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bliss.tmall.com screenshot

Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 26

    Accessibility

    Visual factors better than
    that of 18% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

bliss.tmall.com

Page Load Speed

58.3 sec in total

First Response

819 ms

Resources Loaded

55.9 sec

Page Rendered

1.6 sec

bliss.tmall.com screenshot

About Website

Welcome to bliss.tmall.com homepage info - get ready to check Bliss Tmall best content for China right away, or after learning these important things about bliss.tmall.com

淘宝, 店铺, 旺铺, 百丽丝家纺旗舰店

Visit bliss.tmall.com

Key Findings

We analyzed Bliss.tmall.com page load time and found that the first response time was 819 ms and then it took 57.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

bliss.tmall.com performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value11.1 s

0/100

10%

LCP (Largest Contentful Paint)

Value14.1 s

0/100

25%

SI (Speed Index)

Value20.9 s

0/100

10%

TBT (Total Blocking Time)

Value310 ms

77/100

30%

CLS (Cumulative Layout Shift)

Value1.179

1/100

15%

TTI (Time to Interactive)

Value14.7 s

8/100

10%

Network Requests Diagram

bliss.tmall.com

819 ms

bliss.tmall.com

1985 ms

bliss.world.tmall.com

917 ms

bliss.world.tmall.com

3579 ms

jump

13917 ms

Our browser made a total of 117 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Bliss.tmall.com, 47% (55 requests) were made to G.alicdn.com and 14% (16 requests) were made to Gdp.alicdn.com. The less responsive or slowest element that took the longest time to load (13.9 sec) relates to the external source Login.taobao.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 510.9 kB (29%)

Content Size

1.8 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bliss.tmall.com main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 916.2 kB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 108.4 kB

  • Original 148.5 kB
  • After minification 133.2 kB
  • After compression 40.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 108.4 kB or 73% of the original size.

Image Optimization

-2%

Potential reduce by 18.2 kB

  • Original 916.2 kB
  • After minification 898.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bliss Tmall images are well optimized though.

JavaScript Optimization

-44%

Potential reduce by 232.0 kB

  • Original 525.7 kB
  • After minification 525.2 kB
  • After compression 293.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 232.0 kB or 44% of the original size.

CSS Optimization

-79%

Potential reduce by 152.3 kB

  • Original 192.4 kB
  • After minification 190.4 kB
  • After compression 40.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bliss.tmall.com needs all CSS files to be minified and compressed as it can save up to 152.3 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 65 (66%)

Requests Now

99

After Optimization

34

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 99 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bliss Tmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 48 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

bliss.tmall.com

bliss.tmall.com

819 ms

bliss.tmall.com

bliss.tmall.com

1985 ms

bliss.world.tmall.com

bliss.world.tmall.com

917 ms

bliss.world.tmall.com

bliss.world.tmall.com

3579 ms

jump

jump

13917 ms

add

add

5175 ms

bliss.world.tmall.com

bliss.world.tmall.com

465 ms

bliss.world.tmall.com

bliss.world.tmall.com

1479 ms

bliss.world.tmall.com

bliss.world.tmall.com

411 ms

bliss.world.tmall.com

bliss.world.tmall.com

9424 ms

global-min.css

global-min.css

690 ms

seed-min.js

seed-min.js

835 ms

global-min.js

global-min.js

919 ms

g.alicdn.com

g.alicdn.com

1143 ms

g.alicdn.com

g.alicdn.com

617 ms

brandbar-min.css

brandbar-min.css

648 ms

copyright-min.css

copyright-min.css

889 ms

861 ms

g.alicdn.com

g.alicdn.com

737 ms

TB1puYdMXXXXXauXFXXn00bFXXX.css

TB1puYdMXXXXXauXFXXn00bFXXX.css

868 ms

index.js

index.js

859 ms

init-async-min.js

init-async-min.js

878 ms

base-min.js

base-min.js

62 ms

attribute-min.js

attribute-min.js

53 ms

custom-min.js

custom-min.js

57 ms

base-min.js

base-min.js

61 ms

event-min.js

event-min.js

53 ms

base-min.js

base-min.js

87 ms

base-min.js

base-min.js

88 ms

ie-min.js

ie-min.js

360 ms

touch-min.js

touch-min.js

93 ms

hashchange-min.js

hashchange-min.js

364 ms

ie-min.js

ie-min.js

415 ms

node-min.js

node-min.js

117 ms

anim-min.js

anim-min.js

120 ms

base-min.js

base-min.js

140 ms

promise-min.js

promise-min.js

139 ms

timer-min.js

timer-min.js

166 ms

transition-min.js

transition-min.js

251 ms

io-min.js

io-min.js

292 ms

json-min.js

json-min.js

331 ms

cookie-min.js

cookie-min.js

291 ms

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TB25iqzlFXXXXarXXXXXXXXXXXX-170712287.png

101 ms

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TB2Ka1tmFXXXXXJXXXXXXXXXXXX-170712287.png

4635 ms

aplus_v2.js

aplus_v2.js

88 ms

294 ms

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TB1ksX7HVXXXXcwXpXXzlnMKpXX-26-221.png

4950 ms

getipinfo

getipinfo

4919 ms

counter6

counter6

9042 ms

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TB1Ak8ZIVXXXXX0XXXXQxPyJVXX-95-40.png

4972 ms

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TB1_CjqIpXXXXbOXFXXuAZJYXXX-180-180.png

4963 ms

shopinfo-min.css

shopinfo-min.css

168 ms

166 ms

220 ms

font_1451273740_187741.woff

font_1451273740_187741.woff

4934 ms

aplus_v2.js

aplus_v2.js

207 ms

TB1kIX_GXXXXXahXVXXAYQ4SFXX-408-114.png

TB1kIX_GXXXXXahXVXXAYQ4SFXX-408-114.png

4848 ms

s.gif

s.gif

4851 ms

blank

blank

4305 ms

TB1ZtqIGVXXXXX_XFXXW7_A_FXX-113-21.png

TB1ZtqIGVXXXXX_XFXXW7_A_FXX-113-21.png

4414 ms

TB15oWIGpXXXXcMXXXXtKXbFXXX.gif

TB15oWIGpXXXXcMXXXXtKXbFXXX.gif

4509 ms

TB2wYX.lFXXXXbFXpXXXXXXXXXX-170712287.jpg

TB2wYX.lFXXXXbFXpXXXXXXXXXX-170712287.jpg

4586 ms

T1vEi4XnhyXXXm0Pva-454-340.png

T1vEi4XnhyXXXm0Pva-454-340.png

4745 ms

TB11O5QFVXXXXXgXpXXjI5j1VXX-186-127.png

TB11O5QFVXXXXXgXpXXjI5j1VXX-186-127.png

4909 ms

xwj_heat.js

xwj_heat.js

4353 ms

agp_heat.min.js

agp_heat.min.js

4353 ms

wp-beacon.js

wp-beacon.js

4889 ms

2.gif

2.gif

6358 ms

ahot.1.9

ahot.1.9

9750 ms

blank

blank

28 ms

181 ms

175 ms

T1GjdOXA8XXXbHTkoN-122-235.png

T1GjdOXA8XXXbHTkoN-122-235.png

318 ms

T156jcXXhfXXcMeXnl-22-160.gif

T156jcXXhfXXcMeXnl-22-160.gif

482 ms

posttry.js

posttry.js

284 ms

TB156oWHpXXXXXIapXX_cBKGXXX-32-48.png

TB156oWHpXXXXXIapXX_cBKGXXX-32-48.png

434 ms

TB14PwNIVXXXXbTXpXXqhF6.FXX-901-45.png

TB14PwNIVXXXXbTXpXXqhF6.FXX-901-45.png

581 ms

T1cKm3XkRpXXXXXXXX-48-48.gif

T1cKm3XkRpXXXXXXXX-48-48.gif

250 ms

font_1433225452_0164654.woff

font_1433225452_0164654.woff

342 ms

266 ms

279 ms

processUserCookie.htm

processUserCookie.htm

3976 ms

webww.js

webww.js

124 ms

index.js

index.js

123 ms

116 ms

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T1kyVWFe8dXXcjfCvX-140-75.png

348 ms

T1p8v6XfJjXXXTOpDa-17-16.png

T1p8v6XfJjXXXTOpDa-17-16.png

456 ms

adapter.js

adapter.js

60 ms

muliuserstatus.aw

muliuserstatus.aw

5768 ms

57 ms

52 ms

63 ms

blank

blank

31 ms

TB1UbvUJVXXXXa9XXXXUxnn4FXX.groupmember%7Cvar%5EgroupMember;sign%5E1c1527f777965ebeea262e23a822f335;lang%5Egbk;t%5E1460102295000

TB1UbvUJVXXXXa9XXXXUxnn4FXX.groupmember%7Cvar%5EgroupMember;sign%5E1c1527f777965ebeea262e23a822f335;lang%5Egbk;t%5E1460102295000

460 ms

T2bLRjXexXXXXXXXXX_!!170712287.gif

T2bLRjXexXXXXXXXXX_!!170712287.gif

63 ms

vdata.htm

vdata.htm

407 ms

TB279CelFXXXXcQXXXXXXXXXXXX-170712287.jpg

TB279CelFXXXXcQXXXXXXXXXXXX-170712287.jpg

3235 ms

TB20yGnlFXXXXb5XXXXXXXXXXXX-170712287.jpg

TB20yGnlFXXXXb5XXXXXXXXXXXX-170712287.jpg

148 ms

TB2bFn2iVXXXXcSXXXXXXXXXXXX-170712287.jpg

TB2bFn2iVXXXXcSXXXXXXXXXXXX-170712287.jpg

545 ms

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TB2r31glFXXXXcBXXXXXXXXXXXX-170712287.jpg

331 ms

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TB2h69rlFXXXXbnXXXXXXXXXXXX-170712287.jpg

320 ms

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TB2DMmclFXXXXXDXpXXXXXXXXXX-170712287.jpg

358 ms

TB23XmwlFXXXXaQXXXXXXXXXXXX-170712287.jpg

TB23XmwlFXXXXaQXXXXXXXXXXXX-170712287.jpg

322 ms

index.js

index.js

41 ms

index.js

index.js

44 ms

jump

jump

10552 ms

app.gif

app.gif

1817 ms

TB1cut8FVXXXXafXXXXOcKP.FXX-130-60.gif

TB1cut8FVXXXXafXXXXOcKP.FXX-130-60.gif

31 ms

T1YYg5FdhcXXc1Y.Af-102-114.gif

T1YYg5FdhcXXc1Y.Af-102-114.gif

176 ms

add

add

397 ms

www.tmall.com

www.tmall.com

1629 ms

translateelement.css

translateelement.css

26 ms

main.js

main.js

21 ms

loading.gif

loading.gif

492 ms

favicon.ico

favicon.ico

472 ms

ahot.1.2

ahot.1.2

653 ms

element_main.js

element_main.js

802 ms

Accessibility Review

bliss.tmall.com accessibility score

26

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

bliss.tmall.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Missing source maps for large first-party JavaScript

SEO Factors

bliss.tmall.com SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    GBK

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bliss.tmall.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Bliss.tmall.com main page’s claimed encoding is gbk. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

bliss.tmall.com

Open Graph description is not detected on the main page of Bliss Tmall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: