After Optimization

3.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Simonsmarketing.com main page is 3.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 3.3 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 24.9 kB

  • Original 32.8 kB
  • After minification 26.2 kB
  • After compression 8.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 6.6 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 24.9 kB or 76% of the original size.

Image Optimization

-6%

Potential reduce by 181.6 kB

  • Original 3.3 MB
  • After minification 3.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Simons Marketing images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 9.6 kB

  • Original 240.3 kB
  • After minification 240.3 kB
  • After compression 230.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 3.4 kB

  • Original 112.5 kB
  • After minification 112.5 kB
  • After compression 109.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Simonsmarketing.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 30 (45%)

Requests Now

66

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Simons Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

simonsmarketing.com

simonsmarketing.com

91 ms

simonsmarketing.com

simonsmarketing.com

442 ms

owl.carousel.css

owl.carousel.css

41 ms

bootstrap.min.css

bootstrap.min.css

50 ms

bootstrap.min.css

bootstrap.min.css

646 ms

css.css

css.css

651 ms

css.css

css.css

622 ms

css_new.css

css_new.css

620 ms

jquery.min.js

jquery.min.js

38 ms

js

js

66 ms

8977022.js

8977022.js

123 ms

v2.js

v2.js

42 ms

popper.min.js

popper.min.js

15 ms

bootstrap.min.js

bootstrap.min.js

29 ms

jquery-3.6.3.min.js

jquery-3.6.3.min.js

31 ms

owl.carousel.min.js

owl.carousel.min.js

27 ms

app.js

app.js

595 ms

css2

css2

28 ms

css2

css2

42 ms

css2

css2

46 ms

css2

css2

50 ms

css2

css2

45 ms

gtm.js

gtm.js

121 ms

logo.png

logo.png

170 ms

8h4RS2f1l6E

8h4RS2f1l6E

212 ms

nav-arrow.png

nav-arrow.png

164 ms

quotes-bottom.png

quotes-bottom.png

163 ms

quotes-top.png

quotes-top.png

163 ms

home-banner.png

home-banner.png

164 ms

home-banner-mob.png

home-banner-mob.png

202 ms

specialists-arrow-mob.png

specialists-arrow-mob.png

201 ms

specialists-arrow.svg

specialists-arrow.svg

601 ms

goal-text.png

goal-text.png

201 ms

arrow-white.svg

arrow-white.svg

679 ms

star-icon.png

star-icon.png

291 ms

BDO_Alliance_Logo_Short.jpg

BDO_Alliance_Logo_Short.jpg

246 ms

accounting_today_logo.png

accounting_today_logo.png

241 ms

vscpa_logo.png

vscpa_logo.png

240 ms

cpafma_logo.png

cpafma_logo.png

590 ms

aam-logo.jpg

aam-logo.jpg

597 ms

mass-cpas.png

mass-cpas.png

293 ms

risky_records_1.png

risky_records_1.png

598 ms

simon-says.jpg

simon-says.jpg

596 ms

Adding_wealth_management.png

Adding_wealth_management.png

616 ms

From_the_Hive_Blog.png

From_the_Hive_Blog.png

616 ms

CPA_to_Advisor.png

CPA_to_Advisor.png

701 ms

dont_wait_to_cross_sell_cpa_firm.png

dont_wait_to_cross_sell_cpa_firm.png

617 ms

CPA_Firm_Q_A.png

CPA_Firm_Q_A.png

700 ms

from_hive_title.png

from_hive_title.png

676 ms

Bee-long_2.png

Bee-long_2.png

675 ms

IMG_8881.jpeg

IMG_8881.jpeg

1367 ms

linkedin-icon.svg

linkedin-icon.svg

700 ms

twitter-icon.svg

twitter-icon.svg

700 ms

BDO-member-img.jpg

BDO-member-img.jpg

716 ms

collectedforms.js

collectedforms.js

171 ms

banner.js

banner.js

206 ms

web-interactives-embed.js

web-interactives-embed.js

208 ms

fb.js

fb.js

206 ms

8977022.js

8977022.js

256 ms

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120 ms

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126 ms

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147 ms

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431 ms

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431 ms

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KFOlCnqEu92Fr1MmYUtvAw.ttf

431 ms

HelveticaNeueLTStd-Md.otf

HelveticaNeueLTStd-Md.otf

667 ms

SourceSerifPro-Regular.woff

SourceSerifPro-Regular.woff

670 ms

neIQzD-0qpwxpaWvjeD0X88SAOeaiXM.ttf

neIQzD-0qpwxpaWvjeD0X88SAOeaiXM.ttf

430 ms

SourceSerifPro-Light.woff

SourceSerifPro-Light.woff

671 ms

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neIXzD-0qpwxpaWvjeD0X88SAOeasd8chSs.ttf

431 ms

SourceSerifPro-ExtraLight.woff

SourceSerifPro-ExtraLight.woff

763 ms

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neIXzD-0qpwxpaWvjeD0X88SAOeasbsfhSs.ttf

430 ms

SourceSerifPro-Semibold.woff

SourceSerifPro-Semibold.woff

764 ms

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neIXzD-0qpwxpaWvjeD0X88SAOeasasahSs.ttf

433 ms

SourceSerifPro-Bold.woff

SourceSerifPro-Bold.woff

763 ms

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431 ms

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neIXzD-0qpwxpaWvjeD0X88SAOeasfcZhSs.ttf

432 ms

BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjojISWaA.ttf

BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjojISWaA.ttf

431 ms

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BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjovoSWaA.ttf

432 ms

BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjo0oSWaA.ttf

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433 ms

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436 ms

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436 ms

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BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjoUoOWaA.ttf

436 ms

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433 ms

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BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjoDIOWaA.ttf

436 ms

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BngbUXZYTXPIvIBgJJSb6s3BzlRRfKOFbvjoJYOWaA.ttf

436 ms

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437 ms

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441 ms

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461 ms

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neIVzD-0qpwxpaWvjeD0X88SAOeauXEGfS-qwQ.ttf

436 ms

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437 ms

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neIVzD-0qpwxpaWvjeD0X88SAOeauXEGISyqwQ.ttf

439 ms

SourceSerifPro-Black.woff

SourceSerifPro-Black.woff

768 ms

HelveticaNeueLTStd-Roman.otf

HelveticaNeueLTStd-Roman.otf

759 ms

bebasneue_bold-webfont.woff

bebasneue_bold-webfont.woff

759 ms

HelveticaNeueLTStd-Md.woff

HelveticaNeueLTStd-Md.woff

758 ms

HelveticaNeueLTStd-Lt.woff

HelveticaNeueLTStd-Lt.woff

728 ms

HelveticaNeueLTStd-Bd.woff

HelveticaNeueLTStd-Bd.woff

722 ms

SourceSerifPro-It.woff

SourceSerifPro-It.woff

758 ms

SourceSerifPro-LightIt.woff

SourceSerifPro-LightIt.woff

817 ms

www-player.css

www-player.css

16 ms

www-embed-player.js

www-embed-player.js

44 ms

base.js

base.js

98 ms

SourceSerifPro-ExtraLightIt.woff

SourceSerifPro-ExtraLightIt.woff

726 ms

SourceSerifPro-SemiboldIt.woff

SourceSerifPro-SemiboldIt.woff

757 ms

SourceSerifPro-BoldIt.woff

SourceSerifPro-BoldIt.woff

740 ms

SourceSerifPro-BlackIt.woff

SourceSerifPro-BlackIt.woff

684 ms

bebasneue_regular-webfont.woff

bebasneue_regular-webfont.woff

717 ms

ad_status.js

ad_status.js

245 ms

QIgJXlTW_ocH5BKR4VvT459F7KnrK51w4wqraUAmDYI.js

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186 ms

embed.js

embed.js

115 ms

HelveticaNeueLTStd-ThEx.otf

HelveticaNeueLTStd-ThEx.otf

448 ms

robotoslab-light-webfont.woff

robotoslab-light-webfont.woff

461 ms

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22 ms

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23 ms

id

id

28 ms

Create

Create

100 ms

GenerateIT

GenerateIT

24 ms

Accessibility Review

simonsmarketing.com accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

simonsmarketing.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

simonsmarketing.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Simonsmarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Simonsmarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

simonsmarketing.com

Open Graph data is detected on the main page of Simons Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: