Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 95

    SEO

    Google-friendlier than
    90% of websites

smartads.in

Advertising Media | Media Buying | Media Advertising | SmartAds.IN

Page Load Speed

3.8 sec in total

First Response

216 ms

Resources Loaded

2.8 sec

Page Rendered

797 ms

smartads.in screenshot

About Website

Visit smartads.in now to see the best up-to-date Smart Ads content for India and also check out these interesting facts you probably never knew about smartads.in

SmartAds.in offers advertising solutions, including media buying and advertising services, at the lowest rates across India.

Visit smartads.in

Key Findings

We analyzed Smartads.in page load time and found that the first response time was 216 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

smartads.in performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

12/100

10%

LCP (Largest Contentful Paint)

Value23.4 s

0/100

25%

SI (Speed Index)

Value14.3 s

1/100

10%

TBT (Total Blocking Time)

Value2,190 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.147

77/100

15%

TTI (Time to Interactive)

Value33.5 s

0/100

10%

Network Requests Diagram

smartads.in

216 ms

smartads.in

449 ms

gtm.js

85 ms

css

63 ms

css

83 ms

Our browser made a total of 155 requests to load all elements on the main page. We found that 67% of them (104 requests) were addressed to the original Smartads.in, 6% (10 requests) were made to Fonts.gstatic.com and 5% (8 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Smartads.in.

Page Optimization Overview & Recommendations

Page size can be reduced by 994.9 kB (11%)

Content Size

8.7 MB

After Optimization

7.8 MB

In fact, the total size of Smartads.in main page is 8.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 7.4 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 277.2 kB

  • Original 316.0 kB
  • After minification 247.2 kB
  • After compression 38.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 68.8 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 277.2 kB or 88% of the original size.

Image Optimization

-4%

Potential reduce by 262.1 kB

  • Original 7.4 MB
  • After minification 7.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Smart Ads images are well optimized though.

JavaScript Optimization

-52%

Potential reduce by 448.8 kB

  • Original 863.6 kB
  • After minification 771.1 kB
  • After compression 414.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 448.8 kB or 52% of the original size.

CSS Optimization

-5%

Potential reduce by 6.8 kB

  • Original 130.0 kB
  • After minification 130.0 kB
  • After compression 123.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smartads.in has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 73 (53%)

Requests Now

139

After Optimization

66

The browser has sent 139 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smart Ads. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 48 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

smartads.in accessibility score

93

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

smartads.in best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

smartads.in SEO score

95

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smartads.in can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Smartads.in main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Smart Ads. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: