Analyze Home | SoBold

We are a dynamic, London-based agency, specialising in website design and development.

Page load speed analysis

  • 41/100

    Normal result
  • 5

    Successful tests
  • 3

    Failed tests
  • First response

    588 ms

  • Resources loaded

    22.8 sec

  • Page rendered

    1.5 sec

  • Total page load time

    24.9 sec

Welcome to homepage info - get ready to check So Bold best content right away, or after learning these important things about

We analyzed page load time and found that the first response time was 588 ms and then it took 24.3 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there were 9 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Page optimization

  • HTML 58.5 kB
    Images 55.3 MB
    Javascripts 824.2 kB
    CSS 11.3 kB

    In fact, the total size of main page is 56.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 55.3 MB which makes up the majority of the site volume.

    • Original 58.5 kB
    • After minification 58.4 kB
    • After compression 12.0 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 46.5 kB or 80% of the original size.

    • Original 55.3 MB
    • After optimization 52.6 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. So Bold images are well optimized though.

    • Original 824.2 kB
    • After minification 779.1 kB
    • After compression 233.2 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 591.0 kB or 72% of the original size.

    • Original 11.3 kB
    • After minification 9.9 kB
    • After compression 1.4 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 9.9 kB or 88% of the original size.

Network requests diagram

  • wp-emoji-release.min.js
  • 551d092da0c333f62833e31af30d01d0.css
  • css
  • 551d092da0c333f62833e31af30d01d0.css
  • af71ad3f0effcf6ce7db3ee6ad1bb6b7.js
  • site.js
  • 551d092da0c333f62833e31af30d01d0.css
  • af71ad3f0effcf6ce7db3ee6ad1bb6b7.js
  • 551d092da0c333f62833e31af30d01d0.css
  • js
  • t38ulxrxsc59b618fz4s4accliv6qgkw.js
  • masonry.min.js
  • jquery.masonry.min.js
  • functions.js
  • count.js
  • jquery.min.js
  • bootstrap.min.js
  • jquery.easing.min.js
  • jquery.scrollTo.js
  • wow.min.js
  • custom.js
  • parallax.js
  • modernizr.custom.js
  • classie.js
  • elastic.js
  • css
  • css
  • widgets.css
  • settings
  • analytics.js
  • hotjar-154391.js
  • logo.png
  • arrow.png
  • service-icon-1-1.png
  • serv_line.jpg
  • service-icon-2-1.png
  • service-icon-3-1.png
  • quote.png
  • angle.jpg
  • bold_head_1.jpg
  • bold_head_2.jpg
  • bold_service_bg.jpg
  • Bold_big.jpg
  • bold_test_arrow.png
  • contact_bg.jpg
  • fontawesome-webfont.woff
  • collect
  • lato-regular.woff
  • lato-black.woff
  • glyphicons-halflings-regular.woff
  • v3-front.js
  • modules-79ac3e471402dedc7fa595a0b4974f10.js
  • count.js
  • Improve-Digital-Marketing-Performance-with-Attract-Engage-Convert-Sales-Cycle-Analytics.jpg
  • 5-Essential-Skills-for-Digital-Marketing-Consultants.jpg
  • Content-publishers-and-the-importance-of-transparency-in-relationships-1.jpg
  • The-importance-of-a-sitemap-to-your-SEO.jpg
  • What-even-is-Metadata-e1453390974591.jpg
  • 5-Awesome-Things-Blogging-Can-Do-For-Your-Brand.jpg
  • Beyond-Content-for-Marketing-%E2%80%93-Channels-of-Distribution-and-Being-the-Best-Answer.jpg
  • Is-Your-Business-Blog-Running-on-Empty-Here-Are-4-Ways-To-Fill-the-Tank-e1453391017315.jpg
  • Where-Does-Search-Fit-in-Digital-Marketing-in-2015.jpg
  • Social-Media-Blunders-That-Could-Have-Been-Avoided.jpg
  • The-Ultimate-Guide-for-Startups-6-Challenges-You-Will-Face.jpg
  • Why-we-love-the-new-Instagram-website-and-you-should-too.jpg
  • 6-Ways-Healthcare-Companies-Should-Use-Social-Media..jpg
  • How-do-we-as-patients-use-social-media-.jpg
  • 5-Ways-To-Get-Your-Tweets-Noticed.jpg
  • Dont-Think-You-Need-Email-Marketing-Think-Again..jpg
  • So-your-Google-Plus-business-page-name-has-been-taken.jpg
  • Are-you-being-too-friendly-on-social-media.jpg
  • Is-Twitter-going-to-disrupt-the-social-networking-industry.jpg
  • Why-you-cant-do-social-media-without-a-good-website.jpg
  • If-you-want-to-win-at-SEO-dont-neglect-Twitter.jpg
  • What-Social-Media-Platform-Should-I-Choose.jpg
  • How-To-Make-Google-Love-Your-Website.jpg
  • Facebook-And-Twitter-Are-Changing-Users-News-Habits.jpg
  • 5-Social-Media-Mistakes-You-Need-To-Stop-Making.jpg
  • Content-Marketing-Starter-Pack.jpg
  • How-to-get-featured-in-the-Google-Answer-Box.jpg
  • How-content-marketing-can-drive-trust-in-your-brand.jpg
  • Social-Media-as-the-Engine-of-Engagement.jpg
  • raven.min.js
  • v3-frame.js
  • avatar-placeholder.png
  • visit-data
  • 9f548f3d4ce762ad3de452fc1194e526
  • content
  • 12631384_523368231191746_8744198523690096029_n.jpg
  • common.js
  • util.js
  • stats.js
  • AuthenticationService.Authenticate

Our browser made a total of 98 requests to load all elements on the main page. We found that 70% of them (69 requests) were addressed to the original, 5% (5 requests) were made to and 4% (4 requests) were made to The less responsive or slowest element that took the longest time to load (19.7 sec) belongs to the original domain

Additional info on


The browser has sent 81 CSS, Javascripts, AJAX and image requests in order to completely render the main page of So Bold. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.











Possible request optimization













Normal result

IP address uses IP address which is currently shared with 1 other domain. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Normal result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 14400
NS 86400
NS 86400

86400 Mname:
Serial: 2020061232
Refresh: 3600
Retry: 7200
Expire: 1209600
Minimum-ttl: 86400
MX 14400 Pri: 10

Language and encoding

Good result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

The server of is located in United States, but, unfortunately, we cannot identify the countries where the visitors come from and thus it’s impossible to define if the distance can potentially affect the page load time.

Good result

Good result

Social Sharing Optimization

Open Graph data is detected on the main page of So Bold. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

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