Tools & Wizards About Us
singer.com screenshot

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 78% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

singer.com

SINGER Sewing & Embroidery Machines | SINGER®

Page Load Speed

3.1 sec in total

First Response

594 ms

Resources Loaded

1.5 sec

Page Rendered

931 ms

singer.com screenshot

About Website

Welcome to singer.com homepage info - get ready to check SINGER best content for United States right away, or after learning these important things about singer.com

SINGER sewing, embroidery, heavy duty, overlock and serger machines are easy to use yet packed with powerful features for every type of sewist. Find a perfect match today!

Visit singer.com

Key Findings

We analyzed Singer.com page load time and found that the first response time was 594 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

singer.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

38/100

10%

LCP (Largest Contentful Paint)

Value8.5 s

1/100

25%

SI (Speed Index)

Value13.6 s

2/100

10%

TBT (Total Blocking Time)

Value6,680 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.007

100/100

15%

TTI (Time to Interactive)

Value34.5 s

0/100

10%

Network Requests Diagram

www.singer.com

594 ms

vsly-preact.min.js

105 ms

E10AD8_2.js

107 ms

visually.js

108 ms

visually-a.js

120 ms

Our browser made a total of 97 requests to load all elements on the main page. We found that 49% of them (48 requests) were addressed to the original Singer.com, 9% (9 requests) were made to Fonts.gstatic.com and 8% (8 requests) were made to Static.klaviyo.com. The less responsive or slowest element that took the longest time to load (594 ms) belongs to the original domain Singer.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 501.7 kB (13%)

Content Size

4.0 MB

After Optimization

3.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Singer.com main page is 4.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 2.9 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 447.5 kB

  • Original 529.5 kB
  • After minification 503.0 kB
  • After compression 82.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 447.5 kB or 85% of the original size.

Image Optimization

-2%

Potential reduce by 52.8 kB

  • Original 2.9 MB
  • After minification 2.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. SINGER images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 668 B

  • Original 457.1 kB
  • After minification 457.1 kB
  • After compression 456.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 704 B

  • Original 47.8 kB
  • After minification 47.8 kB
  • After compression 47.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Singer.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 44 (52%)

Requests Now

85

After Optimization

41

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 85 CSS, Javascripts, AJAX and image requests in order to completely render the main page of SINGER. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.singer.com

www.singer.com

594 ms

vsly-preact.min.js

vsly-preact.min.js

105 ms

E10AD8_2.js

E10AD8_2.js

107 ms

visually.js

visually.js

108 ms

visually-a.js

visually-a.js

120 ms

css2

css2

84 ms

constants.js

constants.js

47 ms

pubsub.js

pubsub.js

47 ms

global.js

global.js

83 ms

preloads.js

preloads.js

84 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

77 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

78 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

93 ms

otSDKStub.js

otSDKStub.js

116 ms

theme-cbaaa13a.css

theme-cbaaa13a.css

126 ms

theme-38e69de6.js

theme-38e69de6.js

125 ms

esc-redirect-app.js

esc-redirect-app.js

113 ms

PhZmK15tXNwM08CGyLNfAMxnm3Yo61wKxhezb6Fy

PhZmK15tXNwM08CGyLNfAMxnm3Yo61wKxhezb6Fy

213 ms

ftCODYvTMqe5nVYXWD9zpg

ftCODYvTMqe5nVYXWD9zpg

258 ms

klaviyo.js

klaviyo.js

89 ms

rebuy-extensions.js

rebuy-extensions.js

247 ms

form-builder-script.js

form-builder-script.js

251 ms

cart.js

cart.js

248 ms

rebuy.js

rebuy.js

232 ms

01HNEBQHNGPVFJTY26XWA3B66N

01HNEBQHNGPVFJTY26XWA3B66N

92 ms

onsite.js

onsite.js

213 ms

klaviyo_subscribe.js

klaviyo_subscribe.js

102 ms

47b9b15e-7d32-4ce7-80a1-6df936ba819e.json

47b9b15e-7d32-4ce7-80a1-6df936ba819e.json

131 ms

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

108 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

104 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

108 ms

Logo.svg

Logo.svg

55 ms

Rectangle_47_12ecc2fa-4828-4e26-a74b-3fa4d9beaec1.png

Rectangle_47_12ecc2fa-4828-4e26-a74b-3fa4d9beaec1.png

208 ms

Singer-Machines-ViewAll.jpg

Singer-Machines-ViewAll.jpg

67 ms

Rectangle_47_2184fd1d-d292-48a5-b63a-61fca172a7b8.png

Rectangle_47_2184fd1d-d292-48a5-b63a-61fca172a7b8.png

110 ms

Rectangle_75.png

Rectangle_75.png

202 ms

Rectangle_47_76e83f2e-b215-499a-ab2f-4dc69cbfad09.png

Rectangle_47_76e83f2e-b215-499a-ab2f-4dc69cbfad09.png

195 ms

Rectangle_472.png

Rectangle_472.png

212 ms

Rectangle_47_79c263a9-87d5-4553-864a-d4534e91e822.png

Rectangle_47_79c263a9-87d5-4553-864a-d4534e91e822.png

211 ms

Rectangle_472_772fa2cf-c2cc-4a82-9d64-d6245206e389.png

Rectangle_472_772fa2cf-c2cc-4a82-9d64-d6245206e389.png

237 ms

Rectangle_47_f9086736-e258-4c47-962a-baecd973b584.png

Rectangle_47_f9086736-e258-4c47-962a-baecd973b584.png

280 ms

Rectangle_47_95768424-dc64-4938-b599-eddd530584ea.png

Rectangle_47_95768424-dc64-4938-b599-eddd530584ea.png

279 ms

Rectangle_47_12ecc2fa-4828-4e26-a74b-3fa4d9beaec1.png

Rectangle_47_12ecc2fa-4828-4e26-a74b-3fa4d9beaec1.png

250 ms

Singer-Machines-ViewAll.jpg

Singer-Machines-ViewAll.jpg

250 ms

Rectangle_47_2184fd1d-d292-48a5-b63a-61fca172a7b8.png

Rectangle_47_2184fd1d-d292-48a5-b63a-61fca172a7b8.png

250 ms

Rectangle_75.png

Rectangle_75.png

292 ms

Rectangle_47_76e83f2e-b215-499a-ab2f-4dc69cbfad09.png

Rectangle_47_76e83f2e-b215-499a-ab2f-4dc69cbfad09.png

291 ms

Rectangle_472.png

Rectangle_472.png

291 ms

Rectangle_47_79c263a9-87d5-4553-864a-d4534e91e822.png

Rectangle_47_79c263a9-87d5-4553-864a-d4534e91e822.png

363 ms

Rectangle_472_772fa2cf-c2cc-4a82-9d64-d6245206e389.png

Rectangle_472_772fa2cf-c2cc-4a82-9d64-d6245206e389.png

293 ms

Rectangle_47_f9086736-e258-4c47-962a-baecd973b584.png

Rectangle_47_f9086736-e258-4c47-962a-baecd973b584.png

297 ms

Rectangle_47_95768424-dc64-4938-b599-eddd530584ea.png

Rectangle_47_95768424-dc64-4938-b599-eddd530584ea.png

366 ms

April-Mothers-Day-BMSM-Desktop-v2.jpg

April-Mothers-Day-BMSM-Desktop-v2.jpg

367 ms

SGR-24-0319-AprilAds-MothersDayShopNow_750x520-MobileBanner.jpg

SGR-24-0319-AprilAds-MothersDayShopNow_750x520-MobileBanner.jpg

363 ms

SGR-24-0423-MayAds-Promo4_1280x1280_HalfHalf_US.jpg

SGR-24-0423-MayAds-Promo4_1280x1280_HalfHalf_US.jpg

364 ms

MeMadeSinger_1280x1280_1.png

MeMadeSinger_1280x1280_1.png

366 ms

Cat-Singer-SewingMachines.jpg

Cat-Singer-SewingMachines.jpg

369 ms

Cat-Singer-OverlockSerger.jpg

Cat-Singer-OverlockSerger.jpg

367 ms

Cat-Singer-HeavyDuty.jpg

Cat-Singer-HeavyDuty.jpg

369 ms

Cat-Singer-AllMachines.jpg

Cat-Singer-AllMachines.jpg

371 ms

C7290Q_Lifestyle-Image-2.jpg

C7290Q_Lifestyle-Image-2.jpg

372 ms

Singer-NecessitiesBundle-1800x1800-1.jpg

Singer-NecessitiesBundle-1800x1800-1.jpg

370 ms

Singer-Needles_ef10254b-7a13-4b47-9d0b-3d7cf00d0298.jpg

Singer-Needles_ef10254b-7a13-4b47-9d0b-3d7cf00d0298.jpg

374 ms

Singer-PresserFeet_0ed5598e-8f9e-4cf8-8d34-dbe6a41764ac.jpg

Singer-PresserFeet_0ed5598e-8f9e-4cf8-8d34-dbe6a41764ac.jpg

402 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyfMZs.woff

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyfMZs.woff

196 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuI6fMZs.woff

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuI6fMZs.woff

236 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuOKfMZs.woff

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuOKfMZs.woff

278 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuDyfMZs.woff

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuDyfMZs.woff

278 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyeMZs.woff

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278 ms

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275 ms

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279 ms

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276 ms

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UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuBWYMZs.woff

342 ms

fender_analytics.113876fdc67592e7cbfd.js

fender_analytics.113876fdc67592e7cbfd.js

191 ms

static.047f24ade89e4aff54a9.js

static.047f24ade89e4aff54a9.js

192 ms

runtime.eeee922c197686a9e930.js

runtime.eeee922c197686a9e930.js

86 ms

sharedUtils.00081c57cddd29832b4e.js

sharedUtils.00081c57cddd29832b4e.js

179 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

184 ms

vendors~signup_forms~onsite-triggering.733ed8744f200f7d4d54.js

vendors~signup_forms~onsite-triggering.733ed8744f200f7d4d54.js

183 ms

vendors~signup_forms.824396622be3ec2234ff.js

vendors~signup_forms.824396622be3ec2234ff.js

184 ms

default~signup_forms~onsite-triggering.968e4cc173bff13b788f.js

default~signup_forms~onsite-triggering.968e4cc173bff13b788f.js

183 ms

signup_forms.3c339f68eee3e750afea.js

signup_forms.3c339f68eee3e750afea.js

183 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

190 ms

post_identification_sync.9785ea669391d6a8413c.js

post_identification_sync.9785ea669391d6a8413c.js

189 ms

location

location

213 ms

Singer-DressForms_213a46a5-3cd7-4480-84ab-457c2129679d.jpg

Singer-DressForms_213a46a5-3cd7-4480-84ab-457c2129679d.jpg

330 ms

singer.svg

singer.svg

358 ms

swym-ext-shopify.js

swym-ext-shopify.js

188 ms

session

session

162 ms

otBannerSdk.js

otBannerSdk.js

39 ms

script-tag.js

script-tag.js

34 ms

ftCODYvTMqe5nVYXWD9zpg.js

ftCODYvTMqe5nVYXWD9zpg.js

45 ms

script.js

script.js

124 ms

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01HMRRV3BMRM42V4EYEMXEKNR7

9 ms

loader.js

loader.js

27 ms

bv.js

bv.js

83 ms

app.v1.0.368.js

app.v1.0.368.js

158 ms

Accessibility Review

singer.com accessibility score

92

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

singer.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

singer.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Singer.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Singer.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

singer.com

Open Graph data is detected on the main page of SINGER. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: