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smileclub.com screenshot

Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

smileclub.com

| SmileDirectClub

Page Load Speed

1.1 sec in total

First Response

46 ms

Resources Loaded

928 ms

Page Rendered

99 ms

smileclub.com screenshot

About Website

Welcome to smileclub.com homepage info - get ready to check Smile Club best content right away, or after learning these important things about smileclub.com

SmileDirectClub makes at home teeth straightening easier than ever for 60% less than braces. Get your smile journey started from the comfort of home today!

Visit smileclub.com

Key Findings

We analyzed Smileclub.com page load time and found that the first response time was 46 ms and then it took 1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

smileclub.com performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value13.9 s

0/100

10%

LCP (Largest Contentful Paint)

Value28.5 s

0/100

25%

SI (Speed Index)

Value21.9 s

0/100

10%

TBT (Total Blocking Time)

Value72,720 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.36

30/100

15%

TTI (Time to Interactive)

Value97.3 s

0/100

10%

Network Requests Diagram

smileclub.com

46 ms

www.smiledirectclub.com

261 ms

smiledirectclub.com

226 ms

bootstrap.min.css

29 ms

sds-css--all.css

357 ms

Our browser made a total of 7 requests to load all elements on the main page. We found that 14% of them (1 request) were addressed to the original Smileclub.com, 57% (4 requests) were made to Smiledirectclub.com and 14% (1 request) were made to Stackpath.bootstrapcdn.com. The less responsive or slowest element that took the longest time to load (357 ms) relates to the external source Sdc-static-site-assets.s3.amazonaws.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 58.6 kB (79%)

Content Size

74.2 kB

After Optimization

15.5 kB

  • HTML
  • CSS

In fact, the total size of Smileclub.com main page is 74.2 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. CSS take 59.2 kB which makes up the majority of the site volume.

HTML Optimization

-45%

Potential reduce by 6.6 kB

  • Original 14.9 kB
  • After minification 14.1 kB
  • After compression 8.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.6 kB or 45% of the original size.

CSS Optimization

-88%

Potential reduce by 52.0 kB

  • Original 59.2 kB
  • After minification 59.2 kB
  • After compression 7.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Smileclub.com needs all CSS files to be minified and compressed as it can save up to 52.0 kB or 88% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

2

After Optimization

2

  • CSS

The browser has sent 2 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Smile Club. According to our analytics all requests are already optimized.

Network Requests Diagram

smileclub.com

smileclub.com

46 ms

www.smiledirectclub.com

www.smiledirectclub.com

261 ms

smiledirectclub.com

smiledirectclub.com

226 ms

bootstrap.min.css

bootstrap.min.css

29 ms

sds-css--all.css

sds-css--all.css

357 ms

sofia-black.woff

sofia-black.woff

4 ms

sofia.woff

sofia.woff

8 ms

Accessibility Review

smileclub.com accessibility score

81

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

smileclub.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

smileclub.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Smileclub.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Smileclub.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

smileclub.com

Open Graph description is not detected on the main page of Smile Club. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: