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starbucks.com.cn screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

starbucks.com.cn

星巴克 | 用每一杯咖啡传递星巴克独特的咖啡体验

Page Load Speed

48.5 sec in total

First Response

1.3 sec

Resources Loaded

45.9 sec

Page Rendered

1.3 sec

starbucks.com.cn screenshot

About Website

Welcome to starbucks.com.cn homepage info - get ready to check Starbucks best content for China right away, or after learning these important things about starbucks.com.cn

欢迎访问星巴克中国官网。

Visit starbucks.com.cn

Key Findings

We analyzed Starbucks.com.cn page load time and found that the first response time was 1.3 sec and then it took 47.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

starbucks.com.cn performance score

0

Network Requests Diagram

starbucks.com.cn

1258 ms

www.starbucks.com.cn

2954 ms

style.css

19587 ms

home.css

1745 ms

scripts.min.js

5482 ms

Our browser made a total of 27 requests to load all elements on the main page. We found that 93% of them (25 requests) were addressed to the original Starbucks.com.cn, 7% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (20.4 sec) belongs to the original domain Starbucks.com.cn.

Page Optimization Overview & Recommendations

Page size can be reduced by 323.5 kB (44%)

Content Size

730.6 kB

After Optimization

407.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Starbucks.com.cn main page is 730.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 368.9 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 30.5 kB

  • Original 35.5 kB
  • After minification 25.3 kB
  • After compression 4.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 10.1 kB, which is 29% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 30.5 kB or 86% of the original size.

Image Optimization

-10%

Potential reduce by 35.2 kB

  • Original 368.9 kB
  • After minification 333.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Starbucks images are well optimized though.

JavaScript Optimization

-52%

Potential reduce by 36.1 kB

  • Original 69.4 kB
  • After minification 69.4 kB
  • After compression 33.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 36.1 kB or 52% of the original size.

CSS Optimization

-86%

Potential reduce by 221.7 kB

  • Original 256.8 kB
  • After minification 206.1 kB
  • After compression 35.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Starbucks.com.cn needs all CSS files to be minified and compressed as it can save up to 221.7 kB or 86% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

25

After Optimization

25

  • Images
  • JavaScript
  • CSS

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Starbucks. According to our analytics all requests are already optimized.

Network Requests Diagram

starbucks.com.cn

starbucks.com.cn

1258 ms

www.starbucks.com.cn

www.starbucks.com.cn

2954 ms

style.css

style.css

19587 ms

home.css

home.css

1745 ms

scripts.min.js

scripts.min.js

5482 ms

home.min.js

home.min.js

2964 ms

menu_icon.svg

menu_icon.svg

2184 ms

logo.svg

logo.svg

2267 ms

sbux_cny_cnykv_02.jpg

sbux_cny_cnykv_02.jpg

20394 ms

sbux_cny_cnykv_01.jpg

sbux_cny_cnykv_01.jpg

20394 ms

rewards.jpg

rewards.jpg

11181 ms

iphoneappsgraphic-20150629145114.png

iphoneappsgraphic-20150629145114.png

11786 ms

sbux-kv-grid-2-20151223185445.jpg

sbux-kv-grid-2-20151223185445.jpg

20394 ms

Starbucks-China-Anna-Sui-front-3.jpg

Starbucks-China-Anna-Sui-front-3.jpg

17439 ms

sbux-kv-grid-1-20151223185450.jpg

sbux-kv-grid-1-20151223185450.jpg

18790 ms

analytics.js

analytics.js

195 ms

logo.png

logo.png

3666 ms

collect

collect

17 ms

menu_icon.png

menu_icon.png

1306 ms

starbucks-flatwhite-20151026112356.jpg

starbucks-flatwhite-20151026112356.jpg

3762 ms

hot-caramel-macchiato-20151022185811.jpg

hot-caramel-macchiato-20151022185811.jpg

19812 ms

hot-green-tea-latte-20151022185829.jpg

hot-green-tea-latte-20151022185829.jpg

19812 ms

hot-extra-shot-mocha-20151022185836.jpg

hot-extra-shot-mocha-20151022185836.jpg

8035 ms

green-tea-cream-frappuccino-20151022185851.jpeg

green-tea-cream-frappuccino-20151022185851.jpeg

19804 ms

caramel-espresso-frappucino-20151022185901.jpeg

caramel-espresso-frappucino-20151022185901.jpeg

19804 ms

Starbucks-Hazelnut-Latte-20150924183645.jpg

Starbucks-Hazelnut-Latte-20150924183645.jpg

7864 ms

bx_loader.gif

bx_loader.gif

9298 ms

SEO Factors

starbucks.com.cn SEO score

0

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Starbucks.com.cn can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Starbucks.com.cn main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

starbucks.com.cn

Open Graph data is detected on the main page of Starbucks. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: