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softcool.com.au screenshot

Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

softcool.com.au

Home - Soft Cool Refrigeration & Air Conditioning

Page Load Speed

7.6 sec in total

First Response

1 sec

Resources Loaded

6.1 sec

Page Rendered

423 ms

softcool.com.au screenshot

About Website

Click here to check amazing Soft Cool content. Otherwise, check out these important facts you probably never knew about softcool.com.au

Soft Cool Fridge Repair Melbourne service technicians are fully qualified and accredited with the Australian Refrigerating Council Ltd (ARC tick) offering on-call 24/7 service support. Call us on 0433...

Visit softcool.com.au

Key Findings

We analyzed Softcool.com.au page load time and found that the first response time was 1 sec and then it took 6.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

softcool.com.au performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.1 s

1/100

10%

LCP (Largest Contentful Paint)

Value21.3 s

0/100

25%

SI (Speed Index)

Value18.2 s

0/100

10%

TBT (Total Blocking Time)

Value1,540 ms

13/100

30%

CLS (Cumulative Layout Shift)

Value0.746

6/100

15%

TTI (Time to Interactive)

Value17.7 s

4/100

10%

Network Requests Diagram

softcool.com.au

1036 ms

softcool.com.au

1763 ms

js

90 ms

owl.carousel.css

430 ms

owl.theme.css

649 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 84% of them (57 requests) were addressed to the original Softcool.com.au, 6% (4 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.9 sec) belongs to the original domain Softcool.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 185.5 kB (9%)

Content Size

2.0 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Softcool.com.au main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 96.3 kB

  • Original 112.3 kB
  • After minification 98.2 kB
  • After compression 16.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 14.2 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 96.3 kB or 86% of the original size.

Image Optimization

-1%

Potential reduce by 8.3 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Soft Cool images are well optimized though.

JavaScript Optimization

-16%

Potential reduce by 42.0 kB

  • Original 269.6 kB
  • After minification 269.6 kB
  • After compression 227.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 42.0 kB or 16% of the original size.

CSS Optimization

-50%

Potential reduce by 38.9 kB

  • Original 77.9 kB
  • After minification 77.8 kB
  • After compression 39.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Softcool.com.au needs all CSS files to be minified and compressed as it can save up to 38.9 kB or 50% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (59%)

Requests Now

63

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 63 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Soft Cool. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

softcool.com.au

softcool.com.au

1036 ms

softcool.com.au

softcool.com.au

1763 ms

js

js

90 ms

owl.carousel.css

owl.carousel.css

430 ms

owl.theme.css

owl.theme.css

649 ms

owl.transitions.css

owl.transitions.css

650 ms

lcs-styles.css

lcs-styles.css

648 ms

easy-modal-site.css

easy-modal-site.css

644 ms

style.min.css

style.min.css

650 ms

styles.css

styles.css

654 ms

wpfront-notification-bar.min.css

wpfront-notification-bar.min.css

869 ms

softcool.com.au

softcool.com.au

1348 ms

jquery.min.js

jquery.min.js

1084 ms

jquery-migrate.min.js

jquery-migrate.min.js

870 ms

uikit2-622f7a18.js

uikit2-622f7a18.js

1088 ms

wk-scripts-e8ef800d.js

wk-scripts-e8ef800d.js

882 ms

wpfront-notification-bar.min.js

wpfront-notification-bar.min.js

1088 ms

theme.css

theme.css

1515 ms

custom.css

custom.css

1101 ms

uikit.js

uikit.js

1311 ms

autocomplete.js

autocomplete.js

1310 ms

datepicker.js

datepicker.js

1524 ms

search.js

search.js

1324 ms

tooltip.js

tooltip.js

1530 ms

sticky.js

sticky.js

1531 ms

social.js

social.js

1545 ms

theme.js

theme.js

1565 ms

js

js

78 ms

analytics.js

analytics.js

22 ms

collect

collect

16 ms

collect

collect

47 ms

owl.carousel.min.js

owl.carousel.min.js

1510 ms

core.min.js

core.min.js

1522 ms

jquery.transit.min.js

jquery.transit.min.js

1523 ms

easy-modal-site.js

easy-modal-site.js

1525 ms

jquery.form.min.js

jquery.form.min.js

1544 ms

scripts.js

scripts.js

1559 ms

wp-embed.min.js

wp-embed.min.js

1732 ms

js

js

69 ms

css

css

24 ms

css

css

36 ms

logo.jpg

logo.jpg

208 ms

SoftCool-Refrigeration-Banner.jpg

SoftCool-Refrigeration-Banner.jpg

1664 ms

coolroom.jpg

coolroom.jpg

828 ms

softcool_slider.jpg

softcool_slider.jpg

1454 ms

softcool_slider_4.jpg

softcool_slider_4.jpg

1054 ms

service-e107f15af3a96fe773c3f3e6e2e21cd4.jpg

service-e107f15af3a96fe773c3f3e6e2e21cd4.jpg

647 ms

maintenance-d5cb78cc9853ca23540fba2674a34ed7.jpg

maintenance-d5cb78cc9853ca23540fba2674a34ed7.jpg

612 ms

Cold-room-44d73b1fa9ff804e9ce18c935210a4df.jpg

Cold-room-44d73b1fa9ff804e9ce18c935210a4df.jpg

836 ms

1-c5661ac371dc73d442b7f49af67061a5.jpg

1-c5661ac371dc73d442b7f49af67061a5.jpg

1221 ms

call-center.png

call-center.png

1048 ms

engineer.png

engineer.png

1055 ms

get-money.png

get-money.png

1274 ms

list_icon.png

list_icon.png

1275 ms

mitsu_200_100-185x119.jpg

mitsu_200_100-185x119.jpg

1277 ms

herm_200_100-185x119.jpg

herm_200_100-185x119.jpg

1441 ms

geat_200_100-185x119.jpg

geat_200_100-185x119.jpg

1495 ms

dakin_200_100-185x119.jpg

dakin_200_100-185x119.jpg

1497 ms

bondor_200_100-185x119.jpg

bondor_200_100-185x119.jpg

1497 ms

bitzer_200_100-185x119.jpg

bitzer_200_100-185x119.jpg

1661 ms

ProximaNova-Regular.otf

ProximaNova-Regular.otf

1656 ms

embed

embed

212 ms

arrow_up.png

arrow_up.png

1638 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1852 ms

chester.woff

chester.woff

1637 ms

js

js

60 ms

js

js

97 ms

ajax-loader.gif

ajax-loader.gif

1359 ms

Accessibility Review

softcool.com.au accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

softcool.com.au best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

softcool.com.au SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Softcool.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Softcool.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

softcool.com.au

Open Graph description is not detected on the main page of Soft Cool. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: