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stanfordmarketing.com.au screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

stanfordmarketing.com.au

Stanford Marketing | Marketing Agency in Bendigo

Page Load Speed

14.4 sec in total

First Response

470 ms

Resources Loaded

13.5 sec

Page Rendered

341 ms

stanfordmarketing.com.au screenshot

About Website

Click here to check amazing Stanford Marketing content. Otherwise, check out these important facts you probably never knew about stanfordmarketing.com.au

Visit stanfordmarketing.com.au

Key Findings

We analyzed Stanfordmarketing.com.au page load time and found that the first response time was 470 ms and then it took 13.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

stanfordmarketing.com.au performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.2 s

8/100

10%

LCP (Largest Contentful Paint)

Value15.5 s

0/100

25%

SI (Speed Index)

Value22.0 s

0/100

10%

TBT (Total Blocking Time)

Value1,680 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0.037

100/100

15%

TTI (Time to Interactive)

Value16.3 s

5/100

10%

Network Requests Diagram

stanfordmarketing.com.au

470 ms

stanford.marketing

6732 ms

frontend.css

225 ms

style.min.css

448 ms

styles.css

663 ms

Our browser made a total of 186 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Stanfordmarketing.com.au, 74% (138 requests) were made to Stanford.marketing and 23% (42 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (6.7 sec) relates to the external source Stanford.marketing.

Page Optimization Overview & Recommendations

Page size can be reduced by 432.4 kB (21%)

Content Size

2.0 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Stanfordmarketing.com.au main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 872.3 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 117.7 kB

  • Original 140.9 kB
  • After minification 134.7 kB
  • After compression 23.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 117.7 kB or 84% of the original size.

Image Optimization

-39%

Potential reduce by 293.1 kB

  • Original 744.5 kB
  • After minification 451.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Stanford Marketing needs image optimization as it can save up to 293.1 kB or 39% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-1%

Potential reduce by 12.0 kB

  • Original 872.3 kB
  • After minification 872.0 kB
  • After compression 860.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 9.5 kB

  • Original 288.4 kB
  • After minification 288.0 kB
  • After compression 278.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Stanfordmarketing.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 108 (79%)

Requests Now

136

After Optimization

28

  • Images
  • JavaScript
  • CSS

The browser has sent 136 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Stanford Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 73 to 1 for JavaScripts and from 37 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

stanfordmarketing.com.au

stanfordmarketing.com.au

470 ms

stanford.marketing

stanford.marketing

6732 ms

frontend.css

frontend.css

225 ms

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448 ms

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styles.css

663 ms

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670 ms

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888 ms

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Accessibility Review

stanfordmarketing.com.au accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

stanfordmarketing.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

stanfordmarketing.com.au SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Stanfordmarketing.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Stanfordmarketing.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

stanfordmarketing.com.au

Open Graph description is not detected on the main page of Stanford Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: