Tools & Wizards About Us
sonicdirect.co.uk screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 65

    Accessibility

    Visual factors better than
    that of 30% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

sonicdirect.co.uk

Sonic Direct | TVs, Washing Machines, Dryers, Cookers and more

Page Load Speed

4 sec in total

First Response

189 ms

Resources Loaded

3.5 sec

Page Rendered

336 ms

sonicdirect.co.uk screenshot

About Website

Welcome to sonicdirect.co.uk homepage info - get ready to check Sonic Direct best content for United Kingdom right away, or after learning these important things about sonicdirect.co.uk

Sonic Direct : Outstanding Range of Latest TVs, Washing Machines, Fridge Freezers, Dishwashers, Cookers & More. Free Delivery UK-Wide or Reserve & Collect Instore

Visit sonicdirect.co.uk

Key Findings

We analyzed Sonicdirect.co.uk page load time and found that the first response time was 189 ms and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

sonicdirect.co.uk performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

18/100

10%

LCP (Largest Contentful Paint)

Value9.2 s

1/100

25%

SI (Speed Index)

Value8.6 s

17/100

10%

TBT (Total Blocking Time)

Value940 ms

30/100

30%

CLS (Cumulative Layout Shift)

Value0.571

12/100

15%

TTI (Time to Interactive)

Value13.4 s

11/100

10%

Network Requests Diagram

sonicdirect.co.uk

189 ms

sonicdirect.co.uk

319 ms

www.sonicdirect.co.uk

180 ms

www.sonicdirect.co.uk

671 ms

resp-nav.css

89 ms

Our browser made a total of 154 requests to load all elements on the main page. We found that 58% of them (89 requests) were addressed to the original Sonicdirect.co.uk, 25% (38 requests) were made to Sonic-images.imgix.net and 8% (13 requests) were made to Sonic-userfiles.imgix.net. The less responsive or slowest element that took the longest time to load (840 ms) belongs to the original domain Sonicdirect.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 188.3 kB (14%)

Content Size

1.3 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sonicdirect.co.uk main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 856.5 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 95.3 kB

  • Original 113.1 kB
  • After minification 99.3 kB
  • After compression 17.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 13.8 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 95.3 kB or 84% of the original size.

Image Optimization

-5%

Potential reduce by 42.7 kB

  • Original 856.5 kB
  • After minification 813.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sonic Direct images are well optimized though.

JavaScript Optimization

-16%

Potential reduce by 44.9 kB

  • Original 287.3 kB
  • After minification 287.0 kB
  • After compression 242.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 44.9 kB or 16% of the original size.

CSS Optimization

-9%

Potential reduce by 5.3 kB

  • Original 61.7 kB
  • After minification 61.6 kB
  • After compression 56.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sonicdirect.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 58 (40%)

Requests Now

144

After Optimization

86

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 144 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sonic Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 48 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

sonicdirect.co.uk

sonicdirect.co.uk

189 ms

sonicdirect.co.uk

sonicdirect.co.uk

319 ms

www.sonicdirect.co.uk

www.sonicdirect.co.uk

180 ms

www.sonicdirect.co.uk

www.sonicdirect.co.uk

671 ms

resp-nav.css

resp-nav.css

89 ms

bootstrap.min.css

bootstrap.min.css

391 ms

bootstrapValidator.min.css

bootstrapValidator.min.css

389 ms

fonts.css

fonts.css

311 ms

slider.css

slider.css

309 ms

base.css

base.css

404 ms

styles.css

styles.css

178 ms

recaptcha.css

recaptcha.css

267 ms

datepicker3.css

datepicker3.css

360 ms

nouislider.css

nouislider.css

395 ms

magiczoomplus.css

magiczoomplus.css

401 ms

uc.js

uc.js

65 ms

js

js

98 ms

2014673b8e15dca97a72caf75a5e0feb.js

2014673b8e15dca97a72caf75a5e0feb.js

106 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

58 ms

SNC.js

SNC.js

85 ms

jquery-1.11.0.min.js

jquery-1.11.0.min.js

53 ms

sticky-fix.js

sticky-fix.js

467 ms

early-scripts.js

early-scripts.js

504 ms

resp-nav.js

resp-nav.js

504 ms

media-query-class.js

media-query-class.js

503 ms

media-query-class-initialize.js

media-query-class-initialize.js

502 ms

img-responsive.js

img-responsive.js

563 ms

slider.js

slider.js

573 ms

swiper.js

swiper.js

603 ms

handlebars-v2.0.0.js

handlebars-v2.0.0.js

603 ms

bootstrap.min.js

bootstrap.min.js

604 ms

bootstrap-datepicker.js

bootstrap-datepicker.js

603 ms

bootstrapValidator.min.js

bootstrapValidator.min.js

618 ms

modernizr.js

modernizr.js

625 ms

slimscroll.js

slimscroll.js

688 ms

jquery.loading.js

jquery.loading.js

695 ms

spin.js

spin.js

688 ms

base.js

base.js

690 ms

fixed-size.js

fixed-size.js

734 ms

class-switcher.js

class-switcher.js

713 ms

product-height-adjust.js

product-height-adjust.js

777 ms

collapse-ajax-tabs.js

collapse-ajax-tabs.js

778 ms

collapse-tabs.js

collapse-tabs.js

779 ms

collapse.js

collapse.js

788 ms

scroll-to.js

scroll-to.js

806 ms

platform.js

platform.js

57 ms

conversion.js

conversion.js

126 ms

pa-5f2a6a6cbb913100150007ca.js

pa-5f2a6a6cbb913100150007ca.js

462 ms

scroll-spy.js

scroll-spy.js

825 ms

slide-out.js

slide-out.js

784 ms

popup.js

popup.js

714 ms

domover.js

domover.js

630 ms

colousel.js

colousel.js

636 ms

scripts.js

scripts.js

666 ms

filters.js

filters.js

616 ms

detail_popup.js

detail_popup.js

591 ms

rangeslider.min.js

rangeslider.min.js

585 ms

delivery-picker.js

delivery-picker.js

584 ms

nouislider.js

nouislider.js

579 ms

Beko1.jpg

Beko1.jpg

62 ms

Belling.jpg

Belling.jpg

94 ms

Blomberg.jpg

Blomberg.jpg

97 ms

Bosch.jpg

Bosch.jpg

150 ms

Candy.jpg

Candy.jpg

148 ms

CDA22.jpg

CDA22.jpg

148 ms

Culina.jpg

Culina.jpg

148 ms

Delonghi.jpg

Delonghi.jpg

148 ms

Dyson.jpg

Dyson.jpg

146 ms

Fridgemaster19.jpg

Fridgemaster19.jpg

149 ms

HaierN.jpg

HaierN.jpg

151 ms

Hisense.jpg

Hisense.jpg

151 ms

Hoover2.jpg

Hoover2.jpg

151 ms

Hotpoint1.jpg

Hotpoint1.jpg

150 ms

Iceking.jpg

Iceking.jpg

151 ms

INDESIT-2023.jpg

INDESIT-2023.jpg

153 ms

LG.jpg

LG.jpg

153 ms

Liebherr.jpg

Liebherr.jpg

154 ms

montpellier.jpg

montpellier.jpg

152 ms

Neff.jpg

Neff.jpg

152 ms

Ninjalogo.jpg

Ninjalogo.jpg

153 ms

Numatic.jpg

Numatic.jpg

158 ms

Panasonic.jpg

Panasonic.jpg

154 ms

Rangemaster.jpg

Rangemaster.jpg

160 ms

Samsung2.jpg

Samsung2.jpg

159 ms

Shark.jpg

Shark.jpg

160 ms

Sony.jpg

Sony.jpg

161 ms

Stoves.jpg

Stoves.jpg

161 ms

TCL.jpg

TCL.jpg

161 ms

Vax.jpg

Vax.jpg

161 ms

Whirlpool.jpg

Whirlpool.jpg

162 ms

WhiteKnight.jpg

WhiteKnight.jpg

163 ms

finance.js

finance.js

544 ms

catalogue_base.js

catalogue_base.js

549 ms

67feac47-d08b-43ca-a5e4-2d97320ccbe4.woff

67feac47-d08b-43ca-a5e4-2d97320ccbe4.woff

635 ms

92b7ad2b-5ffc-4265-8bde-6ff1c8db0d8d.woff

92b7ad2b-5ffc-4265-8bde-6ff1c8db0d8d.woff

634 ms

da38f30e-7752-485d-999e-8d53b2b5c856.woff

da38f30e-7752-485d-999e-8d53b2b5c856.woff

634 ms

4243f18c-8059-4dc2-a259-c5f3c66fb442.woff

4243f18c-8059-4dc2-a259-c5f3c66fb442.woff

590 ms

TrustPilot-May24-2-ld.jpg

TrustPilot-May24-2-ld.jpg

40 ms

Store-New22-LD.jpg

Store-New22-LD.jpg

102 ms

PayPal-Left-Nav-LD.jpg

PayPal-Left-Nav-LD.jpg

58 ms

Novuna2-ld.jpg

Novuna2-ld.jpg

120 ms

LatestPromotions-ld.jpg

LatestPromotions-ld.jpg

59 ms

Trade-Enquire-LD.jpg

Trade-Enquire-LD.jpg

57 ms

Award-Winner-LD.jpg

Award-Winner-LD.jpg

58 ms

9674079a-5140-4f33-b77d-195b98fe5fc9.woff

9674079a-5140-4f33-b77d-195b98fe5fc9.woff

570 ms

8d7a8851-5ad7-4849-a74e-b3eb3318762f.woff

8d7a8851-5ad7-4849-a74e-b3eb3318762f.woff

549 ms

logo.png

logo.png

550 ms

paypal-credit-usp.png

paypal-credit-usp.png

550 ms

trustpilot-usp.png

trustpilot-usp.png

548 ms

Bundle-Deals-USP.png

Bundle-Deals-USP.png

565 ms

trade-enquiries-2-usp.png

trade-enquiries-2-usp.png

583 ms

blank.png

blank.png

564 ms

Wash2021-New.jpg

Wash2021-New.jpg

545 ms

Televisions.jpg

Televisions.jpg

549 ms

WasherDryer21.jpg

WasherDryer21.jpg

541 ms

TumbleDryers2021.jpg

TumbleDryers2021.jpg

572 ms

Dishwasher.jpg

Dishwasher.jpg

576 ms

IntegratedLaundryAndDishwashing2.jpg

IntegratedLaundryAndDishwashing2.jpg

541 ms

AmericanFF21.jpg

AmericanFF21.jpg

544 ms

FridgeFreezers.jpg

FridgeFreezers.jpg

542 ms

Fridges.jpg

Fridges.jpg

554 ms

Freezers.jpg

Freezers.jpg

573 ms

ChestFreezer2.jpg

ChestFreezer2.jpg

573 ms

Freestanding-Cooking.jpg

Freestanding-Cooking.jpg

572 ms

RangeMain.jpg

RangeMain.jpg

522 ms

Built-InCooking.jpg

Built-InCooking.jpg

476 ms

SDA-2.jpg

SDA-2.jpg

463 ms

CleanersFloorcare2.jpg

CleanersFloorcare2.jpg

482 ms

paypal-credit-white.png

paypal-credit-white.png

498 ms

sprite.png

sprite.png

597 ms

Trustpilot.png

Trustpilot.png

526 ms

2014673b8e15dca97a72caf75a5e0feb.css

2014673b8e15dca97a72caf75a5e0feb.css

97 ms

productservice.asp

productservice.asp

840 ms

Samsung-10P-Voucher-March24-HP-LD.jpg

Samsung-10P-Voucher-March24-HP-LD.jpg

86 ms

safe-standard-sync.js

safe-standard-sync.js

141 ms

static.js

static.js

59 ms

LG-Euros-May24-HP-LD.jpg

LG-Euros-May24-HP-LD.jpg

356 ms

Sony-CB-May24-HP-LD.jpg

Sony-CB-May24-HP-LD.jpg

69 ms

Samsung-MDA-CB-Apr24-2-HP-LD.jpg

Samsung-MDA-CB-Apr24-2-HP-LD.jpg

217 ms

Beat-The-Heat-24-HP-LD.jpg

Beat-The-Heat-24-HP-LD.jpg

69 ms

Cool-Deals-Ref-2024-HP-LD.jpg

Cool-Deals-Ref-2024-HP-LD.jpg

350 ms

online-1019829937.png

online-1019829937.png

96 ms

1s1jx3cdgejs10718450e4cstu

1s1jx3cdgejs10718450e4cstu

39 ms

WW80TA046TE_01-1.JPG

WW80TA046TE_01-1.JPG

71 ms

Samsung2P2L.png

Samsung2P2L.png

95 ms

2P2L.png

2P2L.png

90 ms

Samsung5P5L.png

Samsung5P5L.png

92 ms

10P1L.png

10P1L.png

91 ms

50P638K.jpg

50P638K.jpg

70 ms

75C735K.jpg

75C735K.jpg

71 ms

UE65AU70201.JPG

UE65AU70201.JPG

72 ms

QE85Q80CA1.jpg

QE85Q80CA1.jpg

69 ms

H3WPS4106TM61.jpg

H3WPS4106TM61.jpg

72 ms

no-review-badge.png

no-review-badge.png

126 ms

Accessibility Review

sonicdirect.co.uk accessibility score

65

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

sonicdirect.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

sonicdirect.co.uk SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sonicdirect.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Sonicdirect.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sonicdirect.co.uk

Open Graph description is not detected on the main page of Sonic Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: