Tools & Wizards About Us
thebrandandmarkco.com screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 99

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 91

    SEO

    Google-friendlier than
    71% of websites

thebrandandmarkco.com

Brand strategy | Lakshmi Iyer Brand and Culture Strategist | Mumbai

Page Load Speed

2.3 sec in total

First Response

251 ms

Resources Loaded

1.9 sec

Page Rendered

112 ms

thebrandandmarkco.com screenshot

About Website

Visit thebrandandmarkco.com now to see the best up-to-date The Brand Andmarkco content for India and also check out these interesting facts you probably never knew about thebrandandmarkco.com

Lakshmi Iyer brings her expertise in brand and content strategy to help brands start and participate in resonant cultural narratives that builds their voice, differentiates them, and makes them releva...

Visit thebrandandmarkco.com

Key Findings

We analyzed Thebrandandmarkco.com page load time and found that the first response time was 251 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

thebrandandmarkco.com performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

64/100

10%

LCP (Largest Contentful Paint)

Value8.3 s

2/100

25%

SI (Speed Index)

Value4.8 s

68/100

10%

TBT (Total Blocking Time)

Value1,240 ms

19/100

30%

CLS (Cumulative Layout Shift)

Value0.111

87/100

15%

TTI (Time to Interactive)

Value10.3 s

25/100

10%

Network Requests Diagram

thebrandandmarkco.com

251 ms

www.lakshmi-iyer.com

908 ms

minified.js

82 ms

focus-within-polyfill.js

80 ms

polyfill.min.js

158 ms

Our browser made a total of 38 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Thebrandandmarkco.com, 55% (21 requests) were made to Static.parastorage.com and 29% (11 requests) were made to Static.wixstatic.com. The less responsive or slowest element that took the longest time to load (908 ms) relates to the external source Lakshmi-iyer.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 402.3 kB (67%)

Content Size

596.0 kB

After Optimization

193.7 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Thebrandandmarkco.com main page is 596.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. HTML takes 496.0 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 395.8 kB

  • Original 496.0 kB
  • After minification 494.3 kB
  • After compression 100.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 395.8 kB or 80% of the original size.

Image Optimization

-11%

Potential reduce by 6.4 kB

  • Original 56.3 kB
  • After minification 49.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, The Brand Andmarkco needs image optimization as it can save up to 6.4 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 48 B

  • Original 43.7 kB
  • After minification 43.7 kB
  • After compression 43.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 9 (36%)

Requests Now

25

After Optimization

16

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Brand Andmarkco. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

thebrandandmarkco.com

thebrandandmarkco.com

251 ms

www.lakshmi-iyer.com

www.lakshmi-iyer.com

908 ms

minified.js

minified.js

82 ms

focus-within-polyfill.js

focus-within-polyfill.js

80 ms

polyfill.min.js

polyfill.min.js

158 ms

bootstrap-features.d21499e7.bundle.min.js

bootstrap-features.d21499e7.bundle.min.js

73 ms

main.c5638ec5.bundle.min.js

main.c5638ec5.bundle.min.js

37 ms

lodash.min.js

lodash.min.js

75 ms

react.production.min.js

react.production.min.js

76 ms

siteTags.bundle.min.js

siteTags.bundle.min.js

74 ms

thunderbolt

thunderbolt

240 ms

wix-perf-measure.bundle.min.js

wix-perf-measure.bundle.min.js

182 ms

react-dom.production.min.js

react-dom.production.min.js

182 ms

lakshmi2_edited.jpg

lakshmi2_edited.jpg

502 ms

72b69d_4225ddc7515943ae9ef853967840d211~mv2_d_5755_3837_s_4_2.jpg

72b69d_4225ddc7515943ae9ef853967840d211~mv2_d_5755_3837_s_4_2.jpg

509 ms

logos_brands_lakshmi%20copy.jpg

logos_brands_lakshmi%20copy.jpg

435 ms

logos_brands_lakshmi.jpg

logos_brands_lakshmi.jpg

516 ms

Big%20John%20-%20vivek-baghel-HW2oHDuExZY-unsp.jpg

Big%20John%20-%20vivek-baghel-HW2oHDuExZY-unsp.jpg

533 ms

GEC%20-%20entertainment-ipad-mockup-265685_j.jpg

GEC%20-%20entertainment-ipad-mockup-265685_j.jpg

496 ms

Image%20by%20Ricardo%20Gomez%20Angel.jpg

Image%20by%20Ricardo%20Gomez%20Angel.jpg

699 ms

Brand_strategy_culture_2.png

Brand_strategy_culture_2.png

679 ms

Brand_strategy_culture.png

Brand_strategy_culture.png

680 ms

file.woff

file.woff

427 ms

03805817-4611-4dbc-8c65-0f73031c3973.woff

03805817-4611-4dbc-8c65-0f73031c3973.woff

105 ms

80c34ad2-27c2-4d99-90fa-985fd64ab81a.woff

80c34ad2-27c2-4d99-90fa-985fd64ab81a.woff

98 ms

bmC0pGMXrhphrZJmniIZpdIh4imgI8P11RFo6YPCPC0.woff

bmC0pGMXrhphrZJmniIZpdIh4imgI8P11RFo6YPCPC0.woff

113 ms

t6Nd4cfPRhZP44Q5QAjcC9Ih4imgI8P11RFo6YPCPC0.woff

t6Nd4cfPRhZP44Q5QAjcC9Ih4imgI8P11RFo6YPCPC0.woff

98 ms

9_7S_tWeGDh5Pq3u05RVkj8E0i7KZn-EPnyo3HZu7kw.woff

9_7S_tWeGDh5Pq3u05RVkj8E0i7KZn-EPnyo3HZu7kw.woff

114 ms

97uahxiqZRoncBaCEI3aWz8E0i7KZn-EPnyo3HZu7kw.woff

97uahxiqZRoncBaCEI3aWz8E0i7KZn-EPnyo3HZu7kw.woff

113 ms

file.woff

file.woff

470 ms

thunderbolt

thunderbolt

50 ms

deprecation-en.v5.html

deprecation-en.v5.html

10 ms

bolt-performance

bolt-performance

46 ms

deprecation-style.v5.css

deprecation-style.v5.css

12 ms

right-arrow.svg

right-arrow.svg

10 ms

WixMadeforDisplay_W_Bd.woff

WixMadeforDisplay_W_Bd.woff

9 ms

WixMadeforText_W_Bd.woff

WixMadeforText_W_Bd.woff

9 ms

WixMadeforText_W_Rg.woff

WixMadeforText_W_Rg.woff

9 ms

Accessibility Review

thebrandandmarkco.com accessibility score

99

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

thebrandandmarkco.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

thebrandandmarkco.com SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thebrandandmarkco.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thebrandandmarkco.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

thebrandandmarkco.com

Open Graph data is detected on the main page of The Brand Andmarkco. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: