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thebushcraftstore.co.uk screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

thebushcraftstore.co.uk

The Bushcraft Store - Bushcraft & Survival Kit at Great Prices

Page Load Speed

7 sec in total

First Response

962 ms

Resources Loaded

5.4 sec

Page Rendered

609 ms

thebushcraftstore.co.uk screenshot

About Website

Welcome to thebushcraftstore.co.uk homepage info - get ready to check The Bushcraft Store best content for United Kingdom right away, or after learning these important things about thebushcraftstore.co.uk

The Bushcraft Store - Leading supplier of Bushcraft & Survival Knives, fire lighting, Clothing & Equipment, Axes, parcord, hammocks, shelters, water purification kit

Visit thebushcraftstore.co.uk

Key Findings

We analyzed Thebushcraftstore.co.uk page load time and found that the first response time was 962 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

thebushcraftstore.co.uk performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

28/100

10%

LCP (Largest Contentful Paint)

Value21.7 s

0/100

25%

SI (Speed Index)

Value6.0 s

47/100

10%

TBT (Total Blocking Time)

Value680 ms

44/100

30%

CLS (Cumulative Layout Shift)

Value0.088

92/100

15%

TTI (Time to Interactive)

Value23.6 s

1/100

10%

Network Requests Diagram

www.thebushcraftstore.co.uk

962 ms

jquery.min.js

128 ms

css

36 ms

fa.css

147 ms

responsive-grid.css

43 ms

Our browser made a total of 123 requests to load all elements on the main page. We found that 11% of them (13 requests) were addressed to the original Thebushcraftstore.co.uk, 54% (67 requests) were made to Files.ekmcdn.com and 17% (21 requests) were made to 77.cdn.ekm.net. The less responsive or slowest element that took the longest time to load (3.3 sec) belongs to the original domain Thebushcraftstore.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 426.1 kB (7%)

Content Size

6.0 MB

After Optimization

5.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Thebushcraftstore.co.uk main page is 6.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 5.6 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 193.4 kB

  • Original 215.3 kB
  • After minification 144.8 kB
  • After compression 21.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 70.5 kB, which is 33% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 193.4 kB or 90% of the original size.

Image Optimization

-3%

Potential reduce by 190.6 kB

  • Original 5.6 MB
  • After minification 5.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Bushcraft Store images are well optimized though.

JavaScript Optimization

-26%

Potential reduce by 36.0 kB

  • Original 136.7 kB
  • After minification 136.7 kB
  • After compression 100.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 36.0 kB or 26% of the original size.

CSS Optimization

-10%

Potential reduce by 6.1 kB

  • Original 62.9 kB
  • After minification 62.7 kB
  • After compression 56.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thebushcraftstore.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 31 (27%)

Requests Now

115

After Optimization

84

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 115 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Bushcraft Store. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.thebushcraftstore.co.uk

www.thebushcraftstore.co.uk

962 ms

jquery.min.js

jquery.min.js

128 ms

css

css

36 ms

fa.css

fa.css

147 ms

responsive-grid.css

responsive-grid.css

43 ms

normalize.css

normalize.css

46 ms

theme.dymc.css

theme.dymc.css

348 ms

shopui.css

shopui.css

97 ms

showdata-thumbnailhover.min.js

showdata-thumbnailhover.min.js

22 ms

showdata-thumbnailhover.css

showdata-thumbnailhover.css

25 ms

softcart.min.css

softcart.min.css

32 ms

softcart.min.js

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32 ms

historytracker.js

historytracker.js

32 ms

productimagebadge.css

productimagebadge.css

33 ms

productimagebadge.min.js

productimagebadge.min.js

31 ms

ekm-banner.css

ekm-banner.css

34 ms

isMobileDevice.js

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33 ms

ekm-banner.js

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35 ms

newslettersignup.js

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3 ms

shopui.js

shopui.js

20 ms

stats.js

stats.js

542 ms

stats-global.js

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558 ms

theme.min.js

theme.min.js

282 ms

css

css

18 ms

gtm.js

gtm.js

189 ms

fbevents.js

fbevents.js

203 ms

analytics.js

analytics.js

268 ms

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13 ms

tbs-web-logo.svg

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589 ms

youtube.png

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166 ms

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283 ms

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434 ms

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516 ms

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523 ms

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156 ms

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1298 ms

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3278 ms

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499 ms

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497 ms

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581 ms

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254 ms

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257 ms

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284 ms

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285 ms

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291 ms

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293 ms

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293 ms

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294 ms

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321 ms

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321 ms

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319 ms

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322 ms

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323 ms

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324 ms

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324 ms

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325 ms

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326 ms

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327 ms

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peltonen-m07-ranger-puukko-uncoated-68862-p.jpg

326 ms

knives-icon.svg

knives-icon.svg

327 ms

fire-icon.svg

fire-icon.svg

363 ms

shelter-icon.svg

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366 ms

clothing-icon.svg

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365 ms

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368 ms

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367 ms

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367 ms

tbs-lynx-bushtool-firesteel-edition-the-ultimate-bushcraft-survival-knife-67943-p.jpg

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368 ms

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370 ms

lowa-mk2-combat-boots-gtx-brown-68632-p.jpg

lowa-mk2-combat-boots-gtx-brown-68632-p.jpg

369 ms

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370 ms

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tbs-wildcat-pocket-knife-curly-birch-53528-p.jpg

369 ms

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150 ms

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147 ms

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149 ms

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148 ms

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149 ms

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222 ms

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222 ms

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222 ms

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221 ms

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252 ms

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284 ms

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316 ms

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318 ms

fontawesome-webfont.woff

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117 ms

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117 ms

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42 ms

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122 ms

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121 ms

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118 ms

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91 ms

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92 ms

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92 ms

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90 ms

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91 ms

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84 ms

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86 ms

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84 ms

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63 ms

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62 ms

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60 ms

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86 ms

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60 ms

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60 ms

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59 ms

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80 ms

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78 ms

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84 ms

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48 ms

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45 ms

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43 ms

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49 ms

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48 ms

Accessibility Review

thebushcraftstore.co.uk accessibility score

89

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

thebushcraftstore.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

thebushcraftstore.co.uk SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thebushcraftstore.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thebushcraftstore.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

thebushcraftstore.co.uk

Open Graph description is not detected on the main page of The Bushcraft Store. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: