Report Summary

  • 36

    Performance

    Renders faster than
    56% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 62

    SEO

    Google-friendlier than
    22% of websites

dseven.tmall.com

首页-dseven旗舰店-天猫Tmall.com

Page Load Speed

97.3 sec in total

First Response

3.9 sec

Resources Loaded

92.9 sec

Page Rendered

473 ms

dseven.tmall.com screenshot

About Website

Welcome to dseven.tmall.com homepage info - get ready to check Dseven Tmall best content for China right away, or after learning these important things about dseven.tmall.com

dseven旗舰店是由品牌官方企业运营或授权的官网旗舰店,所有商品保证正品无假货。dseven旗舰店宝贝与描述相符评分为4.7分,比同行业平均水平低3.01%,卖家的服务态度评分为4.7分,比同行业平均水平低1.68%,物流服务的质量评分为4.8分,比同行业平均水平低1.17%。

Visit dseven.tmall.com

Key Findings

We analyzed Dseven.tmall.com page load time and found that the first response time was 3.9 sec and then it took 93.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there were 3 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

dseven.tmall.com performance score

36

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.1 s

0/100

25%

SI (Speed Index)

Value8.7 s

16/100

10%

TBT (Total Blocking Time)

Value480 ms

59/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value11.5 s

18/100

10%

Network Requests Diagram

dseven.tmall.com

3949 ms

dseven.tmall.com

8840 ms

dseven.world.tmall.com

2065 ms

dseven.world.tmall.com

6187 ms

jump

2889 ms

Our browser made a total of 119 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Dseven.tmall.com, 42% (50 requests) were made to G.alicdn.com and 15% (18 requests) were made to Gdp.alicdn.com. The less responsive or slowest element that took the longest time to load (20.2 sec) relates to the external source Dealshow.shopmodule.jaeapp.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 572.4 kB (33%)

Content Size

1.7 MB

After Optimization

1.2 MB

In fact, the total size of Dseven.tmall.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 879.7 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 156.0 kB

  • Original 197.0 kB
  • After minification 152.6 kB
  • After compression 41.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 44.4 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 156.0 kB or 79% of the original size.

Image Optimization

-8%

Potential reduce by 66.3 kB

  • Original 879.7 kB
  • After minification 813.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Dseven Tmall images are well optimized though.

JavaScript Optimization

-43%

Potential reduce by 213.0 kB

  • Original 493.2 kB
  • After minification 492.7 kB
  • After compression 280.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 213.0 kB or 43% of the original size.

CSS Optimization

-82%

Potential reduce by 137.1 kB

  • Original 166.9 kB
  • After minification 163.2 kB
  • After compression 29.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dseven.tmall.com needs all CSS files to be minified and compressed as it can save up to 137.1 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 72 (72%)

Requests Now

100

After Optimization

28

The browser has sent 100 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Dseven Tmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

dseven.tmall.com accessibility score

67

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

dseven.tmall.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

dseven.tmall.com SEO score

62

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    GBK

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dseven.tmall.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Dseven.tmall.com main page’s claimed encoding is gbk. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Dseven Tmall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: