Report Summary

  • 48

    Performance

    Renders faster than
    66% of other websites

  • 51

    Accessibility

    Visual factors better than
    that of 21% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

swpromos.com

SW Promotions | Screen Printing | Embroidery | Promotional Products | Custom | Goldsboro, NC

Page Load Speed

3.2 sec in total

First Response

821 ms

Resources Loaded

2.3 sec

Page Rendered

96 ms

swpromos.com screenshot

About Website

Click here to check amazing SW Promos content. Otherwise, check out these important facts you probably never knew about swpromos.com

SW Promotions is your source for all of your promotional needs, including Screen Printing and Embroidery.

Visit swpromos.com

Key Findings

We analyzed Swpromos.com page load time and found that the first response time was 821 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

swpromos.com performance score

48

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.6 s

2/100

10%

LCP (Largest Contentful Paint)

Value8.0 s

2/100

25%

SI (Speed Index)

Value8.1 s

20/100

10%

TBT (Total Blocking Time)

Value90 ms

99/100

30%

CLS (Cumulative Layout Shift)

Value0.123

83/100

15%

TTI (Time to Interactive)

Value9.7 s

29/100

10%

Network Requests Diagram

swpromos.com

821 ms

wp-emoji-release.min.js

30 ms

style.min.css

64 ms

settings.css

68 ms

pagenavi-css.css

54 ms

Our browser made a total of 41 requests to load all elements on the main page. We found that 85% of them (35 requests) were addressed to the original Swpromos.com, 5% (2 requests) were made to Google-analytics.com and 5% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (821 ms) belongs to the original domain Swpromos.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 515.0 kB (65%)

Content Size

786.8 kB

After Optimization

271.8 kB

In fact, the total size of Swpromos.com main page is 786.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 362.5 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 13.8 kB

  • Original 18.8 kB
  • After minification 17.6 kB
  • After compression 5.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 13.8 kB or 74% of the original size.

Image Optimization

-8%

Potential reduce by 7.5 kB

  • Original 98.3 kB
  • After minification 90.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. SW Promos images are well optimized though.

JavaScript Optimization

-64%

Potential reduce by 232.8 kB

  • Original 362.5 kB
  • After minification 352.4 kB
  • After compression 129.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 232.8 kB or 64% of the original size.

CSS Optimization

-85%

Potential reduce by 260.8 kB

  • Original 307.2 kB
  • After minification 252.9 kB
  • After compression 46.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Swpromos.com needs all CSS files to be minified and compressed as it can save up to 260.8 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (66%)

Requests Now

38

After Optimization

13

The browser has sent 38 CSS, Javascripts, AJAX and image requests in order to completely render the main page of SW Promos. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

swpromos.com accessibility score

51

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

swpromos.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

swpromos.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Swpromos.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Swpromos.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of SW Promos. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: