Tools & Wizards About Us
soultsretailview.co.uk screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

soultsretailview.co.uk

Soult's Retail View - Archived blog posts (2009 to 2018) about shops on the high street and online, by North East-based retail consultant Graham ...

Page Load Speed

8.1 sec in total

First Response

2.4 sec

Resources Loaded

5 sec

Page Rendered

648 ms

soultsretailview.co.uk screenshot

About Website

Welcome to soultsretailview.co.uk homepage info - get ready to check Soult S Retail View best content right away, or after learning these important things about soultsretailview.co.uk

Archived blog posts (2009 to 2018) about shops on the high street and online, by North East-based retail consultant Graham Soult

Visit soultsretailview.co.uk

Key Findings

We analyzed Soultsretailview.co.uk page load time and found that the first response time was 2.4 sec and then it took 5.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

soultsretailview.co.uk performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.3 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.9 s

0/100

25%

SI (Speed Index)

Value16.0 s

0/100

10%

TBT (Total Blocking Time)

Value440 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0.007

100/100

15%

TTI (Time to Interactive)

Value12.9 s

13/100

10%

Network Requests Diagram

www.soultsretailview.co.uk

2431 ms

wp-emoji-release.min.js

309 ms

styles.css

209 ms

jquery.fancybox.css

206 ms

frontend.css

211 ms

Our browser made a total of 79 requests to load all elements on the main page. We found that 85% of them (67 requests) were addressed to the original Soultsretailview.co.uk, 4% (3 requests) were made to S.gravatar.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.4 sec) belongs to the original domain Soultsretailview.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 527.2 kB (30%)

Content Size

1.8 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Soultsretailview.co.uk main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 119.0 kB

  • Original 143.1 kB
  • After minification 135.8 kB
  • After compression 24.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 119.0 kB or 83% of the original size.

Image Optimization

-4%

Potential reduce by 39.5 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Soult S Retail View images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 190.8 kB

  • Original 303.9 kB
  • After minification 299.7 kB
  • After compression 113.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 190.8 kB or 63% of the original size.

CSS Optimization

-83%

Potential reduce by 177.9 kB

  • Original 214.4 kB
  • After minification 182.3 kB
  • After compression 36.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Soultsretailview.co.uk needs all CSS files to be minified and compressed as it can save up to 177.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 28 (36%)

Requests Now

78

After Optimization

50

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 78 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Soult S Retail View. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.soultsretailview.co.uk

www.soultsretailview.co.uk

2431 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

309 ms

styles.css

styles.css

209 ms

jquery.fancybox.css

jquery.fancybox.css

206 ms

frontend.css

frontend.css

211 ms

style.css

style.css

209 ms

responsive.css

responsive.css

311 ms

font-awesome.min.css

font-awesome.min.css

313 ms

style.php

style.php

494 ms

jetpack.css

jetpack.css

418 ms

jquery.js

jquery.js

615 ms

jquery-migrate.min.js

jquery-migrate.min.js

414 ms

jquery.flexslider.min.js

jquery.flexslider.min.js

413 ms

style.css

style.css

516 ms

ga.js

ga.js

37 ms

www.soultsretailview.co.uk

www.soultsretailview.co.uk

1786 ms

opacity-10.png

opacity-10.png

105 ms

srv_small.png

srv_small.png

108 ms

s-right-s2.png

s-right-s2.png

106 ms

s-left.png

s-left.png

105 ms

arttra_artificial_grass_homepage_640x480-720x340.jpg

arttra_artificial_grass_homepage_640x480-720x340.jpg

327 ms

bank_ashton_twitter_20151208_graham_soult1-720x340.jpg

bank_ashton_twitter_20151208_graham_soult1-720x340.jpg

424 ms

tiger_newcastle_20151021_graham_soult1-520x245.jpg

tiger_newcastle_20151021_graham_soult1-520x245.jpg

313 ms

tiger_glasgow_interior_20121207_graham_soult1-520x245.jpg

tiger_glasgow_interior_20121207_graham_soult1-520x245.jpg

225 ms

retail_week_twitter_20151006_graham_soult1-520x245.jpg

retail_week_twitter_20151006_graham_soult1-520x245.jpg

324 ms

argo_digital_tottenham_court_road_20140912_graham_soult1-520x245.jpg

argo_digital_tottenham_court_road_20140912_graham_soult1-520x245.jpg

424 ms

graham_soult_online_marketing_slides_640x480-520x245.jpg

graham_soult_online_marketing_slides_640x480-520x245.jpg

421 ms

pepandco_kettering_back_wall_logo_20150625_graham_soult1-520x245.jpg

pepandco_kettering_back_wall_logo_20150625_graham_soult1-520x245.jpg

429 ms

rosie_willett_designs_georgia_jones_mcfly_wedding_hair_vine_modelled_crop_640x480-520x245.jpg

rosie_willett_designs_georgia_jones_mcfly_wedding_hair_vine_modelled_crop_640x480-520x245.jpg

432 ms

pepco_homepage_20150604-520x245.jpg

pepco_homepage_20150604-520x245.jpg

518 ms

woolworths_online_20150601-520x245.jpg

woolworths_online_20150601-520x245.jpg

529 ms

amber_arch_website_20150506-520x245.jpg

amber_arch_website_20150506-520x245.jpg

531 ms

not_woolworths_coatbridge_20141204_graham_soult1-520x245.jpg

not_woolworths_coatbridge_20141204_graham_soult1-520x245.jpg

535 ms

tesco_express_whitley_bay_20130411_graham_soult1-520x245.jpg

tesco_express_whitley_bay_20130411_graham_soult1-520x245.jpg

536 ms

bang_tidy_clothing_20150126-520x245.jpg

bang_tidy_clothing_20150126-520x245.jpg

617 ms

mecca_bingo_wetherspoon_wallsend_20140621_graham_soult1-520x245.jpg

mecca_bingo_wetherspoon_wallsend_20140621_graham_soult1-520x245.jpg

639 ms

george_rye_william_hill_newcastle_20140810_graham_soult2-520x245.jpg

george_rye_william_hill_newcastle_20140810_graham_soult2-520x245.jpg

637 ms

woolworths_morpeth_1960s_postcard-520x245.jpg

woolworths_morpeth_1960s_postcard-520x245.jpg

644 ms

poundland_st_georges_way_eldon_square_newcastle_20140519_graham_soult2-520x245.jpg

poundland_st_georges_way_eldon_square_newcastle_20140519_graham_soult2-520x245.jpg

642 ms

leisure_lakes_bikes2-520x245.jpg

leisure_lakes_bikes2-520x245.jpg

717 ms

tesoros_gifts5-520x245.jpg

tesoros_gifts5-520x245.jpg

742 ms

titillium-light-webfont.svg

titillium-light-webfont.svg

713 ms

titillium-regular-webfont.svg

titillium-regular-webfont.svg

744 ms

titillium-semibold-webfont.svg

titillium-semibold-webfont.svg

743 ms

titillium-lightitalic-webfont.svg

titillium-lightitalic-webfont.svg

790 ms

titillium-regularitalic-webfont.svg

titillium-regularitalic-webfont.svg

833 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

921 ms

poundland_trinity_square_gateshead_20140302_graham_soult1-520x245.jpg

poundland_trinity_square_gateshead_20140302_graham_soult1-520x245.jpg

834 ms

woolworths_sports_direct_stafford_graham_soult1-520x245.jpg

woolworths_sports_direct_stafford_graham_soult1-520x245.jpg

874 ms

woolworths_site_tottenham_court_road_london_20120210_graham_soult3-520x245.jpg

woolworths_site_tottenham_court_road_london_20120210_graham_soult3-520x245.jpg

884 ms

__utm.gif

__utm.gif

14 ms

alworths_fascia-520x245.jpg

alworths_fascia-520x245.jpg

894 ms

primark_newcastle_extension_20120727_graham_soult1-520x245.jpg

primark_newcastle_extension_20120727_graham_soult1-520x245.jpg

925 ms

woolworths_wetherspoons_prestwick_20121121_graham_soult1-520x245.jpg

woolworths_wetherspoons_prestwick_20121121_graham_soult1-520x245.jpg

895 ms

bhs_fascia_hartlepool_20120307_graham_soult1-520x245.jpg

bhs_fascia_hartlepool_20120307_graham_soult1-520x245.jpg

923 ms

cannysites120x120.png

cannysites120x120.png

206 ms

cannyinsights120x120.png

cannyinsights120x120.png

210 ms

jquery.form.min.js

jquery.form.min.js

794 ms

devicepx-jetpack.js

devicepx-jetpack.js

13 ms

gprofiles.js

gprofiles.js

61 ms

e-201611.js

e-201611.js

13 ms

widgets.js

widgets.js

87 ms

scripts.js

scripts.js

749 ms

jquery.fancybox.pack.js

jquery.fancybox.pack.js

780 ms

light.js

light.js

800 ms

wpgroho.js

wpgroho.js

793 ms

jquery.jplayer.min.js

jquery.jplayer.min.js

750 ms

scripts.js

scripts.js

748 ms

mtli-str-replace.min.js

mtli-str-replace.min.js

778 ms

wp-embed.min.js

wp-embed.min.js

786 ms

titillium-light-webfont.woff

titillium-light-webfont.woff

838 ms

titillium-regular-webfont.woff

titillium-regular-webfont.woff

838 ms

titillium-semibold-webfont.woff

titillium-semibold-webfont.woff

839 ms

titillium-lightitalic-webfont.woff

titillium-lightitalic-webfont.woff

796 ms

titillium-regularitalic-webfont.woff

titillium-regularitalic-webfont.woff

755 ms

hovercard.css

hovercard.css

133 ms

services.css

services.css

134 ms

timeline.d11f7a3b3287fb94220e8ee6d03cc772.js

timeline.d11f7a3b3287fb94220e8ee6d03cc772.js

200 ms

g.gif

g.gif

85 ms

Accessibility Review

soultsretailview.co.uk accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

soultsretailview.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

soultsretailview.co.uk SEO score

89

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Soultsretailview.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Soultsretailview.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

soultsretailview.co.uk

Open Graph data is detected on the main page of Soult S Retail View. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: