Tools & Wizards About Us
stbdirectmarketing.com screenshot

Report Summary

  • 83

    Performance

    Renders faster than
    87% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

stbdirectmarketing.com

Integrated Direct Marketing | Looking to grow your business in Europe? | STB Direct Marketing

Page Load Speed

1.8 sec in total

First Response

52 ms

Resources Loaded

1.6 sec

Page Rendered

153 ms

stbdirectmarketing.com screenshot

About Website

Welcome to stbdirectmarketing.com homepage info - get ready to check STB Direct Marketing best content right away, or after learning these important things about stbdirectmarketing.com

Direct Marketing enables businesses, including online ventures, to expand their reach and profitability. Use marketing strategy and direction, list sourcing, data cleansing & analysis, to improve your...

Visit stbdirectmarketing.com

Key Findings

We analyzed Stbdirectmarketing.com page load time and found that the first response time was 52 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

stbdirectmarketing.com performance score

83

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

64/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

50/100

25%

SI (Speed Index)

Value2.6 s

97/100

10%

TBT (Total Blocking Time)

Value20 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value3.5 s

92/100

10%

Network Requests Diagram

default.aspx

52 ms

default.aspx

173 ms

yourstyle.css

116 ms

vgm_styles.css

114 ms

layout.css

112 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 94% of them (33 requests) were addressed to the original Stbdirectmarketing.com, 6% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (474 ms) belongs to the original domain Stbdirectmarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 13.7 kB (22%)

Content Size

62.2 kB

After Optimization

48.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Stbdirectmarketing.com main page is 62.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 19.9 kB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 9.8 kB

  • Original 13.4 kB
  • After minification 13.1 kB
  • After compression 3.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.8 kB or 73% of the original size.

Image Optimization

-3%

Potential reduce by 642 B

  • Original 19.9 kB
  • After minification 19.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. STB Direct Marketing images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 502 B

  • Original 18.9 kB
  • After minification 18.9 kB
  • After compression 18.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-28%

Potential reduce by 2.8 kB

  • Original 9.9 kB
  • After minification 9.9 kB
  • After compression 7.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Stbdirectmarketing.com needs all CSS files to be minified and compressed as it can save up to 2.8 kB or 28% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (19%)

Requests Now

32

After Optimization

26

  • Images
  • JavaScript
  • CSS

The browser has sent 32 CSS, Javascripts, AJAX and image requests in order to completely render the main page of STB Direct Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

default.aspx

default.aspx

52 ms

default.aspx

default.aspx

173 ms

yourstyle.css

yourstyle.css

116 ms

vgm_styles.css

vgm_styles.css

114 ms

layout.css

layout.css

112 ms

modules.css

modules.css

114 ms

lightbox.css

lightbox.css

127 ms

css_menu_t2.css

css_menu_t2.css

118 ms

template_styles_t2.css

template_styles_t2.css

241 ms

opensite.js

opensite.js

121 ms

email-decode.min.js

email-decode.min.js

95 ms

stbbanner.gif

stbbanner.gif

219 ms

navbg.jpg

navbg.jpg

94 ms

mailinglist.gif

mailinglist.gif

95 ms

subscribe.gif

subscribe.gif

107 ms

news.gif

news.gif

110 ms

morenews.gif

morenews.gif

114 ms

search.gif

search.gif

205 ms

searchnow.gif

searchnow.gif

200 ms

contact.gif

contact.gif

207 ms

topimage.gif

topimage.gif

292 ms

midimage.gif

midimage.gif

299 ms

findout.gif

findout.gif

297 ms

m3image.gif

m3image.gif

341 ms

r1image.gif

r1image.gif

359 ms

m4image.gif

m4image.gif

337 ms

r2image.gif

r2image.gif

416 ms

footer-bottom.jpg

footer-bottom.jpg

382 ms

CatEx%20Member%20Logos.jpg

CatEx%20Member%20Logos.jpg

423 ms

BABCs.jpg

BABCs.jpg

474 ms

idm.jpg

idm.jpg

451 ms

IOE-Logos.jpg

IOE-Logos.jpg

474 ms

fedma.jpg

fedma.jpg

435 ms

ga.js

ga.js

18 ms

__utm.gif

__utm.gif

12 ms

Accessibility Review

stbdirectmarketing.com accessibility score

76

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

Best Practices

stbdirectmarketing.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

stbdirectmarketing.com SEO score

77

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Stbdirectmarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Stbdirectmarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

stbdirectmarketing.com

Open Graph description is not detected on the main page of STB Direct Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: