Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

images.trademe.co.nz

Buy online and sell with NZ's #1 auction & classifieds site | Trade Me

Page Load Speed

6.4 sec in total

First Response

602 ms

Resources Loaded

5.5 sec

Page Rendered

283 ms

images.trademe.co.nz screenshot

About Website

Welcome to images.trademe.co.nz homepage info - get ready to check Images Trade Me best content for New Zealand right away, or after learning these important things about images.trademe.co.nz

Want to buy or sell? Head to Trade Me, NZ’s biggest & most popular auction & classifieds site, with thousands of new & used items in a wide range of categories.

Visit images.trademe.co.nz

Key Findings

We analyzed Images.trademe.co.nz page load time and found that the first response time was 602 ms and then it took 5.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

images.trademe.co.nz performance score

0

Network Requests Diagram

images.trademe.co.nz

602 ms

www.trademe.co.nz

1282 ms

new-site-2015-bdl

1179 ms

new-homepage-bdl

785 ms

jQuery-bdl

976 ms

Our browser made a total of 87 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Images.trademe.co.nz, 34% (30 requests) were made to Trademe.tmcdn.co.nz and 25% (22 requests) were made to Trademe.co.nz. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Trademe.tmcdn.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 326.9 kB (45%)

Content Size

729.2 kB

After Optimization

402.3 kB

In fact, the total size of Images.trademe.co.nz main page is 729.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 394.7 kB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 237.2 kB

  • Original 259.7 kB
  • After minification 169.7 kB
  • After compression 22.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 90.0 kB, which is 35% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 237.2 kB or 91% of the original size.

Image Optimization

-11%

Potential reduce by 43.0 kB

  • Original 394.7 kB
  • After minification 351.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Images Trade Me needs image optimization as it can save up to 43.0 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-62%

Potential reduce by 46.7 kB

  • Original 74.7 kB
  • After minification 73.1 kB
  • After compression 28.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 46.7 kB or 62% of the original size.

Requests Breakdown

Number of requests can be reduced by 31 (39%)

Requests Now

80

After Optimization

49

The browser has sent 80 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Images Trade Me. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

images.trademe.co.nz SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Images.trademe.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Images.trademe.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Images Trade Me. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: