Report Summary

  • 38

    Performance

    Renders faster than
    58% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 77

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 62

    SEO

    Google-friendlier than
    22% of websites

evisu.tmall.com

T恤品类日-evisu旗舰店-天猫Tmall.com

Page Load Speed

60.5 sec in total

First Response

992 ms

Resources Loaded

54.3 sec

Page Rendered

5.2 sec

evisu.tmall.com screenshot

About Website

Click here to check amazing Evisu Tmall content for China. Otherwise, check out these important facts you probably never knew about evisu.tmall.com

evisu旗舰店是由品牌官方企业运营或授权的官网旗舰店,所有商品保证正品无假货。evisu旗舰店宝贝与描述相符评分为4.8分,比同行业平均水平高16.96%,卖家的服务态度评分为4.8分,与同行业平均水平持平,物流服务的质量评分为4.8分,比同行业平均水平高22.30%。

Visit evisu.tmall.com

Key Findings

We analyzed Evisu.tmall.com page load time and found that the first response time was 992 ms and then it took 59.5 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there were 2 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

evisu.tmall.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.3 s

0/100

25%

SI (Speed Index)

Value8.7 s

17/100

10%

TBT (Total Blocking Time)

Value450 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value11.2 s

20/100

10%

Network Requests Diagram

evisu.tmall.com

992 ms

evisu.tmall.com

4350 ms

evisu.world.tmall.com

4205 ms

evisu.world.tmall.com

2977 ms

jump

3801 ms

Our browser made a total of 114 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Evisu.tmall.com, 46% (53 requests) were made to G.alicdn.com and 13% (15 requests) were made to Gdp.alicdn.com. The less responsive or slowest element that took the longest time to load (19.9 sec) relates to the external source Amos.alicdn.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 690.7 kB (49%)

Content Size

1.4 MB

After Optimization

726.0 kB

In fact, the total size of Evisu.tmall.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 574.1 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 141.4 kB

  • Original 181.2 kB
  • After minification 141.6 kB
  • After compression 39.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 39.6 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 141.4 kB or 78% of the original size.

Image Optimization

-2%

Potential reduce by 3.7 kB

  • Original 241.8 kB
  • After minification 238.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Evisu Tmall images are well optimized though.

JavaScript Optimization

-31%

Potential reduce by 176.8 kB

  • Original 574.1 kB
  • After minification 573.8 kB
  • After compression 397.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 176.8 kB or 31% of the original size.

CSS Optimization

-88%

Potential reduce by 368.9 kB

  • Original 419.6 kB
  • After minification 406.2 kB
  • After compression 50.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Evisu.tmall.com needs all CSS files to be minified and compressed as it can save up to 368.9 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 70 (74%)

Requests Now

94

After Optimization

24

The browser has sent 94 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Evisu Tmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 49 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

evisu.tmall.com accessibility score

67

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

evisu.tmall.com best practices score

77

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Registers an unload listener

SEO Factors

evisu.tmall.com SEO score

62

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    GBK

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Evisu.tmall.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Evisu.tmall.com main page’s claimed encoding is gbk. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Evisu Tmall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: