Report Summary

  • 44

    Performance

    Renders faster than
    63% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

synergismarketing.com

Synergis Marketing | The Retail, Food & Drink Marketing Specialists | Synergis Marketing

Page Load Speed

7.4 sec in total

First Response

1.6 sec

Resources Loaded

5.4 sec

Page Rendered

311 ms

synergismarketing.com screenshot

About Website

Visit synergismarketing.com now to see the best up-to-date Synergis Marketing content and also check out these interesting facts you probably never knew about synergismarketing.com

Synergis work with some of the UK's biggest brands to develop the best approaches and provide the necessary tools for gaining customers and building customer loyalty, with the core objective alwa...

Visit synergismarketing.com

Key Findings

We analyzed Synergismarketing.com page load time and found that the first response time was 1.6 sec and then it took 5.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

synergismarketing.com performance score

44

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.8 s

89/100

10%

LCP (Largest Contentful Paint)

Value17.5 s

0/100

25%

SI (Speed Index)

Value8.9 s

15/100

10%

TBT (Total Blocking Time)

Value30 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.781

5/100

15%

TTI (Time to Interactive)

Value10.5 s

24/100

10%

Network Requests Diagram

synergismarketing.com

1644 ms

css

24 ms

style.css

206 ms

style.css

409 ms

color-orange.css

267 ms

Our browser made a total of 48 requests to load all elements on the main page. We found that 83% of them (40 requests) were addressed to the original Synergismarketing.com, 6% (3 requests) were made to Fonts.gstatic.com and 6% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.8 sec) belongs to the original domain Synergismarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 298.4 kB (27%)

Content Size

1.1 MB

After Optimization

811.4 kB

In fact, the total size of Synergismarketing.com main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 749.7 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 20.0 kB

  • Original 24.9 kB
  • After minification 22.0 kB
  • After compression 4.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.0 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 20.0 kB or 80% of the original size.

Image Optimization

-5%

Potential reduce by 34.3 kB

  • Original 749.7 kB
  • After minification 715.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Synergis Marketing images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 147.3 kB

  • Original 223.2 kB
  • After minification 198.2 kB
  • After compression 75.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 147.3 kB or 66% of the original size.

CSS Optimization

-86%

Potential reduce by 96.7 kB

  • Original 111.9 kB
  • After minification 79.8 kB
  • After compression 15.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Synergismarketing.com needs all CSS files to be minified and compressed as it can save up to 96.7 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 30 (68%)

Requests Now

44

After Optimization

14

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Synergis Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

synergismarketing.com accessibility score

83

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

synergismarketing.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

synergismarketing.com SEO score

85

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Synergismarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Synergismarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Synergis Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: