Tools & Wizards About Us
soapsmith.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

soapsmith.com

Soapsmith - Handmade luxury soaps, bath and body products

Page Load Speed

3.9 sec in total

First Response

938 ms

Resources Loaded

2.4 sec

Page Rendered

500 ms

soapsmith.com screenshot

About Website

Welcome to soapsmith.com homepage info - get ready to check Soapsmith best content right away, or after learning these important things about soapsmith.com

Welcome to the home of Soapsmith. Shop our range of handmade luxury soaps, bath and body products, made in and inspired by London.

Visit soapsmith.com

Key Findings

We analyzed Soapsmith.com page load time and found that the first response time was 938 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

soapsmith.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.1 s

1/100

10%

LCP (Largest Contentful Paint)

Value46.0 s

0/100

25%

SI (Speed Index)

Value52.6 s

0/100

10%

TBT (Total Blocking Time)

Value72,040 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value118.7 s

0/100

10%

Network Requests Diagram

soapsmith.com

938 ms

theme.css

14 ms

custom.css

13 ms

preloads.js

395 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

20 ms

Our browser made a total of 202 requests to load all elements on the main page. We found that 96% of them (194 requests) were addressed to the original Soapsmith.com, 1% (3 requests) were made to Cdn.jsdelivr.net and 1% (2 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (938 ms) belongs to the original domain Soapsmith.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 829.4 kB (22%)

Content Size

3.8 MB

After Optimization

3.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Soapsmith.com main page is 3.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.8 MB which makes up the majority of the site volume.

HTML Optimization

-93%

Potential reduce by 736.1 kB

  • Original 795.1 kB
  • After minification 729.9 kB
  • After compression 59.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 736.1 kB or 93% of the original size.

Image Optimization

-3%

Potential reduce by 92.8 kB

  • Original 2.8 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Soapsmith images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 208 B

  • Original 141.1 kB
  • After minification 141.1 kB
  • After compression 140.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 282 B

  • Original 68.8 kB
  • After minification 68.8 kB
  • After compression 68.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Soapsmith.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 18 (17%)

Requests Now

105

After Optimization

87

  • Images
  • JavaScript
  • CSS

The browser has sent 105 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Soapsmith. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

soapsmith.com

soapsmith.com

938 ms

theme.css

theme.css

14 ms

custom.css

custom.css

13 ms

preloads.js

preloads.js

395 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

20 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

48 ms

custom.css

custom.css

45 ms

theme.css

theme.css

78 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

33 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

10 ms

jquery.min.js

jquery.min.js

17 ms

slick.min.js

slick.min.js

50 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

41 ms

shopify-perf-kit-1.0.0.min.js

shopify-perf-kit-1.0.0.min.js

39 ms

slick.min.js

slick.min.js

28 ms

trekkie.storefront.d9a2901985070af52757469f28b0cd483872a169.min.js

trekkie.storefront.d9a2901985070af52757469f28b0cd483872a169.min.js

245 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

243 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

243 ms

SoapSmith.png

SoapSmith.png

40 ms

right-w.svg

right-w.svg

38 ms

new-ar.png

new-ar.png

38 ms

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39 ms

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37 ms

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Discovery_Kit_Scrapbook_Web_Banner_01_copy.jpg

40 ms

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40 ms

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41 ms

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42 ms

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41 ms

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43 ms

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42 ms

Hackney-HandSoap.jpg

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43 ms

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55 ms

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Screenshot-2023-03-28-at-16.22.34.png

44 ms

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45 ms

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BATHSOAK-BOOMSBURY.jpg

43 ms

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50493844-FA95-44CB-877E-23B196EDBB52.png

45 ms

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SS_Bath-Soak-Pouch_1kg_Insta-Post-01_3f4a7818-fc83-411e-b2ea-63ac7b385f4c.png

45 ms

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46 ms

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51 ms

Bloomsbury-HandSoap-1.jpg

Bloomsbury-HandSoap-1.jpg

51 ms

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56 ms

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52 ms

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HANDLOTION-BLOOMSBURY.jpg

53 ms

Screenshot2023-11-28at1.13.46AM.png

Screenshot2023-11-28at1.13.46AM.png

52 ms

BRICKLANE-HandWash.jpg

BRICKLANE-HandWash.jpg

54 ms

HANDWASH-BRICKLANE.jpg

HANDWASH-BRICKLANE.jpg

56 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

36 ms

trekkie.storefront.d9a2901985070af52757469f28b0cd483872a169.min.js

trekkie.storefront.d9a2901985070af52757469f28b0cd483872a169.min.js

34 ms

shopify-plyr.css

shopify-plyr.css

24 ms

theme-deferred.css

theme-deferred.css

25 ms

right-w.svg

right-w.svg

43 ms

Discovery_Kit_Scrapbook_Banner_Mobile_01_copy.jpg

Discovery_Kit_Scrapbook_Banner_Mobile_01_copy.jpg

69 ms

new-ar.png

new-ar.png

52 ms

Screenshot_6.png

Screenshot_6.png

77 ms

SoapSmith.png

SoapSmith.png

82 ms

Discovery_Kit_Scrapbook_Web_Banner_01_copy.jpg

Discovery_Kit_Scrapbook_Web_Banner_01_copy.jpg

65 ms

Hackney-HandWash.jpg

Hackney-HandWash.jpg

85 ms

HANDLOTION-HACKNEY.jpg

HANDLOTION-HACKNEY.jpg

86 ms

Hackney-BodyWash.jpg

Hackney-BodyWash.jpg

116 ms

3A6DD81C-A9AA-4F4E-A53E-0A236E9E8F6F-scaled.jpg

3A6DD81C-A9AA-4F4E-A53E-0A236E9E8F6F-scaled.jpg

120 ms

HANDLOTION-HACKNEY_4eebfdab-4da1-4d18-9446-eec7ff4f9a7f.jpg

HANDLOTION-HACKNEY_4eebfdab-4da1-4d18-9446-eec7ff4f9a7f.jpg

154 ms

Hackney-HandWash_1d523157-cbc2-49a5-a2ac-21ee1b4d809f.jpg

Hackney-HandWash_1d523157-cbc2-49a5-a2ac-21ee1b4d809f.jpg

128 ms

Hackney-HandSoap.jpg

Hackney-HandSoap.jpg

121 ms

Screenshot-2023-03-28-at-16.22.34.png

Screenshot-2023-03-28-at-16.22.34.png

134 ms

BATHSOAK-BOOMSBURY.jpg

BATHSOAK-BOOMSBURY.jpg

155 ms

SS-Bloomsbury-BathSoak.jpg

SS-Bloomsbury-BathSoak.jpg

162 ms

50493844-FA95-44CB-877E-23B196EDBB52.png

50493844-FA95-44CB-877E-23B196EDBB52.png

179 ms

SS_Bath-Soak-Pouch_1kg_Insta-Post-01_3f4a7818-fc83-411e-b2ea-63ac7b385f4c.png

SS_Bath-Soak-Pouch_1kg_Insta-Post-01_3f4a7818-fc83-411e-b2ea-63ac7b385f4c.png

191 ms

BLOOMSBURY-HandWash-1.jpg

BLOOMSBURY-HandWash-1.jpg

189 ms

custom-new.css

custom-new.css

20 ms

HANDWASH-BLOOMSBURY.jpg

HANDWASH-BLOOMSBURY.jpg

210 ms

Bloomsbury-HandSoap-1.jpg

Bloomsbury-HandSoap-1.jpg

200 ms

SS-Bloomsbury-HandLotion.jpg

SS-Bloomsbury-HandLotion.jpg

212 ms

Screenshot2023-11-28at1.13.46AM.png

Screenshot2023-11-28at1.13.46AM.png

228 ms

HANDLOTION-BLOOMSBURY.jpg

HANDLOTION-BLOOMSBURY.jpg

419 ms

HANDMADE-SOAP-HACKNEY.jpg

HANDMADE-SOAP-HACKNEY.jpg

244 ms

BRICKLANE-HandWash.jpg

BRICKLANE-HandWash.jpg

236 ms

HANDMADE-SOAP-BLOOMSBURY.jpg

HANDMADE-SOAP-BLOOMSBURY.jpg

262 ms

HANDWASH-BRICKLANE.jpg

HANDWASH-BRICKLANE.jpg

255 ms

shopify-plyr.css

shopify-plyr.css

249 ms

BrickLane-RinseFreeHandWashBottle.jpg

BrickLane-RinseFreeHandWashBottle.jpg

294 ms

theme-deferred.css

theme-deferred.css

284 ms

HANDMADE-SOAP-BRICKLANE.jpg

HANDMADE-SOAP-BRICKLANE.jpg

319 ms

slick.css

slick.css

15 ms

BrickLane-HandSoap.jpg

BrickLane-HandSoap.jpg

317 ms

nexa_bold-webfont.woff

nexa_bold-webfont.woff

295 ms

Helvetica-Light.woff

Helvetica-Light.woff

407 ms

custom-new.css

custom-new.css

314 ms

helvetica_n4.8bddb85c18a0094c427a9bf65dee963ad88de4e8.woff

helvetica_n4.8bddb85c18a0094c427a9bf65dee963ad88de4e8.woff

10 ms

helvetica_n4.8bddb85c18a0094c427a9bf65dee963ad88de4e8.woff

helvetica_n4.8bddb85c18a0094c427a9bf65dee963ad88de4e8.woff

384 ms

helvetica_n7.b95359461a6788d5549e702cb2123bc40c227e49.woff

helvetica_n7.b95359461a6788d5549e702cb2123bc40c227e49.woff

12 ms

iframe_api

iframe_api

36 ms

helvetica_n7.b95359461a6788d5549e702cb2123bc40c227e49.woff

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373 ms

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12 ms

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7 ms

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361 ms

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8 ms

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358 ms

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Screenshot-2023-03-28-at-16.23.00.png

9 ms

HANDLOTION-BRICKLANE.jpg

HANDLOTION-BRICKLANE.jpg

353 ms

CAMDEN-BathSoak.jpg

CAMDEN-BathSoak.jpg

7 ms

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BATHSOAK-CAMDEN.jpg

9 ms

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www-widgetapi.js

4 ms

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347 ms

CAMDEN-BathSoak.jpg

CAMDEN-BathSoak.jpg

373 ms

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BATHSOAK-CAMDEN.jpg

422 ms

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CAMDEN-HandWash.jpg

12 ms

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8 ms

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11 ms

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CAMDEN-HandWash.jpg

337 ms

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331 ms

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11 ms

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322 ms

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Camden-HandBodyLotion.jpg

8 ms

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316 ms

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Camden-HandBodyLotion.jpg

360 ms

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9 ms

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12 ms

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356 ms

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8 ms

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360 ms

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330 ms

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11 ms

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326 ms

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12 ms

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359 ms

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402 ms

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8 ms

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360 ms

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9 ms

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7 ms

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353 ms

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337 ms

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54 ms

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30 ms

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6 ms

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309 ms

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7 ms

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7 ms

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354 ms

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10 ms

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387 ms

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365 ms

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412 ms

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347 ms

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10 ms

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25 ms

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HANDWASH-MARBLEARCH.jpg

369 ms

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93 ms

MarbleArch-BodyWash.jpg

MarbleArch-BodyWash.jpg

364 ms

MarbleArch-HandSoap.jpg

MarbleArch-HandSoap.jpg

92 ms

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HANDMADE-SOAP-MARBLEARCH.jpg

20 ms

nexa_bold-webfont.ttf

nexa_bold-webfont.ttf

286 ms

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3A6DD81C-A9AA-4F4E-A53E-0A236E9E8F6F-scaled_ce79af27-69cb-4d07-9e24-d733fae921a3.jpg

264 ms

MarbleArch-HandSoap.jpg

MarbleArch-HandSoap.jpg

312 ms

MarbleArch-HandBodyLotion.jpg

MarbleArch-HandBodyLotion.jpg

18 ms

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17 ms

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15 ms

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Crosstown-DirtySugar-HandSoap.jpg

17 ms

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15 ms

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sl.png

328 ms

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sr.png

398 ms

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306 ms

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13 ms

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305 ms

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340 ms

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MarbleArch-HandBodyLotion.jpg

364 ms

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Crosstown-Gallery2.jpg

336 ms

Crosstown-DirtySugar-HandSoap.jpg

Crosstown-DirtySugar-HandSoap.jpg

362 ms

Helvetica-Light.ttf

Helvetica-Light.ttf

366 ms

Home_Signature_Scents_small_fb6c8066-4837-4c73-acb1-00acdfb1fccd.jpg

Home_Signature_Scents_small_fb6c8066-4837-4c73-acb1-00acdfb1fccd.jpg

8 ms

Home_2a.jpg

Home_2a.jpg

387 ms

image_47.svg

image_47.svg

17 ms

image_48.svg

image_48.svg

6 ms

image_49.svg

image_49.svg

8 ms

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Home_Signature_Scents_small_fb6c8066-4837-4c73-acb1-00acdfb1fccd.jpg

367 ms

image_48.svg

image_48.svg

415 ms

image_49.svg

image_49.svg

415 ms

image_47.svg

image_47.svg

392 ms

image_50.svg

image_50.svg

14 ms

website_imagery_3.png

website_imagery_3.png

11 ms

website_imagery_3.png

website_imagery_3.png

377 ms

Review_01.png

Review_01.png

8 ms

image_50.svg

image_50.svg

360 ms

Review_03.jpg

Review_03.jpg

13 ms

Review_02.jpg

Review_02.jpg

8 ms

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Review_01.png

408 ms

Review_02.jpg

Review_02.jpg

397 ms

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Home_Story_Slide_Brick_Lane_copy.jpg

9 ms

Review_03.jpg

Review_03.jpg

405 ms

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Home_Story_Slide_Brick_Lane_copy.jpg

405 ms

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Home_Story_Slide_Camden_copy.jpg

11 ms

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Home_Story_Slide_Hackney_copy.jpg

11 ms

image_12.svg

image_12.svg

9 ms

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358 ms

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400 ms

image_12.svg

image_12.svg

431 ms

nexa_bold-webfont.svg

nexa_bold-webfont.svg

320 ms

Helvetica-Light.svg

Helvetica-Light.svg

153 ms

instafeed-a22d4856be4d8d85ec91d0e358295656.js

instafeed-a22d4856be4d8d85ec91d0e358295656.js

141 ms

w3w.js

w3w.js

428 ms

Accessibility Review

soapsmith.com accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

soapsmith.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

soapsmith.com SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Soapsmith.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Soapsmith.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

soapsmith.com

Open Graph data is detected on the main page of Soapsmith. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: