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simplilyco.com screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

simplilyco.com

Simplily Co.

Page Load Speed

7.8 sec in total

First Response

535 ms

Resources Loaded

6.7 sec

Page Rendered

578 ms

simplilyco.com screenshot

About Website

Click here to check amazing Simplily Co content. Otherwise, check out these important facts you probably never knew about simplilyco.com

Shop Simplily Co. for our signature travel weekender carry on bags featured on Amazon.com. Find the perfect bag or accessories for your next vacation or trip. Free shipping on purchases over $25. Sear...

Visit simplilyco.com

Key Findings

We analyzed Simplilyco.com page load time and found that the first response time was 535 ms and then it took 7.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

simplilyco.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

58/100

10%

LCP (Largest Contentful Paint)

Value19.4 s

0/100

25%

SI (Speed Index)

Value5.2 s

61/100

10%

TBT (Total Blocking Time)

Value1,660 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0.075

95/100

15%

TTI (Time to Interactive)

Value16.5 s

5/100

10%

Network Requests Diagram

simplilyco.com

535 ms

gtm.js

73 ms

style.min.css

37 ms

custom.css

60 ms

lazysizes.min.js

60 ms

Our browser made a total of 123 requests to load all elements on the main page. We found that 86% of them (106 requests) were addressed to the original Simplilyco.com, 2% (3 requests) were made to Cdn.shopify.com and 2% (2 requests) were made to Loox.io. The less responsive or slowest element that took the longest time to load (1.7 sec) belongs to the original domain Simplilyco.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 398.6 kB (21%)

Content Size

1.9 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Simplilyco.com main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 369.3 kB

  • Original 440.2 kB
  • After minification 428.3 kB
  • After compression 70.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 369.3 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 351 B

  • Original 1.2 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Simplily Co images are well optimized though.

JavaScript Optimization

-13%

Potential reduce by 28.7 kB

  • Original 229.2 kB
  • After minification 219.9 kB
  • After compression 200.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 28.7 kB or 13% of the original size.

CSS Optimization

-1%

Potential reduce by 298 B

  • Original 57.2 kB
  • After minification 57.1 kB
  • After compression 56.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Simplilyco.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (29%)

Requests Now

98

After Optimization

70

  • Images
  • JavaScript
  • CSS

The browser has sent 98 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Simplily Co. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

simplilyco.com

simplilyco.com

535 ms

gtm.js

gtm.js

73 ms

style.min.css

style.min.css

37 ms

custom.css

custom.css

60 ms

lazysizes.min.js

lazysizes.min.js

60 ms

jquery.min.js

jquery.min.js

76 ms

pre_vendor.min.js

pre_vendor.min.js

59 ms

pre_theme.min.js

pre_theme.min.js

64 ms

preloads.js

preloads.js

165 ms

load_feature-eff2497f10d71bbcd02c4372efd22f3c7d74ed699a57073ccf912bd23cecacf4.js

load_feature-eff2497f10d71bbcd02c4372efd22f3c7d74ed699a57073ccf912bd23cecacf4.js

166 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

165 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

162 ms

bootstrap.min.js

bootstrap.min.js

133 ms

shopify-perf-kit-1.0.1.min.js

shopify-perf-kit-1.0.1.min.js

162 ms

loox.1458426210493.js

loox.1458426210493.js

132 ms

core.js

core.js

437 ms

trekkie.storefront.a8ef5c2c4f1c6e0839c6b8857d0a2edb7d22d961.min.js

trekkie.storefront.a8ef5c2c4f1c6e0839c6b8857d0a2edb7d22d961.min.js

384 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

384 ms

personal_item_icon.jpg

personal_item_icon.jpg

661 ms

flags_currency.png

flags_currency.png

735 ms

jas-hamburger-black.svg

jas-hamburger-black.svg

367 ms

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Simplily_logo_1est_backpack_500x500.jpg

685 ms

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His_and_Hers_bundle_-_Stripes_50x50.jpg

394 ms

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His_and_Hers_bundle_-_black_quilted_50x50.jpg

604 ms

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Shopify_Winter_Bundle_Stripes_50x50.jpg

387 ms

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Shopify_Winter_Bundle_50x50.jpg

605 ms

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579 ms

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Shopify_Bundle_-_Black_Quilted-_summer_bundle_50x50.jpg

652 ms

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782 ms

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756 ms

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Shopify_Bundle_-_Black_Quilted_50x50.jpg

790 ms

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Shopify_Bundle_-_Black_White_Stripe_50x50.jpg

850 ms

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Diaper_Bag_Polka_Dots_1_50x50.jpg

994 ms

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Diaper_Bag_Black_Quilted_1_50x50.jpg

1216 ms

Large_Weekender_stripes_1_50x50.jpg

Large_Weekender_stripes_1_50x50.jpg

795 ms

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Large_Weekender_black_quilted_1_50x50.jpg

940 ms

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987 ms

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small_weekender_polkadots_6_50x50.jpg

847 ms

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Hanging_organizer_stripes_1_50x50.jpg

879 ms

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Hanging_organizer_Black_Quilted_1_50x50.jpg

892 ms

Blackpaisleynew_2000jpg_50x50.jpg

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1278 ms

Blackpaisley_roll_2_50x50.jpg

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1057 ms

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Packing_cube_black_and_white_stripes_1_2472125d-7a17-4ecb-b120-51ee1f825bcd_50x50.jpg

991 ms

Packing_cube_black_quilted_2_50x50.jpg

Packing_cube_black_quilted_2_50x50.jpg

1323 ms

Jewelry_Accessories_Travel_Organizer_Case_Paisley_Print_5_50x50.jpg

Jewelry_Accessories_Travel_Organizer_Case_Paisley_Print_5_50x50.jpg

1165 ms

Jewelry_Accessories_Travel_Organizer_Case_Bundle_black_white_dots_5_50x50.jpg

Jewelry_Accessories_Travel_Organizer_Case_Bundle_black_white_dots_5_50x50.jpg

1182 ms

mini_insulated_backpack_Black_White_Stripes_4e51aa5c-37b6-42e6-a2b9-bc693e380ca1_50x50.jpg

mini_insulated_backpack_Black_White_Stripes_4e51aa5c-37b6-42e6-a2b9-bc693e380ca1_50x50.jpg

1302 ms

Personal_Items.jpg

Personal_Items.jpg

628 ms

mini_insulated_backpack_1_50x50.jpg

mini_insulated_backpack_1_50x50.jpg

1207 ms

jas_vendor.min.js

jas_vendor.min.js

1173 ms

Suitcase_1_50x50.jpg

Suitcase_1_50x50.jpg

1559 ms

Suitcase_2_50x50.jpg

Suitcase_2_50x50.jpg

1554 ms

Lunch_Bag_Polka_Dots_3_50x50.jpg

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1125 ms

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983 ms

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1005 ms

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1047 ms

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1026 ms

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1009 ms

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1002 ms

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842 ms

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817 ms

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816 ms

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811 ms

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778 ms

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731 ms

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764 ms

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736 ms

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675 ms

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723 ms

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672 ms

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670 ms

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640 ms

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652 ms

Lunch_Bag_Black_Quilted_4_50x50.jpg

Lunch_Bag_Black_Quilted_4_50x50.jpg

689 ms

Backpack_1_50x50.jpg

Backpack_1_50x50.jpg

658 ms

61V0B92UqcL._SL1500_50x50.jpg

61V0B92UqcL._SL1500_50x50.jpg

691 ms

Roll-up_Air_Compression_Bags_50x50.jpg

Roll-up_Air_Compression_Bags_50x50.jpg

765 ms

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Shoe_bag_black_white_stripes_2_50x50.jpg

1703 ms

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Shoe_bag_black_Quilted_1_50x50.jpg

1151 ms

Changing_Pad_black_quilted_1_50x50.jpg

Changing_Pad_black_quilted_1_50x50.jpg

649 ms

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Changing_Pad_polka_dots_1_50x50.jpg

619 ms

Simplily_Stripe_Pattern_30x30_crop_center.jpeg

Simplily_Stripe_Pattern_30x30_crop_center.jpeg

628 ms

currencies.js

currencies.js

16 ms

Simplily_Black_Quilted_Pattern_30x30_crop_center.jpg

Simplily_Black_Quilted_Pattern_30x30_crop_center.jpg

708 ms

jquery.currencies.min.js

jquery.currencies.min.js

566 ms

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Simplily_Polkadots_Pattern_30x30_crop_center.jpg

707 ms

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Simplily_Paisley_Print_Pattern_30x30_crop_center.jpg

690 ms

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Simplily_black_pattern_30x30_crop_center.png

616 ms

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ajax-loader.gif

582 ms

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1382 ms

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Simplily_logo_1est_backpack_200x.jpg

751 ms

fontawesome-webfont.ttf

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1319 ms

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Pe-icon-7-stroke.ttf

531 ms

currencies.min.js

currencies.min.js

236 ms

jas_theme.min.js

jas_theme.min.js

265 ms

currency

currency

35 ms

Pe-icon-7-stroke.svg

Pe-icon-7-stroke.svg

213 ms

instagram

instagram

3 ms

fontawesome-webfont.svg

fontawesome-webfont.svg

350 ms

loox.js

loox.js

67 ms

script-app-store.js

script-app-store.js

1397 ms

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235 ms

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87 ms

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464 ms

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344 ms

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233 ms

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255 ms

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353 ms

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525 ms

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220 ms

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271 ms

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85 ms

style-app-store.css

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1159 ms

jquery.fancybox.min.css

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45 ms

jquery.fancybox.min.js

jquery.fancybox.min.js

79 ms

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Hanging_organizer_Black_Quilted_1_360x.jpg

533 ms

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289 ms

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220 ms

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147 ms

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287 ms

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310 ms

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175 ms

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158 ms

Accessibility Review

simplilyco.com accessibility score

81

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

simplilyco.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

simplilyco.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Simplilyco.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Simplilyco.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

simplilyco.com

Open Graph data is detected on the main page of Simplily Co. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: