Access sport-direct.dk. Sport Direct – Danmarks største leverandør af sportsudstyr m.m.

name

value

score

weighting

FCP (First Contentful Paint)

Value11.1 s

0/100

10%

LCP (Largest Contentful Paint)

Value12.1 s

0/100

25%

SI (Speed Index)

Value19.3 s

0/100

10%

TBT (Total Blocking Time)

Value3,750 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.274

44/100

15%

TTI (Time to Interactive)

Value23.6 s

1/100

10%

sport-direct.dk

309 ms

www.sport-direct.dk

301 ms

www.sport-direct.dk

590 ms

gtm.js

60 ms

jquery.min.js

21 ms

Our browser made a total of 65 requests to load all elements on the main page. We found that 65% of them (42 requests) were addressed to the original Sport-direct.dk, 9% (6 requests) were made to Youtube.com and 5% (3 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Sport-direct.dk.

Content Size

4.7 MB

After Optimization

3.7 MB

In fact, the total size of Sport-direct.dk main page is 4.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 3.2 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 24.6 kB

Original 31.8 kB
After minification 26.2 kB
After compression 7.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.6 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 24.6 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 19.2 kB

Original 3.2 MB
After minification 3.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sport Direct images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 756.1 kB

Original 1.2 MB
After minification 836.6 kB
After compression 401.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 756.1 kB or 65% of the original size.

CSS Optimization

-70%

Potential reduce by 238.4 kB

Original 339.5 kB
After minification 284.3 kB
After compression 101.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sport-direct.dk needs all CSS files to be minified and compressed as it can save up to 238.4 kB or 70% of the original size.

Requests Now

After Optimization

The browser has sent 58 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sport Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

High

[aria-*] attributes do not match their roles

These are opportunities to improve keyboard navigation in your application.

High

Heading elements are not in a sequentially-descending order

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

High

Serves images with low resolution

Low

Detected JavaScript libraries

High

Page has valid source maps

Search Engine Optimization Advices

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

Language Detected

DA
Language Claimed

DA
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sport-direct.dk can be misinterpreted by Google and other search engines. Our service has detected that Danish is used on the page, and it matches the claimed language. Our system also found out that Sport-direct.dk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sport-direct.dk

Open Graph description is not detected on the main page of Sport Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

Sport Direct – Danmarks største leverandør af sportsudstyr m.m.

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

sport-direct.dk

www.sport-direct.dk

www.sport-direct.dk

gtm.js

jquery.min.js

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

sport-direct.dk

www.sport-direct.dk

www.sport-direct.dk

gtm.js

jquery.min.js

default.css

SearchSkinObjectPreview.css

bootstrap.min.css

jquery.smartmenus.bootstrap.css

MainMenu.css

skin.css

portal.css

jquery.js

jquery-ui.js

thickbox.css

thickbox.js

WebResource.axd

ScriptResource.axd

ScriptResource.axd

dnn.js

dnn.modalpopup.js

bootstrap.min.js

jquery.smartmenus.js

jquery.smartmenus.bootstrap.js

scripts.js

dnncore.js

SearchSkinObjectPreview.js

dnn.servicesframework.js

analytics.js

collect

collect

js

ga-audiences

css

Quickbasket.css

Itemlist.css

CWS.css

Basket.css

OBI.css

search.png

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GGJD-pJOf5w

sport-direct-logo.png