Tools & Wizards About Us
strategydigital.com.au screenshot

Report Summary

  • 63

    Performance

    Renders faster than
    77% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

strategydigital.com.au

Strategy Digital - Online Strategy & Search Marketing

Page Load Speed

1.2 sec in total

First Response

298 ms

Resources Loaded

677 ms

Page Rendered

263 ms

strategydigital.com.au screenshot

About Website

Click here to check amazing Strategy Digital content. Otherwise, check out these important facts you probably never knew about strategydigital.com.au

Melbourne based consulting & training firm specialising in online strategy, search marketing, Google AdWords, SEO & Google Analytics

Visit strategydigital.com.au

Key Findings

We analyzed Strategydigital.com.au page load time and found that the first response time was 298 ms and then it took 940 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

strategydigital.com.au performance score

63

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

30/100

10%

LCP (Largest Contentful Paint)

Value3.7 s

59/100

25%

SI (Speed Index)

Value4.2 s

77/100

10%

TBT (Total Blocking Time)

Value440 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0.096

91/100

15%

TTI (Time to Interactive)

Value7.3 s

49/100

10%

Network Requests Diagram

strategydigital.com.au

298 ms

strategy_digital.css

80 ms

strategy_digital.gif

197 ms

adwords_graph.gif

244 ms

online_strategy.gif

224 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that 83% of them (15 requests) were addressed to the original Strategydigital.com.au, 17% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (359 ms) belongs to the original domain Strategydigital.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 8.5 kB (22%)

Content Size

38.6 kB

After Optimization

30.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Strategydigital.com.au main page is 38.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Javascripts take 17.2 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 6.7 kB

  • Original 9.1 kB
  • After minification 8.6 kB
  • After compression 2.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.7 kB or 74% of the original size.

Image Optimization

-11%

Potential reduce by 1.2 kB

  • Original 10.6 kB
  • After minification 9.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Strategy Digital needs image optimization as it can save up to 1.2 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 34 B

  • Original 17.2 kB
  • After minification 17.2 kB
  • After compression 17.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-32%

Potential reduce by 569 B

  • Original 1.8 kB
  • After minification 1.8 kB
  • After compression 1.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Strategydigital.com.au needs all CSS files to be minified and compressed as it can save up to 569 B or 32% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

17

After Optimization

17

  • Images
  • JavaScript
  • CSS

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Strategy Digital. According to our analytics all requests are already optimized.

Network Requests Diagram

strategydigital.com.au

strategydigital.com.au

298 ms

strategy_digital.css

strategy_digital.css

80 ms

strategy_digital.gif

strategy_digital.gif

197 ms

adwords_graph.gif

adwords_graph.gif

244 ms

online_strategy.gif

online_strategy.gif

224 ms

seo.gif

seo.gif

243 ms

adwords.gif

adwords.gif

244 ms

analytics.gif

analytics.gif

243 ms

google_adwords_training.gif

google_adwords_training.gif

304 ms

seo_training.gif

seo_training.gif

310 ms

google_analytics_training.gif

google_analytics_training.gif

359 ms

ga.js

ga.js

6 ms

page_background3.jpg

page_background3.jpg

76 ms

menu_background.gif

menu_background.gif

125 ms

key_message.gif

key_message.gif

294 ms

bottombanner.jpg

bottombanner.jpg

162 ms

__utm.gif

__utm.gif

13 ms

__utm.gif

__utm.gif

10 ms

Accessibility Review

strategydigital.com.au accessibility score

91

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

Best Practices

strategydigital.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

strategydigital.com.au SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Strategydigital.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Strategydigital.com.au main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

strategydigital.com.au

Open Graph description is not detected on the main page of Strategy Digital. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: