Tools & Wizards About Us
standardmarineoutfitters.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

standardmarineoutfitters.com

Fishing Store | New Bedford, MA | Standard Marine Outfitters

Page Load Speed

3.4 sec in total

First Response

455 ms

Resources Loaded

2.2 sec

Page Rendered

725 ms

standardmarineoutfitters.com screenshot

About Website

Welcome to standardmarineoutfitters.com homepage info - get ready to check Standard Marine Outfitters best content right away, or after learning these important things about standardmarineoutfitters.com

Standard Marine Outfitters offers commercial and recreational fishing supplies in New Bedford, MA. Learn more about the products we offer from top brands.

Visit standardmarineoutfitters.com

Key Findings

We analyzed Standardmarineoutfitters.com page load time and found that the first response time was 455 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

standardmarineoutfitters.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value5.6 s

17/100

25%

SI (Speed Index)

Value7.1 s

31/100

10%

TBT (Total Blocking Time)

Value1,670 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0.992

2/100

15%

TTI (Time to Interactive)

Value10.4 s

24/100

10%

Network Requests Diagram

standardmarineoutfitters.com

455 ms

analytics.js

223 ms

wp-emoji-release.min.js

67 ms

1662903871index.css

206 ms

1662903871index.css

175 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 61% of them (35 requests) were addressed to the original Standardmarineoutfitters.com, 19% (11 requests) were made to Fonts.gstatic.com and 9% (5 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (455 ms) belongs to the original domain Standardmarineoutfitters.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 193.0 kB (7%)

Content Size

2.6 MB

After Optimization

2.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Standardmarineoutfitters.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 62.3 kB

  • Original 79.4 kB
  • After minification 74.3 kB
  • After compression 17.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 62.3 kB or 78% of the original size.

Image Optimization

-4%

Potential reduce by 97.7 kB

  • Original 2.3 MB
  • After minification 2.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Standard Marine Outfitters images are well optimized though.

JavaScript Optimization

-20%

Potential reduce by 31.4 kB

  • Original 156.9 kB
  • After minification 147.7 kB
  • After compression 125.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 31.4 kB or 20% of the original size.

CSS Optimization

-2%

Potential reduce by 1.7 kB

  • Original 74.1 kB
  • After minification 74.1 kB
  • After compression 72.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Standardmarineoutfitters.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 27 (63%)

Requests Now

43

After Optimization

16

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Standard Marine Outfitters. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

standardmarineoutfitters.com

standardmarineoutfitters.com

455 ms

analytics.js

analytics.js

223 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

67 ms

1662903871index.css

1662903871index.css

206 ms

1662903871index.css

1662903871index.css

175 ms

css

css

228 ms

1662903871index.css

1662903871index.css

140 ms

1662903871index.css

1662903871index.css

197 ms

1662903871index.css

1662903871index.css

152 ms

1662903871index.js

1662903871index.js

200 ms

1662903871index.js

1662903871index.js

196 ms

1662903871index.js

1662903871index.js

200 ms

1662903871index.js

1662903871index.js

194 ms

imagesloaded.min.js

imagesloaded.min.js

188 ms

masonry.min.js

masonry.min.js

188 ms

jquery.masonry.min.js

jquery.masonry.min.js

183 ms

rsvp.js

rsvp.js

180 ms

comment-reply.min.js

comment-reply.min.js

184 ms

wp-embed.min.js

wp-embed.min.js

190 ms

jquery.easing.min.js

jquery.easing.min.js

184 ms

masterslider.min.js

masterslider.min.js

191 ms

jquery.fancybox-1.3.8.min.js

jquery.fancybox-1.3.8.min.js

188 ms

jquery.mousewheel.min.js

jquery.mousewheel.min.js

184 ms

collect

collect

89 ms

css

css

17 ms

css

css

20 ms

css

css

28 ms

SMO-Logo-white.png

SMO-Logo-white.png

57 ms

blank.gif

blank.gif

51 ms

hp-commercial-fishing.jpg

hp-commercial-fishing.jpg

53 ms

hp-rec-fishing.jpg

hp-rec-fishing.jpg

54 ms

hp-service-partners-2.jpg

hp-service-partners-2.jpg

56 ms

tides4fishing_moon_banner_300x60.jpg

tides4fishing_moon_banner_300x60.jpg

51 ms

scallops-w-claw.jpg

scallops-w-claw.jpg

53 ms

css

css

34 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVQ.woff

90 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVQ.woff

174 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVQ.woff

173 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVQ.woff

177 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVQ.woff

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVQ.woff

171 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

117 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

167 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aXw.woff

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aXw.woff

170 ms

domready.js

domready.js

310 ms

validate.min.js

validate.min.js

293 ms

b.gif

b.gif

102 ms

nets-back.jpg

nets-back.jpg

157 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtapbCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtapbCIPrc.woff

187 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvoorCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvoorCIPrc.woff

194 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrc.woff

187 ms

wood-back-final.jpg

wood-back-final.jpg

27 ms

catracker.js

catracker.js

23 ms

z7NFdQDnbTkabZAIOl9il_O6KJj73e7Ff1GhDuXMQQ.woff

z7NFdQDnbTkabZAIOl9il_O6KJj73e7Ff1GhDuXMQQ.woff

7 ms

z7NFdQDnbTkabZAIOl9il_O6KJj73e7Ff0GmDuXMQQ.woff

z7NFdQDnbTkabZAIOl9il_O6KJj73e7Ff0GmDuXMQQ.woff

9 ms

track.gif

track.gif

164 ms

loading-2.gif

loading-2.gif

52 ms

rec-fishing-new-2-1900x585.jpg

rec-fishing-new-2-1900x585.jpg

14 ms

Accessibility Review

standardmarineoutfitters.com accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

standardmarineoutfitters.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

standardmarineoutfitters.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Standardmarineoutfitters.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Standardmarineoutfitters.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

standardmarineoutfitters.com

Open Graph description is not detected on the main page of Standard Marine Outfitters. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: