Tools & Wizards About Us
simpsonjewelers.com screenshot

Report Summary

  • 52

    Performance

    Renders faster than
    69% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

simpsonjewelers.com

SimpsonJewelers.com

Page Load Speed

24.1 sec in total

First Response

151 ms

Resources Loaded

1.1 sec

Page Rendered

22.8 sec

simpsonjewelers.com screenshot

About Website

Welcome to simpsonjewelers.com homepage info - get ready to check Simpson Jewelers best content right away, or after learning these important things about simpsonjewelers.com

Est. 1959, the premier destination for fine jewelry and watches in Brooklyn, NY Authorized dealer for Switzerlands finest watchmakers including Cartier IWC and Breitling.

Visit simpsonjewelers.com

Key Findings

We analyzed Simpsonjewelers.com page load time and found that the first response time was 151 ms and then it took 24 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

simpsonjewelers.com performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

83/100

10%

LCP (Largest Contentful Paint)

Value6.3 s

10/100

25%

SI (Speed Index)

Value5.0 s

64/100

10%

TBT (Total Blocking Time)

Value450 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value13.1 s

12/100

10%

Network Requests Diagram

simpsonjewelers.com

151 ms

js

183 ms

preloads.js

51 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

51 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

121 ms

Our browser made a total of 65 requests to load all elements on the main page. We found that 89% of them (58 requests) were addressed to the original Simpsonjewelers.com, 5% (3 requests) were made to Cdn.shopify.com and 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (452 ms) belongs to the original domain Simpsonjewelers.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 246.4 kB (1%)

Content Size

18.2 MB

After Optimization

17.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Simpsonjewelers.com main page is 18.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 17.7 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 196.7 kB

  • Original 232.6 kB
  • After minification 218.6 kB
  • After compression 35.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 196.7 kB or 85% of the original size.

Image Optimization

-0%

Potential reduce by 15.9 kB

  • Original 17.7 MB
  • After minification 17.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Simpson Jewelers images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 251 B

  • Original 209.3 kB
  • After minification 209.3 kB
  • After compression 209.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-99%

Potential reduce by 33.5 kB

  • Original 33.8 kB
  • After minification 424 B
  • After compression 324 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Simpsonjewelers.com needs all CSS files to be minified and compressed as it can save up to 33.5 kB or 99% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (22%)

Requests Now

64

After Optimization

50

  • Images
  • JavaScript
  • CSS

The browser has sent 64 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Simpson Jewelers. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

simpsonjewelers.com

simpsonjewelers.com

151 ms

js

js

183 ms

preloads.js

preloads.js

51 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

51 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

121 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

45 ms

theme.css

theme.css

47 ms

shopify-perf-kit-1.0.0.min.js

shopify-perf-kit-1.0.0.min.js

112 ms

product-card.css

product-card.css

112 ms

block-app-settings.js

block-app-settings.js

161 ms

block-wishlist-page.js

block-wishlist-page.js

166 ms

block-code-access.js

block-code-access.js

194 ms

trekkie.storefront.087675655abf13448be004cd601ea54882968a41.min.js

trekkie.storefront.087675655abf13448be004cd601ea54882968a41.min.js

110 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

109 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

107 ms

logoblack_1.png

logoblack_1.png

94 ms

logowhite_1.png

logowhite_1.png

95 ms

pinkbox.jpg

pinkbox.jpg

132 ms

nav1.jpg

nav1.jpg

112 ms

iwc.jpg

iwc.jpg

131 ms

Screen_Shot_2023-10-31_at_18.53_1_1.png

Screen_Shot_2023-10-31_at_18.53_1_1.png

154 ms

Hero1_option2.jpg

Hero1_option2.jpg

163 ms

Hero1_mobile.jpg

Hero1_mobile.jpg

157 ms

Hero2Web.jpg

Hero2Web.jpg

155 ms

Hero2mobile.jpg

Hero2mobile.jpg

158 ms

breitling2.jpg

breitling2.jpg

181 ms

breitlingmobile.jpg

breitlingmobile.jpg

165 ms

HJ_DEEPTIME_WORN_VISUAL_02_WAVE_LVCOM_2000x2000_DI2_1.png

HJ_DEEPTIME_WORN_VISUAL_02_WAVE_LVCOM_2000x2000_DI2_1.png

233 ms

Screen_Shot_2023-11-01_at_12.07_2.png

Screen_Shot_2023-11-01_at_12.07_2.png

350 ms

bracelethome.jpg

bracelethome.jpg

202 ms

simEx.jpg

simEx.jpg

237 ms

mobilexperience2.jpg

mobilexperience2.jpg

182 ms

DPFAN00406_88de6724-a027-4046-8ef0-5dc127357840.jpg

DPFAN00406_88de6724-a027-4046-8ef0-5dc127357840.jpg

271 ms

DPFAN00406_6805be4a-f6e9-4d06-8a69-e8c9f80b76fb.jpg

DPFAN00406_6805be4a-f6e9-4d06-8a69-e8c9f80b76fb.jpg

235 ms

NoFileName.jpg

NoFileName.jpg

242 ms

NoFileNmae2.jpg

NoFileNmae2.jpg

312 ms

DNECK03739_8fbcc086-130c-4a57-bc7c-7f7d433714a3.jpg

DNECK03739_8fbcc086-130c-4a57-bc7c-7f7d433714a3.jpg

377 ms

DNECK03739_aaa1fdf6-a831-4d83-82bd-a660386478b5.jpg

DNECK03739_aaa1fdf6-a831-4d83-82bd-a660386478b5.jpg

306 ms

CNSS00703_d92e496a-756e-44e1-b82b-c29cb8eec52e.jpg

CNSS00703_d92e496a-756e-44e1-b82b-c29cb8eec52e.jpg

285 ms

CNSS00703_3b0dd674-fec8-4870-b8dd-62765739c5a3.jpg

CNSS00703_3b0dd674-fec8-4870-b8dd-62765739c5a3.jpg

323 ms

CNSS00679_c39f7c11-5f76-4a94-90b6-3cdf6bd869d8.jpg

CNSS00679_c39f7c11-5f76-4a94-90b6-3cdf6bd869d8.jpg

329 ms

CNSS00679.jpg

CNSS00679.jpg

391 ms

CNSS00646_25c80435-c358-46a6-8995-9fe83ac3dc3b.jpg

CNSS00646_25c80435-c358-46a6-8995-9fe83ac3dc3b.jpg

366 ms

CNSS00646_5c48fa44-a964-405d-acfb-eee1c91efc31.jpg

CNSS00646_5c48fa44-a964-405d-acfb-eee1c91efc31.jpg

376 ms

CNSPP03454_93b9cbf8-c138-4344-a1e5-0c0fae80f085.jpg

CNSPP03454_93b9cbf8-c138-4344-a1e5-0c0fae80f085.jpg

430 ms

CNSPP03454.jpg

CNSPP03454.jpg

396 ms

CNPX00828_c4545b25-e0e6-442d-96f5-3ee853ecbeba.jpg

CNPX00828_c4545b25-e0e6-442d-96f5-3ee853ecbeba.jpg

371 ms

CNPX00828_0eedcc1d-abed-48c3-8bc5-29d150fe34e9.jpg

CNPX00828_0eedcc1d-abed-48c3-8bc5-29d150fe34e9.jpg

363 ms

CNFA00356_87f816ba-55a6-4320-b557-91ad5336e51b.jpg

CNFA00356_87f816ba-55a6-4320-b557-91ad5336e51b.jpg

384 ms

CNFA00356.jpg

CNFA00356.jpg

432 ms

DNPEN22426_2012c4de-3e8e-459f-a7fb-409e6aaf175f.jpg

DNPEN22426_2012c4de-3e8e-459f-a7fb-409e6aaf175f.jpg

407 ms

DNPEN22426_365d0300-c1c9-48ae-af1c-aea872a9b51c.jpg

DNPEN22426_365d0300-c1c9-48ae-af1c-aea872a9b51c.jpg

396 ms

DNPEN22533_744d5247-2c52-4ab2-96b0-7e353e287ef6.jpg

DNPEN22533_744d5247-2c52-4ab2-96b0-7e353e287ef6.jpg

414 ms

DNPEN22533.jpg

DNPEN22533.jpg

379 ms

DNPEN22335_3d9b2e36-d6fe-403a-9880-dbf24b7f3c0c.jpg

DNPEN22335_3d9b2e36-d6fe-403a-9880-dbf24b7f3c0c.jpg

386 ms

DNPEN22335_a6f03fe1-f464-4c38-a643-0c8764402827.jpg

DNPEN22335_a6f03fe1-f464-4c38-a643-0c8764402827.jpg

375 ms

Untitled_design_4.jpg

Untitled_design_4.jpg

390 ms

bespokemobile.jpg

bespokemobile.jpg

355 ms

Cartier_SANTOS_3000x1260_PUWA11410_BANNER_NO_LOGO_ALT.jpg

Cartier_SANTOS_3000x1260_PUWA11410_BANNER_NO_LOGO_ALT.jpg

452 ms

Cartier_SANTOS_1000x1700_PUWA11410_BANNER_NO_LOGO_ALT.jpg

Cartier_SANTOS_1000x1700_PUWA11410_BANNER_NO_LOGO_ALT.jpg

384 ms

storefront4.jpg

storefront4.jpg

426 ms

logowhite_1_1.png

logowhite_1_1.png

382 ms

instafeed-a86321437fd588d78155201b43da3f71.js

instafeed-a86321437fd588d78155201b43da3f71.js

156 ms

production.pc.min.js

production.pc.min.js

86 ms

pcjs.production.min.js

pcjs.production.min.js

92 ms

Accessibility Review

simpsonjewelers.com accessibility score

78

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not have valid values

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

simpsonjewelers.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

simpsonjewelers.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Simpsonjewelers.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Simpsonjewelers.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

simpsonjewelers.com

Open Graph description is not detected on the main page of Simpson Jewelers. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: